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HomeMy WebLinkAboutMINUTES Community Development Committee 1998-01-07BRADFORD PUBLISHING CO.RECORD OF PROCEEDINGS Community Development Committee January 6, 1998 Committee: Attending: Also Attending: Chairman Doylen, Trustees Barker and Marshall All Absent: Trustee Hix, Directors Stamey, Kilsdonk and Hinze/ Advertising Manager Marsh, Conference Center Director Pickering, Clerk O'Connor Town Administrator Klaphake Chairman Doylen called the meeting to order at 8:00 a.m. COMMUNITY DEVELOPMENT. Copy Machine Lease. Staff presented a standard 3-yr. lease agreement in the amount of $384.11/mo. with Minolta Business Systems for a Model EP-4000 Copy Machine. The Committee recommends approval of the Lease Agreement with Minolta as presented. 1997 Advertising Report. Manager Marsh reported that as of November 30, 1997, overall requests for Visitors Guides were even for the same period in 1996 (67,481 v. 67,366); the 800-line calls for the same period appear to be down 8%; and the Virtual Visitors Guide as of December 31, 1997 was accessed 79,678 times during the year. 1997 Year—end results will be presented in the near future. The February Insert is in production and it will highlight Valentine's Day/President's Day Weekend—it will be published 2/8/98; National Trails Day will be highlighted the following weekend. The first quarter television schedule on Channel 4 will begin January 14th', and run through March 22nd. The Denver newspaper schedule in the Denver Post and Rocky Mountain News begin January 9th. RRC has completed the second mailing of the Conversion Study surveys, and compilation of the data from the first set of surveys has been completed. Staff anticipates completion of this project in 3-5 weeks. Conference Center Report, Director Pickering reported on the Center's 1997 facility upgrades that have been completed, and reviewed the 1998 facility projects to be completed which vary from completion of art hanging hardware, painting, to re­ upholstery. The Holiday Inn received the Quality of Excellence Award from the Holiday Inn Corporation. The award is based on customer surveys, and Estes Park's Holiday Inn exceeded expectations. The Committee commended Holiday Inn. Director Pickering was elected as Secretary/Treasurer for the Destination Marketing Group. This group, established following the demise of the State Tourism Board, includes such cities BRADFORD PUBLISHING CO.RECORD OF PROCEEDINGS Community Development Committee - January 7, 1998 - Page 2 Vail, Snowmass, and promotes cooperative ventures/partnerships. Members are realizing extremely beneficial marketing promotions. The 1997 year-end report will be presented when available. Discussion followed on peak-loading for parking spaces relative to the adjacent medical clinic; staff confirmed that special attention (designation/signage) is given to the clinic spaces during high conference use. Estes Valley Planning Commission - Report. Director Stamey reported that the Commission's organizational meeting is scheduled January 8th at 3:30 p.m. The agenda was reviewed, and State Representative Bill Kaufman will be attending. The Town Board was encouraged to attend the meeting as well. MUSEUM. Director Kilsdonk reviewed the top ten accomplishments for 1997: Tracts in Time Exhibit renovation Conservation Project Support Grant of $38,104 History Camp The Prints of Lyman Byxbe Exhibit Painting/refurbishing of the Park Headquarters Building American Assn. State/Local History/CWAM Pre-conference Tour Aller-Lingle Architects Feasibility Study The Four Women Homesteaders Exhibit Imaging the West: Photographs of John Fielder Show Bear, trout and waterfall bench installation Upcoming events include: "Byx Days", January 30 & 31 - two free days marking the opening of an exhibit in the main gallery of locally-owned Byxbe prints. The Committee reviewed November and December statistics on Museiam Attendance, and Friends Membership. This year's focus was on exhibit renovation. Mrs. Dudley Smith again donated a cash value of $2,500 (stock certificate) to the Friends, and this funding will be used for exhibits. A $5,000 grant also received from the El Pomar Foundation. SPECIAL EVENTS. The Committee reviewed the 1997 Christmas Parade Critique. The event held its ninth parade November 28th and staff was pleased with attendance. Drivers, volunteers and the Police Dept, were commended for their efforts. Attendance was estimated at 27,000 spectators. A critique on the Celebrate Estes Weekend held in December will be submitted following a meeting/survey of the downtown merchants. M.O.U. Amendment. Rooftop Rodeo Committee President Jo Adams reported that the Rooftop Committee is requesting the stipulation for support event(s) which is currently allowed only during Rodeo week, be deleted to allow any support event to take BRADFORD PUBLISHING CO.RECORD OF PROCEEDINGS Community Development Committee - January 7, 1998 - Page 3 place during the year. An Amendment to the Memorandum of Understanding between the Town, Rooftop Rodeo Committee and Top Hands Organization, Inc. was presented as follows: "Whereas, the parties desire to enter into this Memorandum of understanding to formalize a working relationship between the parties with regard to the organization, support and direction of support events only-during tho-wook of Rooftop Rodoo." and "Whereas, the parties desire that Top Hands assiame the responsibility of finances only for the support events during the Rooftop Rodeo, but not to include rodeo, rodeo dances, parade or gymkhana. Top Hands will assume no role in the decisions concerning what support events dur-i-ng—the Rooftop■ -Rodoo to provide or when the events will occur." The Committee recommends approval of the Amendment as presented. Upcoming Events. Staff noted that negotiations are underway with Ride the Rockies for a bicycle tour that includes Estes Park June 21st. Approximately 2,500-3,000 participants are expected. Director Hinze is the event coordinator with CRA support. There being no further business. Chairman Doylen adjourned the meeting at 8:45 a.m. Vickie O'Connor, CMC/AAE, Town Clerk JfxH 1 3 t998 I wssortaBFsm 1 L, c;m Of T®a"S