HomeMy WebLinkAboutPACKET Town Board Study Session 2012-06-12* Revised
NOTE: The Town Board reserves the right to consider other appropriate items not available at the time the
agenda was prepared.
STUDY SESSION
TOWN BOARD
Tuesday, June 12, 2012
5:00 p.m.
Board Room
170 MacGregor Ave.
AGENDA
5:00 p.m. Workforce Housing. EPHA Director Kurelja.
5:45 p.m. Retail Sales Policy. Administrator Lancaster.
6:15 p.m. Board Reimbursement Policy.
Future Agenda Items.
6:30 p.m. Meeting Adjourn – Prepare for Board Meeting.
IS ITyIS IT….yA Social Problem?yA Social Problem?yOr is it an Economic Problem? yIt is both 2
yA Family’s problemyA business owners problemA it ’ bl yA community’s problem 3
Its Everyone's Problem4y
Family BusinessCommunity 5
%20%30%20%23%8%9%14%15%11%0%10%43% of the Estes Valley Households earn less than $50,000 annually6
y100% of AMI (Family of 3) is $70,000y80% of AMI is $55 950y80% of AMI is $55,950y70% of AMI is $49,0009,y60% of AMI is $42,000y40% of AMI is $28,0007
AREA MEDIAN INCOME *y100% of AMI : $70,000y80% of AMI is $55 95020%25%20%23%y80% of AMI is $55,950y70% of AMI is $49,0005%10%15%20%8%9%14%15%11%y60% of AMI is $42,000 y40% of AMI is $28,0000%5%4$,* Household of 38
Average Wage by Industry vs. % Employment by Industry 2010$62,96023.2%$60,000$70,000e20%25%nt$8$20,681$38,202$31,866$25,406$26,345$34,708$37,34114.7%13.2%7.2%9.4%$30,000$40,000$50,000ge Wage10%15% Employme$18,134$13,490$16,461$0,686.4%4.8%3.6%3.3%2.6%2.2%94$0$10,000$20,000Averag0%5%% of Total E%9Average Wage% of Total Employment
Starbucks$8 75 per hourStarbucks$8.75 per hourRestaurant Cooks $10‐$12 per hourWait Staff (with tips) $20,000 annually Town Employee Administration $33,600 annually Town Meter Reader $33,600 annually Police Officer$42,529‐$49,972 annually $4 ,5 9$49,97yTeachers starting $31,000 annually Classroom Para Professional $8.60‐$10.50 per hourlff(hl)hJanitorial Staff (School Dist.)$9.80‐11.89 per hourNurse RN $40,000‐$50,000 (average)Hospital Med Tech $47,800 annually Dietary Cook (EPMC) $30,160 annually Hospital Billing Clerk $31,200 annually LodgingHousekeeping $1012 per hour10Lodging‐Housekeeping, desk clerk$10‐12 per hour.
Rental MarketJanuary 2012Fair Market RentTypical wages compared to 1BR $676/Month2BR $820/Month3BR $1194/MonthTypical wages compared to Needed Wages16.0021.50Hourly Wage Needed to Afford 2 BRHourly Wage Needed to Afford 3 BR10.5013.00AccomodationsHourly Wage Needed to Afford 1 BR10.0010.99School Para Professional Food Service110.00 10.00 20.00 30.00
Rental MarketJanuary 2012Typical wages compared to Fair Market Rent1BR $676/Month2BR $820/Month3BR $1194/Monthyp g pNeeded Wages$21.50Hourly Wage Needed to Afford 3 BR3BR $1194/Month$13.00$15.00Hourly Wage Needed to Afford 1 BRHourly Wage Needed to Afford 2 BRyg3$8.61$14.12Janitor/CustodianConstruction Laborer$9.420 5 10 15 20 25Retail Salesperson12
Wages and the Cost of HousingEstes Park ColoradoHomeownership Market2011Estes Park, ColoradoTypical Annual Salaries compared to Annual Income needed $62,100Income Needed2011Average Priced Home1(Single Family Home)Annual Income needed $42,529Police OfficerNeeded$347,117$31,000Teacher$27,040Safeway Clerk130 10,000 20,000 30,000 40,000 50,000 60,000 70,000
Typical Annual Salaries compared to Annual Income needed $70,000 Income NeededHomeownership Market2012Average Priced Home1(Single Family Home)Income needed Fil $42,529 Police Officer(Single Family Home)$347,117Family $31,000 Teacher$27,040 $0 $10,000 $20,000 $30,000 $40,000 $50,000 $60,000 $70,000 $80,000 Safeway Clerk14
yThey moveyThey moveyThey commuteyyThey don’t pay other billsyThey are evicted or their home isforeclosed foreclosed yTurn towards government subsidiesg15
yHurts their credityHurts their credityAllows for less money for food andhealth careyCauses additional personal stressyCauses additional personal stressyForces them into overcrowded housing; moving in with relatives yEviction or foreclosure can lead toyEviction or foreclosure can lead tohomelessness16
yThe community has lost a valuablemember/employee/volunteeryChildren are uprootedyChildren are uprootedySchool enrollment declinesyDecline in sales tax revenue17
According to a study by the Colorado Affordable gyyHousing Partnership: yChildren who move frequently experience a declinein educational achievementyChildren who move frequently are less likely togdt f high hl graduate from high school yA child’s social development is negatively impactedyFamilies have to start over again thus causing economic strain18
yPeople who commute more than 1 hour per day toyPeople who commute more than 1 hour per day towork are most likely to leave their employment after 1 year or less. ySpend more on transportation costsyLess time for family and community yFor every dollar saved on housing by commuting, 77 cents is spent on transportation costs transportation costs. 19
Business20
yLocal Businesses report affordablepworkforce housing is ‘The most criticalproblem in the region’. yLack of Employees severely impact businesses yObtaining and Retaining Employees becomesdiffi lt if t iibl difficult if not impossible yDecline in revenues and subsequently sales tax21
yLack of workers has direct affect Lack of workers has direct affect on the level of service a business ffcan offer22
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9An adequate supply of affordable work‐force qpp yhousing impacts businesses in employee recruitment, productivity, and retention9High Housing costs drive wages higher. Higher High Housing costs drive wages higher. Higher wages translates into higher costs for goods and services. 41
9Stable more dependable Workforce and business penvironment 9Less commuting means additional need for goods ggand services for local business because families are purchasing goods and services here9Improves employee morale 9Reduces loss of productivity Reduces loss of productivity 42
9Turnover Costs Average 9Turnover Costs Average Turnover Costs = $5453Advertising costs gAgency/external recruiter costs Internal recruiter costs Other including: testing, reference checking, bonding, hiring unit staff time, and administrative supportInitial Productivity Costs (first year) =$4,58243Total Costs = $10,035
What Ways Can the Business Community Support Affordable Housing?
yHomeownership:Down Payment AssistanceMatching funds for Down PaymentsHomebuyer EducationHomebuyer EducationLoan GuaranteesyRentalMaster LeaseUpfront DepositsDiscounted Rent/Rental SubsidyDiscounted Rent/Rental SubsidyFinancial commitment for x # of units¾NOT JUST FOR LARGER BUSINESSES 45¾NOT JUST FOR LARGER BUSINESSES
Community46
How does wage appropriate housing bfit th Cit?benefit the Community?47
Spring/Summer vs. Fall/Winter 79%81%80%90%Percent of Sales in Spring/Summer (May-Oct 2010)Percent of Sales in Fall/Winter (Nov-Apr 2009-2010)53%55%57%58%60% 60%69%69%70%72%74%53%54%60%69%60%70%80%Taxable Sales47%45%43%42%40% 40%53%53%54%48%47%46%40%49%52%40%50%cent of 12 month T31%31%30%28%26%21%19%31%10%20%30%kPer10%Estes ParkPagosa SpringsCrested ButteDurangoGlenwood SpringsSilverthorneTellurideFriscoAvoneamboat SpringsDillonAspenBreckenridgeMt. Crested ButteMountain VillageVailWinter ParkSnowmass VillageBeaver Creek48GStMSSource: RRC Associates, Cities and Towns**
COMMUNITY•In a 2007 study on Affordable Housing COMMUNITY •In a 2007 study on Affordable Housing and Strengthening the economy is this quoteq“ If jobs are the engine of a local economy, affordable housing is part of economy, affordable housing is part of the fuel mix that makes it run smoothly….a healthy employment base requires a mix of housing to sustain it..” 49
ECONOMICSOCIAL ECONOMICSOCIAL yJobsHealthJobsSales TaxFamilies/Child CareProperty Tax RevenueSchoolsTransportationMore JobsPayroll/Salaries TransportationWage Appropriate Housing y/Housing
y“ Just as safe, stable, and affordable housing is ,,gthe bedrock of the family, it is also a core ingredient in a strong and prosperous community. The best communities have an adequate supply of The best communities have an adequate supply of quality housing options, better performing schools and stronger local economies, and a better overall quality of life Ultimately communities winquality of life. …Ultimately, communities winwhen there is an adequate supply of affordable housing for all citizens”.* From the ‘Joint Center for Housing Studies, Harvard University’. y51
Housing is Criticalin Determining Access to Opportunityggpp yChildcareEmploymentHealthHousingChildcareEmploymentEff ti EducationTransportationEffective Participation52
yIncreased sales tax revenuesIncreased sales tax revenuesyIncrease in Job availabilityyDecrease Foreclosures and EvictionsyIncrease to school enrollment/FundingyNo negative impact on property values 53
yKeeping young families in our community 54
yDensity BonusesyFee Waivers/Deferrals yInclusionary ZoningyCash in Lieu yAccessory DwellingUnitsyLinkage Fees yRemoving ImpedimentsyIncentives yLand donations /gyCommunity Land TrustsyReal Estate TransferTaxyLand donations /under market price salesyPartnerships with TaxySales Tax Increment business community55
THE TRUTH: Here are some of the occupations and employers of Here are some of the occupations and employers of Residents of Estes Park Housing Authority properties BusinessOccupationBusinessOccupationThe Wild Rose Cook MacDonalds Book Store Sales ClerkThe Wild Rose Bus personnel Self Employed Tile InstallerEstes Park Lumber Sales Rocky Mountain Park Inn JanitorialEstes Park Middle School Teacher Rocky Mountain Park Inn Night ClerkInsurance Associates Insurance Agent Estes Park Trail Gazette ReporterAmericanFamilyInsuranceClericalEstesParkShuttleDriverAmerican Family InsuranceClericalEstes Park ShuttleDriverEstes Park Medical Center Nurses Aid Harmony Foundation AidSafeway Deli Clerk Subway Sandwich ArtistSafeway Checker UPS Store ClerkEd’s Cantina Wait Staff Estes Park Brewery CookCornerstone Engineering Administration True Value Sales ClerkLauras Fine Candy Retail Clerk B & B CashierKind Coffee Barista Rocky Mountain Hair Emporium Hair StylistypyOtherside Restaurant Wait Staff Grumpy Gringo CookRodeway Inn Front Desk Clerk56
Estes Park Housing Authority gyCurrent Projects and Programs 57
What's next for the Housing What s next for the Housing Authority? y58
“ Everyone—all of us, every last person on God’s earth, deserves decent shelter. It speaks to the most basic of human needs‐our home‐the soil from human needsour homethe soil from which all of us either blossom or wither” wither Mill d FllMillard FullerFounder, Habitat for Humanity 59International
ESTES PARK CONVENTION & VISITORS BUREAU
POLICY
Retail Sales Policy in the Visitors Center
This policy addresses the parameters by which the CVB will abide when selling
merchandise in the visitors center. The visitors center was built by the people of Estes
Park to offer assistance to our visitors. The Ambassadors along with the CVB staff meet
and greet over 200,000 people a year to answer questions and assist with directions. It
is the primary task for the Ambassadors and staff to direct the visitors to shop with the
retailers in town. Occasionally a visitor will be passing through and not be able to stop in
town but, would like to buy a post card or something with Estes Park on it as a
remembrance. As a convenience to the visitors the center will provide a limited
selection of merchandise for those requests.
The items that can be sold in the center include post cards, calendars, Rocky Mountain
Nature Association, and Museum titles produced by those groups.
This merchandise is being displayed in a manner that does not create a compulsive
shopping environment. The post cards and calendars will be on a post card rack. The
books will have samples of each on display plus a pricing list noting that these items are
available behind the counter.
The visitors center will continue to sell tickets and items to benefit local community fund
raising events for the betterment of the community.
VISITOR SERVICES
4.1 PETS AND FOOD
PETS
Only service animals are permitted in the Visitor Center; no pets are allowed. This
guideline has been established to help ensure the safety of all who enter this municipal
facility.
FOOD
The Visitor Center is neither intended for nor conducive to meal and snack consumption
by visitors. Individuals who enter the Visitor Center shall be asked to leave food behind.
Non-alcoholic beverages are allowed.
ENFORCEMENT
The Visitor Services Manager shall oversee the administration of this policy.
These restrictions shall be posted at the Visitor Center public entrances.
4.2 RETAIL SALES, TICKET SALES AND DISPLAYS
Adopted: July 1, 2008
Ambassadors and Visitor Center staff assist approximately 300,000 people a year,
many of whom ask about merchandise. The primary role of Ambassadors and staff is to
direct visitors to local businesses. Occasionally a visitor cannot stop in town, yet would
like to buy a post card or similar item. As a convenience to the visitor, the center
provides a limited selection of merchandise.
Items that can be sold in the center include post cards, calendars, titles produced by the
Rocky Mountain Nature Association, and titles published by the Estes Park Museum
Friends & Foundation, Inc. Titles authored or edited by the historian laureate of Estes
Park, which are also carried at the Museum Shop, are also permitted.
The Visitor Center sells tickets to local benefits and fund raisers for the betterment of
the community. The Visitor Center accepts cash or checks only for these sales; no
credit cards can be accepted.
The Visitor Center allows displays which benefit non-profit organizations on a case-by-
case basis. The Visitor Center manager reviews display requests based on the time of
year, level of traffic, and available space. The Visitor Center has no wall space and
limited floor space for displays. Displays may not disrupt the flow of traffic.
4.3 MARQUEE POSTER DISPLAYS
Adopted: July 5, 2006
The Visitor Center has a marquee standing display at the north and south lobby
entrance. The purpose of the marquees is to display posters promoting Estes Park
events. Eligible events include all Town-sponsored events (i.e. Wool Market, Catch the
Glow Holiday Parade, Elk Fest, etc.) and Town-supported events such as the Highland
Scottish-Irish Festival, Winter Festival and the Coolest Car Show. Events at the
Conference Center, such as Rails in the Rockies, are also included. Poster display
selection and duration is at the discretion of the Visitor Services Manager.
4.4 OVERNIGHT PARKING
The Visitor Center lot is the only municipal lot which allows overnight and multi-night
parking. Overnight parking is available, by permit only, for up to seven nights.
Applications, available at the Visitor Center, must be approved by the Visitor Center
manager or designee. Vehicles must be parked as far from the building as possible.
Visitor Center staff will notify Police Dispatch when an overnight parking permit is
issued.
Only visitors may apply for overnight parking permits. Examples of allowable uses
include:
1. A visitor taking the hiker shuttle into Rocky Mountain National Park (RMNP) to
camp overnight.
2. A visitor participating in an extended hike in our area.
3. A visitor experiencing an unusual or extenuating circumstance, at the discretion
of the manager or designee.
Examples of non-allowable uses include: overnight RV parking; lack of space in RMNP
& Estes Park-area campgrounds; and sleeping overnight in the vehicle.
4.5 BOND PARK CABIN USE
Adopted: October 2006 Estes Park Town Board
The Estes Park Convention & Visitors Bureau operates the information cabin in Bond
Park. The cabin is to be used to provide information to visitors during the summer
months. The CVB will staff the cabin with information specialist as the budget allows.
When the cabin is not being used by the CVB, the Town may allow non-profit
organizations to use the cabin. The cabin may be reserved through the Fairgrounds.
Uses may be but are not limited to selling community benefit or fund raising tickets,
provide event information, as well as holiday event uses. There is to be no food or
beverages dispensed out of the cabin.
A refundable damage fee may be requested by the Fairgrounds. The Fairgrounds will
inspect the cabin to ensure that the users leave it in the same condition that they found
it in.
Any signage on the cabin must comply with the Town’s sign code and hang on the
designated hooks. No staples or tape should be affixed to the cabin.
4.6 DISTRIBUTION OF FRONT RANGE MATERIALS
Adopted: April 5, 2005
Materials from the Front Range Region, as established by the Colorado Tourism Office,
may be displayed in the Visitor Center. The Center can also accept information from the
Town/Chamber of Grand Lake on a reciprocal basis, even though they are not part of
Colorado’s Front Range Region.
4.7 ART DONATIONS
Adopted: April 4, 2006
No donations of art or gifts will be accepted for display in the Visitor Center.
4.8 RECIPROCAL DISTRIBUTION OF REGIONAL TRAVEL PARTNERS’ VISITORS
GUIDES
Adopted: December 6, 2005
The Estes Park Convention and Visitors Bureau has entered into an agreement with our
regional travel partners (Colorado’s Front Range Region) to share in distributing each
other’s Convention & Visitors Bureaus’ visitors guides. It will be the policy of the EPCVB
to distribute through the Visitor Center the primary travel piece for the towns of Fort
Collins, Greeley, Loveland, Longmont, Boulder, and Grand Lake. The following criteria
have been established to qualify for the free distribution program.
1. Each of the above CVBs will supply the single primary piece that is produced to
market their community as a tourism destination.
2. Each of the CVBs listed above have agreed to distribute, at no charge, the
Visitors Guide produced by the Estes Park CVB in their visitor center.
3. The Estes Park Visitors Center will designate a shelf for the distribution of
regional travel partners’ materials.
4. This policy may be changed in conjunction with the Local Marketing District
(LMD).
To: Honorable Mayor Pinkham
Board of Trustees
Town Administrator Lancaster
From: Jackie Williamson, Town Clerk
Date: June 4, 2012
RE: Future Town Board Study Session Items
June 26, 2012 (4:30)
PD Remodeling (30 minutes)
TVC/Shuttle Committees
STIP (1 hour)
July 10, 2012
Volunteer Policy
July 24, 2012
August 14, 2012
August 28, 2012
Other Items Not Scheduled for Town Board Study Sessions
• Kathay Rennels – Economic Council
• Communication Policy
• Museum Storage
• Agenda Policy / Board Governance
• Review Town Board Committee Process
Town Clerk’s Office