HomeMy WebLinkAboutPACKET Town Board Study Session 2025-03-11
Town of Estes Park
TOWN BOARD STUDY SESSION
March 11, 2025 from 5:45 p.m. – 6:45 p.m.
Town Hall Board Room
170 MacGregor Ave, Estes Park
Accessing Meeting Translations (Accediendo a las Traducciones de la Reunión) can be
found on the Town website at www.estes.org/boardsandmeetings
Public comment is not typically heard at Study Sessions, but may be allowed by the Mayor
with agreement of a majority of the Board. This study session will be streamed live and
available at www.estes.org/videos
AGENDA
5:45 p.m. Stanley Park Master Plan and Performing Arts Center.
(Director Hinkle)
6:35 p.m. Trustee & Administrator Comments & Questions.
6:40 p.m. Future Study Session Agenda Items.
(Board Discussion)
6:45 p.m. Adjourn for Town Board Meeting.
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Informal discussion among Trustees and staff concerning agenda items or other Town matters may occur before this
meeting at approximately 5:15 p.m.
EVENTS & VISITOR
SERVICES Report
To: Honorable Mayor Hall
Board of Trustees
Through: Town Administrator Machalek
From: Robert Hinkle, Events & Visitor Services Director
Date: March 11, 2025
RE: Stanley Park Master Plan and Performing Arts Center
Purpose of Study Session Item:
The Performing Arts Guild is asking to build a Performing Arts Center “Encore” on the
Stanley Park property.
Town Board Direction Requested:
Staff needs direction on how to proceed with the proposed Performing Arts Center plan
“Encore”. Questions that need to be answered:
● Is the Town Board comfortable with the financial assumptions and income
projections for Encore?
● Is the Town Board comfortable with the amount of land being utilized and the
projected relocation expenses for Encore to be built on Stanley Park?
● Is the Town Board comfortable with the overall concept and does it make sense
for Stanley Park?
● Does the Town Board agree with the proposal for use of land on Stanley Park for
the Performing Arts Center project “Encore?” If so, does there need to be a
revision to the Master Plan that includes a Performing Arts Center on the
property or is it treated as an add alternate if fundraising targets are met?
Present Situation:
The current Stanley Park Master Plan does not include a Performing Arts Center. The
proposed plan for “Encore” would utilize 4-5 acres, which is approximately 10-12% of
the property on the Events Complex.
After the roundabout was installed at Community Drive, about ¾ of an acre was carved
off of the Events Complex. Just that small piece was very noticeable in the production
of the Hunter/Jumper Show, Rodeo and Scottish Festival.
Since the 2019 Master Plan, the business has evolved in different directions than
experienced before 2019. Larger events such as Frozen Dead Guy Days, Skijoring and
National Specialty Dog Shows utilize more of our property than ever before. Also the
growing number of contestants with Western Equine Sporting Events such as Team
Penning and Rodeo brings additional parking problems, especially with their larger
trailers.
Proposal:
Background:
The Town Board was approached by the Fine Arts Guild about the Elm Road parcel for
a performing arts center. The Town Board didn’t like that parcel for this use and
suggested exploring Stanley Park.
December 12, 2023 Study Session - The Fine Arts Guild requested the Board support
through the donation of land on Stanley Park. Summarized comments and questions by
the Board: What the exit strategy would be if the project does not meet projections: the
Board encouraged a review of patronage and projections to develop a realistic
approach of the first year's operation; more details were requested on the cost
estimates for the “Inner Sanctum” and whether design would be outsourced, and the
difference between this application and previous unsuccessful applications. Board
consensus was to review relocation of existing facilities and financial impacts and risks
prior to public outreach for the Stanley Park Master Plan update in early 2024.
April 9, 2024 Study Session - Staff reviewed the relocation of existing facilities and
financial impacts and risks for the proposed project. The main risk for the proposed
project revolves around operational sustainability of the center to meet assumptions and
projects outlined in the plan. Additionally, staff highlighted the opportunity cost of the
land currently used for larger horse and dog shows, festivals, rodeos and other events.
Relocation costs were estimated at $7.1 million. The Town Board directed staff to solicit
feedback from the public. Board consensus was to direct staff to continue the Stanley
Park Master Plan to include performing arts center alternatives for consideration. Tim
Phillips, Fine Arts Guild representative stated the Guild would be available to discuss
expenses, answer questions, and he proposed the Elm Road Town owned property as
another option for a performing arts center. Town Administrator Machalek stated there
would be no guarantee the master plan would incorporate a performing arts center and
staff would continue to evaluate options.
A community survey was conducted by Design Concepts September 17-October 4,
2024 and had 376 respondents. Results were made available in November, 2024.
“Encore” is asking for +/- 4 acres of land on Stanley Park with a 100 year lease. Town
Board direction is needed whether to include this in the Master Plan and if so, how?
Advantages:
A new Performing Arts Center “Encore” in Estes Park would be a new attraction and
serve the arts community and general public.
Disadvantages:
● There is a risk for the Town if the project is built and cannot sustain itself
operationally by meeting the assumptions and projections.
● Either the Town or project would need to incur the additional expense of
relocating our current facilities.
● The opportunity cost of the land that can currently be utilized for our larger horse
shows, dog shows, festivals and rodeos.
Finance/Resource Impact:
The additional expense of relocating our current facilities would be greater than
$7,000,000.
Level of Public Interest
The item is initiated by the Fine Arts Guild and has medium public interest.
Attachments:
1. Stanley Park Performing Arts Center Summary
Stanley Park Performing Arts Center
Events Department
March 11, 2025
Review
&
Requested
Direction
Events Complex
•Would occupy 10-12% of the property at the
Events Complex
•$7 million plus of relocation/infrastructure
expenses
Encore Financial Assumptions
•Design and Construction $18-$20 million
•Attendance 200,00-400,000
•Annual Payroll/Operating Expense $5.5 million
Requested Direction
Does the Town Board agree with the proposal for
use of land on Stanley Park for the Performing Arts
Center project “Encore”? If so, does there need to
be a revision to the Master Plan that includes a
Performing Arts Center on the property or is it treated as an add alternate if fundraising targets are met?
March 25, 2025
• Estes Park Municipal Code Title 10
Parking Prohibition Revisions
• Policy 842 Parking Permits Revisions
• Estes Park Housing Authority Board
Appointment Interview Process
April 8, 2025
• Vacation Home Waitlist
• Hosted Short-Term Rentals
• Annual Review of the Vacation Home Cap
April 22, 2025
• Annexation Policy
• OHV/Golf Carts on Roads
• Bed & Breakfast/Vacation Home License
Transition
May 13, 2025
• Noise Ordinance Enforcement
• Flock Safety Cameras
Items Approved – Unscheduled:
• Estes Park Health Update
• Cleave Street Redevelopment Update
• Town Board Email Listing on Website
• Police Department Facility Financing
• Curb and Gutter Philosophy
• Liquor License Process
• Stanley Park Master Plan Implementation
• State Wildfire Code
Items for Town Board Consideration:
• Police Department Facility Update
Future Town Board Study Session Agenda Items
March 11, 2025