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Home My WebLink AboutPACKET Community Development 2010-02-04:12 p Preparation date: 01/27/10 * Revision date: AGENDA TOWN OF ESTES PARK COMMUNITY DEVELOPMENT COMMITTEE February 4, 2010 8:00 a.m. Board Room, Town Hall 1) PUBLIC COMMENT 2) COMMUNITY SERVICES DEPARTMENT a) RECOMMENDATIONS TO THE TOWN BOARD i) Road Closures - Mgr. Winslow. a) Car Shows b) Parade and Halloween c) Manford Avenue - Partial Closure d) Bond Park Events ii) Rooftop Rodeo Ticket Price Increase - Mgr. Winslow. b) REPORTS: i) Department Annual Report - Dir. Kilsdonk. ii) Sales and Marketing Quarterly Report - Mgr. Pickering 3) COMMUNITY DEVELOPMENT DEPARTMENT a) REPORTS: i) Community Development Financial Report - Dir. Joseph. ii) Monthly Building Permit Summary - Dir. Joseph. 4) ADMINISTRATION DEPARTMENT a) RECOMMENDATION TO THE TOWN BOARD: i) Park Theater Mall Fee Waiver Requests - Town Administrator Halburnt. b) REPORTS: i) Public Information Officer Quarterly Report - PIO Rusch. 5) MISCELLANEOUS a) REPORTS: i) LMD/CVB 2009 Year End Report - Dir. Campbell. NOTE: The Community Development Committee reserves the right to consider other appropriate items not available at the time the agenda was prepared. a 1 4 1, Cynthia Deats From: Admin iR3045 Sent: Monday, February 01, 2010 10:20 AM To: Cynthia Deats Subject: Job Done Notice(Send) ***************************** *** Job Done Notice(Send) *** ***************************** JOB NO. 2328 ST. TIME 02/01 10:15 PGS. 1 SEND DOCUMENT NAME TX/RX INCOMPLETE ----- TRANSACTION OK 5869561 KEPL 5869532 Trail Gazette 5861691 Channel 8 6353677 Reporter Herald 5771590 EP News ERROR ----- 1 ' V E' 1, Preparation date: 01/27/10 * Revision date: AGENDA TOWN OF ESTES PARK COMMUNITY DEVELOPMENT COMMITTEE February 4, 2010 8:00 a.m. Board Room, Town Hall 1) PUBLIC COMMENT 2) COMMUNITY SERVICES DEPARTMENT a) RECOMMENDATIONS TO THE TOWN BOARD i) Road Closures - Mgr. Winslow. a) Car Shows b) Parade and Halloween c) Manford Avenue - Partial Closure d) Bond Park Events ii) Rooftop Rodeo Ticket Price Increase - Mgr. Winslow. b) REPORTS: i) Department Annual Report - Dir. Kilsdonk. ii) Sales and Marketing Quarterly Report - Mgr. Pickering 3) COMMUNITY DEVELOPMENT DEPARTMENT a) REPORTS: i) Community Development Financial Report - Dir. Joseph. ii) Monthly Building Permit Summary - Dir. Joseph. 4) ADMINISTRATION DEPARTMENT a) RECOMMENDATION TO THE TOWN BOARD: i) Park Theater Mall Fee Waiver Requests - Town Administrator Halburnt. b) REPORTS: i) Public Information Officer Quarterly Report - PIO Rusch. 5) MISCELLANEOUS a) REPORTS: i) LMD/CVB 2009-Year End Report - Dir. Campbell. NOTE: The Community Development Committee reserves the right to consider other appropriate items not available at the time the agenda was prepared. TOWN oF Â£*I'ES BAR~_ Memo TO: Community Development Committee From: Bo Winslow, Fairgrounds and Events Manager Date: February 4, 2010 RE: Road Closures, Car Shows Background: The Coolest Car Show will be July 4, 2010 and has been hosted in Bond Park since 2005. If Bond Park is dry and cars do not cause damage, the cars are parked in the park as well as on Park Lane and the 100 block of MacGregor Avenue, from Elkhom Avenue to Park Lane, requiring both roads to be closed. If Bond Park is wet and damage is probable, the car show will need to be located in the street, all of Park Lane and all of MacGregor Avenue (from Elkhom Avenue up to Wonderview), using both sides of MacGregor Avenue for parking as far up as needed for show cars. There shall be signs at Wonderview and MacGregor Avenue advising of the road closures ahead. There shall be a person directing traffic as cars come south on MacGregor Avenue to assist with tum around and parking. All roads are blocked by temporary barriers and are able to be moved in the case of emergency. The Parade of Years celebrates its 25th anniversary this year. The Parade of Years commemorates the route taken by Stanley Steamers and other automobiles to bring tourists to Estes Park at the turn of the century. A fleet of cars starts in Loveland on May 15 and travels to Estes Park. The event finishes with a car show in Estes Park on May 16, 2010. The Town sponsors breakfast for the car owners at the Senior Center. In the past, the group has shown their cars at the Senior Center and Museum. For 2010 the group is requesting to bring their cars to the area around Bond Park for a brief show from 10am -1 pm. This year the group has contacted a Model A Club in hopes to have a large turnout from the group. The organizers are requesting to use MacGregor Avenue from Elkhorn Avenue to Park Lane. They are also requesting the use of the parking on Park Lane next to Bond Park. 1~ 1 i t Â·Â· r For safety reasons, East bound Park Lane would need to be closed at Virginia Drive. West bound traffic would be allowed on Park Lane. All appropriate signage would be used to alert traffic of a partial road closure. This show is expecting 40-50 cars for their event. Attached please see a map of proposed street closures for each event. Budget: Staff time for set up. $550 from 222-5700-457.26-17 (Museum) for POY breakfast. (Both car shows are fund raising events for the Friends of the Museum. Last year the CCS had a net income of $9535 for the Friends. The Parade of Years had a net income of $1038 for the Friends.) Recommendation: I recommend the closure of Park Lane and MacGregor Avenue up to Wonderview on July 4 for the Coolest Car Show, to be included on the Consent Agenda at the February 23 Town Board meeting. I recommend the closure of east-bound Park Lane and the parking along Bond Park on Park Lane, and MacGregor Avenue up to Park Lane, on May 16 for the Parade of Years, to be included on the Consent Agenda at the February 23 Town Board meeting. . 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TOWN of ESI'FS IÂ¥\R~_ Memo Fir~TiTi 17 @SE*1333 GYN~Rr07:Flt L. ..we-t.,czhwÂ£m=â€¢a.~~g~*:4*Â£ TO: Community Development Committee From: Bo Winslow, Fairgrounds and Events Manager Date: February 4, 2010 RE: Parade and Halloween Road Closures for 2010 Background: The Rooftop Rodeo Committee presents a parade each year to kick off the week of Rodeo. In 2010 the parade will be Tuesday, July 6th at 10:30 am. The Scottish Highland Festival also has a parade annually and this year it will be on Saturday, September 11that 9:30 am. The Catch the Glow parade will once again be the day after Thanksgiving, Friday, November 26th at 5:30 pm. All parades stage on West Elkhorn in the area of West Park Center. This area has limited traffic allowed during the staging and is closed off before the parade starts to line up. Elkhom Avenue is closed at the last minute to keep traffic off the parade route. The parade route is Elkhom Avenue to: - The Rooftop Rodeo parade will tum onto Highway 36 and continue east on Highway 36, tum right on 4~h Street and enter the fairgrounds from access on 4~h Street. - The Scottish Highland Festival will continue east on Highway 34 and end up at the CVB. -The Catch the Glow Parade will turn on to Highway 36, then tum off on Highway 7 and continue onto Manford Avenue to the Fairgrounds for unloading. (Unloading float participants at the fairgrounds is a change from years past and is a change to provide greater safety.) 'Con Halloween is an event for which the Town has historically closed Elkhom Avenue. This closure is October 31, from 5pm-9pm and involves closing Elkhom Avenue from the Riverside Drive intersection to Spruce Drive. Moraine Avenue and Big Horn Drive are also closed at Elkhorn Avenue as well. Traffic is routed around the closed section of Elkhorn Avenue via alternate routes. Budget: The Rooftop Rodeo has $500 (of expense) budgeted for the parade that comes from the Events budget (222-5500-455.29-12). The Catch the Glow Parade has $26,500 of expenses budgeted in the Events budget (222-5500-455.26.15 and 222-5500-455.22-12). Recommendation: I recommend the closures of roads listed above for parades and Halloween to the Town Board, to be included on the Consent Agenda at the February 23rd Town Board meeting. TOWN oF ESIES PARIQ Memo -- *Ii-/---= TO: Community Development Committee From: Bo Winslow, Fairgrounds and Events Manager Date: February 4, 2010 RE: Manford Avenue - Partial Road Closure Background: The Events Department is requesting to close both sides of Manford Avenue, from the white line out, during the Estes Park Wool Market (June 11,12 &13) and the Rooftop Rodeo (July 6-11). This area has been closed the past two years as it is a very busy road during this time and there is a concern for safety. The closures would not be in front of any of the businesses that are open. The closure would start in front of the Estes Park Rental and proceed on both sides to just past Community Drive. Budget: This would increase revenues in parking fees by approximately $1850 dollars total for both events. These would be revenues that are budgeted in the Events budget, account number 222-5500-342.10-60. Expense would be the cost of labor to place cones out to block off sides of road, two employees - two hours per event. Recommendation: I recommend the closures of the sides of the roads on Manford Avenue to the Town Board, to be included on the Consent Agenda at the February 23rd Town Board meeting. TOWN oF ESTE*ARIq Memo TO: Community Development Committee From: Bo Winslow, Fairgrounds and Events Manager Date: February 4, 2010 RE: Road Closures - Bond Park Events Background: The Estes Park Marathon is requesting the use of MacGregor Avenue for a fun run on June 12, 2010. The fun run is from 2:00 pm until 3:00 pm. The run would go up and down MacGregor Avenue on the east side. The west side of the road would also be closed and used only to allow people who have parked in the area access to leave. This would all be monitored by race officials. The road would be blocked off at Elkhom Avenue, Park Lane and Wonderview. There will be signage letting people know of the race and the closures. The Auto Extravaganza car show is August 14, 2010 and is a free event sponsored by the Town of Estes Park. Staff is requesting the closure of the 100 block of MacGregor Avenue, from Elkhom Avenue to Park Lane. This event also uses some of Bond Park if conditions allow. The Estes Park Heritage Festival is an event that is held August 21-22 in Bond Park this year. This festival brings alive the history of our western heritage in a wonderful two-day event. The Heritage Festival is sponsored by the Town of Estes Park and the Estes Valley Historical Society. The festival is requesting the closure of MacGregor Avenue from Elkhorn Avenue to Park Lane. The Estes Park Elk Fest, held October 2-3, 2010, is requesting the closure of MacGregor Avenue from Elkhorn Avenue to Park Lane. The Elk Fest Committee would like to have their vendor area setup in the street at this location. This festival has vendors, food concessions, music, educational seminars and tours to view the elk. Included on the elk viewing tour is a DOW volunteer explaining to the participants how to safely view wildlife. ' j. Budget: The following are 2009 revenues, in the Events Department budget, for the above listed events with the same revenues budgeted in 2010: Event Source Account Number Amount Estes Park Marathon Park Rentals 222-5500-363.30-00 $200.00 Auto Extravaganza Car Registration 222-5500-342.20-40 $100.00 Heritage Festival Town Vendor Fees 222-5500-322.55-00 $420.00 Elk Fest Town Vendor Fees 222-5500-322.55-00 $600.00 Elk Fest Event Vendor Fees 222-5500-342.10-40 $6265.00 Elk Fest Bugling Entry Fees 222-5500-342.30-01 $150.00 Elk Fest Sponsorships 222-5500-380.20-02 $1500.00 Elk Fest Tours 222-5500-342.20-40 $4300.00 Elk Fest Retail Sales 222-5500-342.10-00 $3399.00 Total Revenues $16934.00 The following are 2009 expenses, in the Events Department budget, for the above listed events with the same expenses budgeted in 2010: Event Source Account Number Amount/Time Estes Park Marathon Staff Time '1 hr Auto Extravaganza Staff Time 12 hours Auto Extravaganza Awards/Trophies 222-5500-455.26-18 $350.00 Heritage Festival Event Support 222-5500-455.22-20 $2000.00 Heritage Festival Staff Time 10 hrs Elk Fest Entertainment 222-5500-455.22-20 $4919.96 Elk Fest Trophies/Awards 222-5500-455.26.18 $854.00 Elk Fest Trash 222-5500-455.28-06 $206.63 Elk Fest Volunteers 222-5500-455.29-17 $156.80 Elk Fest Retail Sales 222-5500-455.29-20 $1808.75 Elk Fest Office/Printing 222-5500-455.26-01 $133.37 Elk Fest Volunteers 222-5500-455.26-17 $38.00 Recommendation: I recommend the road closures listed above to the Town Board, to be included on the Consent Agenda at the February 23 Town Board meeting. r TOWN of ESTES PARL Memo ~~31232~~mtg*i To: Community Development Committee From: Bo Winslow, Fairgrounds and Events Manager Date: February 4, 2010 RE: Rodeo Ticket Price Increase Background: With Rodeo costs rising, the Events Department has been evaluating fees for the Rooftop Rodeo tickets. Staff has researched other rodeos in our region and is recommending a fee increase that would keep ticket costs within the range of what others are charging. Cheyenne GA tickets: $12-$24 Eagle County GA tickets: $16 Greeley GA tickets: $15; Box Seats: $20 & $25 Cody GA tickets: $20 & $24 Colorado Springs GA tickets: $10, $15 & $25 Steamboat Springs GA tickets: $20 Ticket 2009 Proposed 2010 Rooftop Rodeo Ticket Prices GA $15 $17 Child (3-11) $5 $5 Military/Senior NA $15 Local $15 $15 Group (5 or more) NA $16 Box Seat $20 $25 (current box holders who have purchased an entire box for the week in the past would continue to pay $20 per seat) This fee structure was discussed at the Rooftop Rodeo Committee Meeting and the committee voted in the majority to support these fee increases. It was mentioned that a family of 4, with 2 kids ages 3-11, could still come to the rodeo for under $50. . Budget: Based on attendance in 2009, the proposed 2010 fees would result in a revenue increase of about $10,000 over last year. The revenue is included in the 2010 Events budget, account # 222-5500-342.20-40. Recommendation: I recommend to approve the Rooftop Rodeo's proposed ticket prices to the Town Board, to be included on the Consent Agenda at the February 23rd, Town Board meeting. TOWN of INI'ES IMK_ Memo TO: Community Development Committee Frorn: Betty Kilsdonk, Community Services Director Date: February 4, 2010 RE: Community Services Department Annual Report Background: On August 26,2008, the Town of Estes Park and Larimer County entered into an IGA to form the Estes Park Local Marketing District. On September 8,2009, the Town of Estes Park approved an Operating Plan for the LMD. Concurrently, the LMD reached agreement with the Town to take over management of four Convention and Visitors Bureau (CVB) employees. Along with the four CVB employees, the LMD took on responsibility for Communications, Public Relations, Stakeholder Sales, and Group Sales. Creation of the Local Marketing District provided the Town with an opportunity to reorganize operations by combining two departments which provide non-traditional government services to residents and visitors. The new Community Services Department (CSD) came into existence on October 13, 2009 with Town Board approval of a revised oganizational chart. It includes the three CVB divisions which remained with the Town-Visitor Services, Sales & Marketing, and Fairgrounds & Events-plus the two divisions of the MuseurWSenior Center Services Department, the Estes Park Museum and the Estes Park Senior Center. These five municipal operations are Special Revenue Funds, which generate income to cover a portion of their operating expenses, and receive a transfer from the General Fund for any shortfall. According to the Town's 2010 Budget Ove,view, about 40% of the Community Services Fund's expenses are covered by self-generated revenues; the remaining costs are met via a transfer from the General Fund. Unlike traditional municipal departments, these community-based services rely on the stakeholder volunteer organizations which are associated with each division. The Visitor Center Ambassadors, the Rooftop Rodeo Committee and Top Hands Organization, the ' f. Estes Park Museum Friends & Foundation, Inc., and Estes Park Senior Citizens Center, Inc. assist their respective divisions through fundraising activities, volunteer support, or a mix of both. This department also relies on public-private partnerships, such as with Catering for All Occasions and Special Transit at the Senior Center, Forever Resorts at the Conference Center, and Supporters of the Performing Arts and the Lions Club concession at the Fairgrounds; and on intergovernmental partnerships such as with the new Local Marketing District. The new Community Services Department is accountable to Town Administration and ultimately, to the Board of Trustees, to deliver results pursuant to the Town of Estes Park's vision, mission and goals. Crucial to its success will be its ablity to develop inter-reliance within the department, to collaborate effectively with other departments in the municipal organization, and to serve its extemal customers and stakeholders efficiently and well. Following are reports from each manager on the activities and accomplishments of his or her division in 2009. A few highlights for this department include Rooftop Rodeo's PRCA award as the 2009 Best Small Rodeo in the Nation, the grandstands groundbreaking, a substantial upgrade to the Museum's permanent exhibit, more than 9000 local users of our conference center, a record high number of Senior Center visitors (18,661), and record Visitor Center traffic of over 300,000 people. I am proud of the fine work of this department, and look forward to our first full year together. Fairarounds & Events - Bo Winslow. Manager: The Events Department had another great year in 2009. As we look through event numbers we saw attendance increases from last year at most events. A primary goal of the Events Department is to work with entertainers and event planners to put on events that will enhance tourism, as well as offer local residents a variety of opportunities throughout the year. The department supports many events throughout the town and continues to look at new activities that would be a good fit for our community. Staff works with many different types of events, putting forth an effort to maximize the use of all the facilities Highlights of 2009: In Bond Park this year: â€¢ The Rotary Club brought back the Labor Day Crafts Fair which seemed busy and staff will continue to work with the group on attendance numbers for the future. â€¢ Also in Bond Park were the Cowboy Brad Sing Alongs. Work on the park forced a change in where this event was held in the park, and with all that the numbers seemed to be unchanged from years past. â€¢ Bond Park also hosted many great festivals such as the Scandinavian Festival, Heritage Festival and Elk Fest. Each event was enjoyed by both locals and our tourists. Performance Park had an extremely busy schedule of music and theatrical performances all summer long. The year started with Jazz Fest on May 16 &17 and was strong all the way to our last event with Peregrine Road & Friends on September 19. This facility continues to be a popular venue for events, and bookings grow in number each year. The Fairgrounds at Stanley Park once again had a busy summer as well. Overall staff was very pleased with the summer. The Miniature Horse Show celebrated 25 years with us. The commitment by the Town and EPURA has a new grandstand in the works. Many of our current shows have shown enthusiasm with the dedication to continue to bring our facility up to a higher standard. Once again Rooftop Rodeo is recognized as an industry leader. Our rodeo committee continues to set the bar high in all areas of the rodeo world. Colorado Junior Rodeo had their state finals with us again this year, giving away over $100,000 in scholarships and prizes. The Colorado Dressage Association came back for their 2nd year. This show brought several of the top 20 horses in the nation. This show has booked with us again for 2010. Parades in Estes Park saw record attendance numbers. It is estimated over 50,000 people viewed these wonderful events. The Catch the Glow parade saw record crowds, with an estimated 30,000 people here for the day. Rooftop Rodeo parade not only saw large crowds, it also had a record number of entries. . t. Note: Please see attached attendance figures and traffic counts. Most of our numbers are estimates. A formula is used each year to give us the most consistent information. Bond Park and Other Events 2007 2008 2009 March 1-2 - Dog Pull 250 300 300 May 23-25 - Art Show 36000 24500 25000 June 13 - Estes-Park Marathon Kid's Fun Run June 14-16 - Cowboy Sing Along 200 avg 150 avg 200 June 21-23 - Cowboy Sing Along 200 avg 150 avg 200 June 28-30 - Cowboy Sing Along 200 avg 200 avg 200 June 27-28 - Scandinavian Festival 8000 8000 8000 July 4 - Coolest Car Show 2500 2500 2500 July 5-7 - Cowboy Sing Along 200 avg 200 avg 200 July 12-13 - Cowboy Sing Along 200 avg 200 avg 200 July 19-21 - Cowboy Sing Along 200 avg 200 avg 200 July 26-28 - Cowboy Sing Along 200 avg 200 avg 200 July 31 - Praise in the Park 300 August 2-4 - Cowboy Sing Along 200 avg 200 avg 200 August 9-11 - Cowboy Sing Along 200 avg 175 avg 200 Aug. 16-18 - Cowboy Sing Along 200 avg 175 avg 200 Aug. 16 - Auto Extravaganza 1050 850 1500 Aug. 23-24 - Heritage Festival 4000 6500 7000 August 28 - Praise in the Park N/A N/A N/A Sept. 5-7 - Labor Day Craft Show N/A Sept. 13-14 - Fine Arts Guild Art Show 15000 16000 17000 Sept. 20-21 - Autumn Gold 11000 11500 12000 Oct. 4-5 - Elk Fest 8000 9000 10000 Traffic Counts - Highway 34 and 36 combined JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC 2000 215,523 211,046 233,320 251,121 351,379 427,143 551,938 434,199 442,061 325,917 232,033 224,562 2001 215,920 202,252 242,155 247,798 325,540 432,020 545,297 517,228 270,887 177,851 250,355 230,758 2002 214,482 206,821 236,656 261,891 369,518 469,759 530,076 486,360 412,047 297,028 242,243 242,645 2003 231,906 206,371 222,964 259,084 349,205 421,625 561,923 525,953 454,536 368,351 238,378 234,896 2004 221,104 209,530 255,829 237,626 356,402 426,505 543,833 502,341 465,160 331,819 228,122 211,831 2005 213,551 212,268 238,111 246,471 338,024 394,814 552,630 465,826 418,012 325,398 239,108 223,877 2006 215,508 193,851 221,751 255,111 341,417 438,526 520,239 396,864 461,508 324,032 246,044 195,040 2007 185,961 193,007 237,032 246,554 340,936 445,483 542,792 497,365 481,166 329,829 245,243 196,861 2008 204,465 201,971 263,704 237,802 325,203 425,928 510,172 490,577 421,671 345,858 249,057 213,455 2009 216,128 203,837 228,692 223,219 335,131 450,955 563,744 506,020 461,265 306,423 235,032 Estes Park Museum - Derek Fortini, Manager: Collections Management Acquisitions In 2009, the Estes Park Museum received 58 donations totaling 436 objects. (Attached is the complete accessions list.) The Museum received several donations of photographs from the 1930s, 1940s and 1960s in 2009. These acquisitions are very important since the majority of photographs in the collection precede the 1920s. Another notable donation was a large sum of 195 newspapers. This included a nearly complete set of the Estes Park Trail from 1921 through 1930 and various issues from 1937 through 1981. Collections Activities In 2009 staff and volunteers were able to index 8 scrapbooks and digitize 6 photo albums. In 2009 staff responded to 78 research questions from the public, requiring 57 hours of work. Of these, 60 were answered by using our collection and 11 were redirected to other institutions or resources. Grants The Museum received four grants in 2009. The first was a National Endowment for the Humanities Preservation Assistance grant for $5,950 to hire two consultants to assess our collection and identify what would be needed to appropriately store them to museum standards. The second grant was awarded through the Rotary Club of Estes Park Foundation for $500. This bought supplies for five children's programs. The Institute of Museum and Library Services' American Heritage Preservation Program awarded the third grant for $2,255 to purchase an oversize flat file cabinet. The grant also included the costs of materials to custom-build files for the stored objects that were then inventoried and re-housed. The Museum partnered with Emporia State University in Kansas to provide graduate students from their Library Studies Program to execute and complete the project during one week in September. The final grant was from the Colorado-Wyoming Association of Museums for $308 to purchase a gun safe to properly and securely store our collection of firearms. Exhibits In the main gallery, Before Estes: Evidence of the Native American closed on March 1, 2009. A#ered Landscapes ran from March 13 through September 20,2009 and had 60 people in attendance at the opening. This exhibit explored the natural formation of Estes Park's landscape and its constant alterations caused by nature and mankind. Rocky Mountain Elk: A History, an exhibit focusing on elk as a species and their existence in Estes Park, opened on October 2,2009 and will be on display through April 25, 2010. There were 93 people at the Museum on opening night. Patchwork Storytellers, an exhibit exploring the history of quilts and their use (interpreted in a collaboration with the Estes Valley Quilt Guild), displayed quilts in the Museum's collection from January 30,2009 through January 3, 2010. There were 85 people present on opening night. Final touches to the permanent exhibit Tracks In Time were completed this spring as well. The renovation included the reinterpretation of objects that were on display and the introduction of items the public had not seen before. The exhibit space was rearranged and a new coat of paint refreshed the area allowing some fifty new text panels to jump-out to the viewer. Numerous hands-on/interactive devices were permanently installed including three small televisions demonstrating the disastrous Lawn Lake Flood, oral histories, and the construction of the Colorado Big Thompson Project, two motion sensor sound recordings, and children's activity about ranching. Community Case The Museum houses a display case in the lobby that invites the public to display objects from their personal collections. The Museum partnered with the Stanley Hotel from January to June in 2009 to celebrate the centennial of the Stanley Hotel. From July to December, there was a display celebrating the sesquicentennial of the settlement of Joel Estes with artifacts loaned from Colleen Estes Cassell (a descendent of Joel Estes). Attendance Total attendance for 2010 at the Estes Park Museum was 19,619. This includes gallery visitors, program and tour participants and meeting room users, as well as 1,792 visitors to the Fall River Hydroplant. Total annual attendance has remained steady since 2007. The Museum conference room was utilized for meetings, receptions and rentals by 51 different groups and a total of 3,234 people. This is an 8% decrease from 2008 in the number of people. The Fall River (Hydroplant) picnic grounds were used by 27 groups and a total of 1,704 people, a slight increase over 2008. This is in addition to the 1,792 visitors to the Hydroplant visitor center and museum. The Museum website had 14,082 hits in 2009. Programs There were 91 programs or tours offered in 2009 with a total of 7,154 participants. The Museum partnered with a number of organizations in support of public programming. These organizations included the Estes Park Museum Friends & Foundation, Inc., the Estes PEirk Senior Center, the Estes Park Public Library Foundation, the Estes Park Woman's Club, and the Park R-3 School District. Private programs and tours were offered by staff persons upon request, such as /t's Electrifying, presented to the Estes Park third grade classes. Also, tours of Museum exhibits and the Hydroplant took place for groups such as the Wheat Ridge Senior â‚¬ Center, Village Tours and graduate students in the College of Engineering & Applied Science at CU Boulder. Museum staff led a group of local museums to host the Colorado-Wyoming Association of Museums Annual Meeting, with 300 participants, this past May. Volunteer Support Estes Park Museum received the support of 40 volunteers in 2009. Volunteers assist with operations at the front desk, special events, the Hydroplant, for programs, and with collections and exhibits. In addition, 20 volunteers supported the Coolest Car Show in Co/orado on July 4. The event is a fundraiser operated by the Estes Park Car Club and the Estes Park Museum Friends & Foundation, Inc., in support of the Museum. Accession List with Descriptions 01.-26' 20/0 Accession# Source / Description Accession date i tems 2009.00 I - 0%'17i2009 1 1982 Estes Park Bank calendar replint of 1928 calendinÂ· 2009.002 08/17/2009 . Bride Doll and Christmas Calendar 2009.003 ............ 08/17/2009 14 Six photographs (Ii,Â·e of conslmetion by 'llieater and one of mmulling band) 2009.004 1.08/1.8/20.0910 T,n loose Fake#.#om a photo album of donohmether wbilkins al Es!4 Park C'blitÂ¢t, 2{)0 9.005 ......./...lill. 08/18/2009 1 DVD 7'ahosit Territory: A Cohu-ado From Range I amily" 98/18/2009 :. .1 2009.006 del& Ppaterd. of Bl ack t,15)9411 Rmich 2009.007 -I./.I- 08/18/2009 1 Photograph with painted frame ofouthouse at Big lilk Ranch 2009,008 ~ ~ t /Â·, 4.0~~8/2009. I +41 .......... Reij .of Riverside Dance tiokeis 2009 009 0<)/30,:2(li)9 8 3 Co,itempormy t.lte Mountain the Ves>iels 2 Apache natural fiber baskets Bighorn Sheep Skull Prmighorn Skull "Chief' Blanket Navaic, Rug "Water Jug" Basket Barbara Anne Cheley DewÂ·ee Bisc,n Sk,111 "Piontwr Polluck" Recipe Book f 1963) 2009.010 :12/OR/2009. 1 :Roy#.1 TyPe*jiter 2009,011 -".-I= 01/1 3/2010 3 3 Manos 2009.012Â·. ,:6~ 01~13/2010 . Projectile point 2009.013 01/13/2010 26 Envelope to Ms. 01 RameyÂ· "Bond Agency" card "Tahosa Ranch" card Bond Agency note pad Photo of inside ofa restaisil,i,9,1. Folit- grotips dining al tables and one man at the counler. Estes Park Womens Club booklets 1958.1973 Blue and while guilt 2009.014 01/25/2010. 4 EP:Trampoline Team iacket : Newspaper Â©lipping 1961 (dono'rs *Wings in photo) 88:W photo ofdonor (about 2 *ars old) on tminDolinc Color,photo (Harold Rusk/Â®ner in shed) around 1960 Page/ C==J PAST , :Accession# Source / Description Acce*sion date Items 2009015 Illill'llill'llil 01/25,Â·'2()10 4 Fireside Comiyes brochure. rate sheet, memo sheet, and rectiert 2009.016 01/25/20 1,0 Photo*1926-1929 2009.017 --.I.=I 01:25.2010 10 Estey Park Trail: 6-16-1944 4-22-1949 I 2-29Â· I 950 12-22-1950 10.20-1950 10-6-1950 7-21-!950 10-19-1951 9-7-195 1 7-6-1951 6-29-19,51 12-23-]966 2009.018 Illill'll""Illillill'llillill 01/25:2010 :.L 1 . 00 p),Otokwedding ~ Â· Â· ~ ~ DaÂ¥e Stirting.prims 2009019 ilillillillillill 01.2572010 1 Blue phone 2009.020 0.1/25/20 10 2:3 3 books ofplats ofesle# Park. 1978.79 2009021 ./../.Ii./... 01:25;'2010 2 2. 1977 guest guide whiel, had belonged to her father. I lag photos of Estes Park pre- 1 982 Lawn I.uke Flood, 2009.022 t Â· 4.01/25/2010 ...0 MiÂ©rojiln).#t ],921 Esies Park Trail newspaper i 1, 2009023 ............ Oh'25/2010 5 3 Campaign bution tor Estes Park Town Board Elections 1 Key to the City 1 Performance Park 2003 earabinei 2009.024 Illl,Ill . 01/25/2010 Book: Pye-Eyes Pete# Un-Natural Histoty 17 Dm'c Si#jinti of Estes Part. 19414"ed.*, 2009.025 ~ 01/25/2010 6 8& W phok,s o f Stead 9 1 10{el 11 mt belonged to (lottor's mother. Pal sy Whilman in 19Â·17. 2009.026 ~ Â· 01/25/2010 Black pants. , 2009.027 - 01 /23/2010 1 Dream Lake medalion 2009.028..Â·01/26/2010 91 "Faur:4#trppl'~ Redwood Street Sigui 2009.029 ../..lillillill'll 01/26Â·20 10 3 Army cot-ArmÂ¥ Surplits-Â·10; 1945 Coleman 3-burner slow 131,Â©kpaek tent 1,"ge 2 CZ,/2 Accession# Source / Description Accession date Items -Â·, 01/26/2010: ..tÂ· 11 2009.030 1 "Estes Park }figh School, School District 30, Dedicated November 10. 1939", Flaque. 1 .- .9 1 "Fedemt Works Agency. Public Works Administrntion, Estes Patk High Sch601,1?39" plague. 1 1l1e RÂ®ky.Mountain News Sekember23. 1934 .: 1 1-he Rocky-Mowitain Ne,y# Jat,uniy,27.'1935 2 Estes Park Trail Gazzette, July '16,1982 1 E.stes POI14 Trail Gazzbtle July 2], 1982 2 640*Pad Tr:0]Gazetteguly 28, 1982 1 Estes Park trail Gazette July 30, 1982 ~ L /4 11361;s Park Triti} Oaketie Augus: 20.1982 2009.03 1 - 1 Hidden Valley "Emergency Phone" sign. Yellow and black. 2009032 . Â· ' ''-- '~ 0~/26/2010 9 320. 9 BAW photos ofpeople al the Elkhomt.odge 1 B*W ttprod,}ction photo ofhorses flowing snow , 1 SÂ©tupbook Dage. Black'paper wit]~ 4 BAW photos and "The Lweision Hotel" brooht,19 past;d oli it.. , :ti :1 t 24*ds bound toblub folders *' ' '1 deed without a folder ' 6 Â¢#lor s,lide# ofE]khon, 1.odge and Estes Fork Imidsdapes , 2009.033 - 01/26/2010 13 I metal box reads "Wilson & Wilson Studio and Cament Shop" red and white sticker inside. 4 reels of'film: "Bear Creek Canyon to Cen,ral City" "Road to Loveland and Horseshoe Park" "Sheet Skating, 1953" "Christmas I.ighis" 8 empty film canisters 01/26/2010 4 , 1 2009.034 Elkhokn Lodge AcÂ¢iÂ¥4 1.ist prilited on Elkhon, 21..odge letterhead 2009 035 ....=- 01/26/2010 I.3 "Selcefed PhotograpliN: To mail or mount in you album" "Estes Park & Rocky Ml. National Part" "Remember Your Trip With PicÂ«INS" All written on carboard case 1 1 BAW' landscape photos i ...9 : 0; 40' - . 1 -01/26/20101 1:11 ' - 1 2009.036 2 Bodk:'Mi,scellaneous Meditations" By Reverand 81.amb y. 03,Â·: 2009037 ......../. 0 1.26/2010 1 Bear Lake Lodge letter describing accomodations, Donor worked as a Desk Clerk there in the early 1950s :.2009.038 ~~ , 1 01/26/2010 9 - 14(.Rest Of.Airi Burreir,iÂ·inyl *ord .... ~ ~ Â·- Â· r... :93 2009 0.39 - 0 I /26/20 I 0 I "A Ilistoty: Fifty Yeam of Golden Sen:ice 1930- 1980" Illinois Credit Union League. n,agnzine. 01/26/2010 ; 44 2009.040. "jie Debt Shill Die with the Debtor Ilie CUNA Mutual Insurance Society Sioty" by Oharles F. Eikel, JR. Book with white cover. "Credit Union D>namics: How to make your credit union "GO" by KenT W.' Frandis. Book with while dow j and pink ahÂ¢ bltiestripes. + ; ~ Page 3 DIS. 'Accession# Source / Description Accession date kerns "ICs Not Just Money" by John R. PrinÂ£lie. Book with*While cover and money si#n imagii,Â¢ on cover. 7-imeless Tribute tof'redit Unions" CUNA Alutual Insurmice Society. Pink arid White covet. enclosed 6 while envelopetharreads same title. 2009.041 i"I"":iI:IiI": 01/26/2010 "The Credit Union Bridge" MayÂ·. 1959 nuwazine. "Credit Union Times" December, 2008 magazine. 2009,042 Â·, , ' ~'~ ; ' '~ ~i. 1 01/26,/2010 L 1.A llire 0, Canip O]ympus: As seen throtiyll the glass lanmern slides ofA.E. ShirlingÂ« by Elwood Shiiling with Harley Conner. 2009 043 .--I'll- 01;26/2010 1 Sci'apbook page with ] 7 13&W landscape photos on one side and 9 13&W landscape and photos of people in the imiumains on the other side. 2009.0+1 ' -~ 01/26/2010 bVD.Cdpi of "Wild Survival"episode Â·. 2009.045 "I"":i:":iii:i"II 01/25/2010 1 "The Tobennoty Manuscript" 2009.046 311 71,~~ 7 , 01/26/2010 .1 "Staking Herâ‚¬Wm; WomÂ¢n Homesteading *e West" ; :' 2009 047 01/26/2010 1 "What lf Enos Mills Canic Back Today" 2009.048 01/26/2010 Â·, 1 P Â«i 2009.049 01/26/2010 2 Vol I and H "A Bibliography of William Allen White" 2009.050 0106/2010 1 Book "LakeWood emit,to,< C:itil,; A Coloh,do Classic. 100.Years in #be Making" 2009.051 I'll'llillilill'll 01/27/2010 9 1 Chclcy Comp Poster "Great things happen when youth mid 171 01]litains mcd. -1Â·'innk Hobart Chetey, 1921" 1 Box of "111Â¢ Slanley DoÂ·Â· Plate" contains 7 glass plates 2009.052 01/27/20101 1 11' :.15 1 4py of"E#ies Park Liveries: In Ihe Good Otc Days"'Â· ~ ' -Â·Â· , ~ 49Â· 1 copy of "Sot}venir Prograin: Rooftop Rodeo" August 1947. 3 Pholos ofE,leanor himes Owen,'Rooftop Rodeo Qued, 1947 2()09 053 ..../........ () 1 27i2001 1 Rodet) Quirns Me,nozy Book 1946-2009 2009.034 ' , 01/27/2010. Glwii canvah bag reads "The Estes Park Bank" in blue leuers with "Federal Deposit Insurance Corporation 1 Men,bed crest on il, 2009.055 --'Ill.- 01/27/2010 15 3 "Midnight Masquerade" prow-:uns fi,r the 1997 Junior Ctass. 1 Estes Park High School Diploma 12),- Willia,n E, Banks. May 29. 1930. Lists entire class. 1 Estes Park Hight School Diploma wilhout anyÂ· signamres, May 26. 2007, 1 "Estes Park, 1 Believe, Hot)e.at Football" bumper slicker. 3 Estes Patt Jut,ior-Senio,Â· High School progress reports fur Charles F. Thomas 1948-54 1 Envelope addressed to Charles F. Thomas from Estes Park Schools. 1 2 cents. /'age 4 r.t I . . D Accession# Source,/ Description Accession date Iteins 1 8&\V class photo "1)011:ited TO Ille Ntoheats" By Fred Clill woMhy .IR." 39 tecnitgeiN with their names labled respectively st:mding collectively in the &Impe of a "B." 1 "Bohcal War Song of the Estes Park High School." 1929 picture of the football team. a picture of Mrs. Banks mid Edward Bank<. Lyrics, pholos oischool facilities. Ditain Lake. and a poem 1929-30. I Envelope addressed to "Irenellyatt" thateneolosed a diploma produced by Autrey Brothers. INC. Dem eiÂ·, (I), 01127/2010 :. . 1 2009,056 I, ~ ... Life Magazirie, May 1 1.1959.25 cents. Coniain# pbrnaits.ofJoe!.and Pats>, Estes in article entilled +91<orado PioneaÂ·s." 01727/2010 10 2009.037 2 "Ski Estes Park! A Colondo Classic" brochure and trails map. 1 "Ski Estes Park!" In Rocky Mountain National Park, Ski Trails and Area Acconlodations. 5 Lift tickets with Mel)onalds coupon printed (Mi back. "Offer expilÂ·es Jilite 30. 1991." "Ski Est6 Park!" calalogue 1988-89 includes: oven:iew. facts. ski ticket rates. rental eqi,ipment rates. prollp rates. ski school programs and rates, histoly and general information. "lieotio Ii,ic Feasibi|ily Study Concessions Operation Ski Estes Park [lidden Valle-Draft." By United States Dept, ofthe Interior. National Park Sen'ice, Denver Sen ice Center, Prof~ssoional Support Divison. Concessions Branch" hme 1989. '01/28/20]0 195 2009.05,8 ...t Fii Estes Park Trail.Newsimpbii(1921/1930. various'froin 1937.1981) Tocal Accessions: 58 Total Items: 436 t,age 3 INO Estes FarK Museum Year iii neview zvvy 2009 Attendance* Gallery Visitors 7,107 Hydroplant Visitors 1,792 Programs and Tours-Museum 7,154 Programs and Tours-Hydroplant 332 Group Meetings and Rentals 3,234 Total 2009 Attendance Total Attendance & Programs-Museum & Hydro 19,619 Estes Park Museum Programs and Tours Capacity 7,327 Programs and Tours Percentage Utilization 98 30000 - Museum & Hydro Programs and Tour Attendance-Detail: 25000- - ..U, * - g ., - ,-. I .. . ...... ..... .......'...... M. 'f v 'r i January 714 20000-' -1Â¢'-|17,733|hTRIIFf .,0-Â«'-A 220 Â»1=11=41=IER February L.._--_1 1 - -., = March 323 1 -4 ....9 ./ 14,588I ~ -I April 327 15000----'= . May 554 el' 41% 6, li~li.i~ 3 1//FI. June 566 10000-2~ July 3,354** I-Me: August 696 5000.~....1~ September 75 October 337 -litill November 151 2005 2006 2007 2008 2009 December 169 Museum Meetings and Rentals-Detail: January 309 February 319 March 275 April 153 May 238 June 128 July 372 August 254 September 284 October 542 November 161 December 199 Total Attendance Year-to-Date: 200719859 200819645 200919619 * Winter hours at the Museum run from November through April. During winter hours, the gallery is open to the public Friday through Sunday with the exception of national holidays. In the summer, the Museum is open seven days a week and the Hydroplant is open six days a week. ** The Coolest Car Show attracted about 3,000 people. D. 61 $ i 1 4. 1 1 1, 1 Sales & Marketing - Tom Pickering. Manager: 2009 Conference Center Numbers by Category: Number of conferences 41 Number of conference attendees 8,106 Number of local groups 15 Number of local attendees 9,097 Number of total facility users 17,203 Average room rate $102.05 Average length of stay 2.2 nights Average spending per conferee $458.19 Spending by Conference Center Attendees Lodging (49%) $224.51 per attendee x 8,106 $ 1,819,878 Hotel Food & Bev. (18%) $ 82.48 per attendee x 8,106 $ 668,582 Other Food & Bev. (13%) $ 59.58 per attendee x 8,106 $ 482,955 Tours& Sightseeing (4%) $ 18.33 per attendee x 8,106 $ 148,583 Transportation (5%) $ 22.90 per attendee x 8,106 $ 185,627 Retail (6%) $ 27.50 per attendee x 8,106 $ 222,915 Other (5%) $ 22.90 per attendee x 8,106 $ 185,627 Total Spending by Conferees $ 3,714,167 â€¢ Conferee spending total is based on 8,106 conference attendees staying in Estes Park an average of 2.2 nights. Room rate of $102.05 per night is the average rate paid by the conferees. The percentages are supplied by the Destination Marketing Association International on surveys conducted by conferees spending at resort destinations to calculate a return on investment. â€¢ As expected the 2009 numbers reflect the drop in the number of conferences booked. 2008 saw 61 conferences compared to 41 in 2009. The average length of stay was also down with 2008 showing an average of 2.77 nights' stay versus 2009 seeing groups average 2.2 nights. The 2009 average size of the conferences was 202 attendees compared with 177 in 2008. â€¢ Local users were up with 2008 seeing 5,495 users compared to 2009 with 9,072 users. . â€¢ Estes Park's overall hotel occupancy for the year as reported by the Rocky Mountain Lodging Report was at 49% for 2009, down from 53% in 2008. 2005 to 2009 Conference Center Comparisons: Year 2005 2006 2007 2008 2009 # Conferences 84 77 54 61 41 # Conferees 10,043 9,028 10,983 9,825 8,106 # Local Users 8,863 6,326 4,743 5,495 9,097 Conference Spending $4,041,505 $4,041,623 $5,072,608 $5,286,145 $3,714,167 2009 List of Conference Center Users: January: None February: 1325 ppl. Rails in the Rockies (local or L) Rails in the Rockies (group) 175 ppl. Third Day Victory Church 103 ppl. March Estes Park Medical Center Foundation (L) 167 ppl. Great Commission Church 650 ppl. April: Rocky Mountain Water Quality Symposium 75 ppl. Taste of Estes (L) 800 ppl. Faith Ministries 105 ppl. Colo. Government I.T. Conf. 75 ppl. Colo. Society of Rad. Techs 205 ppl. May: Town of EP Tree Symposium (L) 25 ppl. Colo. Wyo. Assn. of Museums 300 ppl. Colo. Welfare Fraud Council 155 ppl. 3D CIC 100 ppl. High School Graduation (L) 700 ppl. HAMCON 400 ppl. June: Town of Estes Park (L) 120 ppl. PEO Sisterhood 620 ppl. GEO Gathering 200 ppl. Watts/ Beller 85 ppl. CEESI 130 ppl. CEESI 130 ppl. Ward / KIumph 200 ppl. Pisturi/ Howard 100 ppl. July: J.D. Steel 54 ppl. HJS Reunion 56 ppl. Rooftop Rodeo Queens Dance (L) 800 ppl. Univ. of Houston 125 ppl. Retreat Landowners Assn (L) 100 ppl. Local 898 75 ppl. Friends of the Library (L) 1000 ppl. August: International Code Council 100 ppl. Suri Network 30 ppl. Gunther Tours 35 ppl. Colo. Academy of Physician Assist. 75 ppl. Dictybase 140 ppl. September: Scotts fest (L) 1000 ppl. Scotts fest (group) 250 ppl. Estes Valley Fire Service (L) 80 ppl. Snow & Ice Conference 750 ppl. Estes Park Library Foundation (L) 230 ppl. County Sheriffs of Colorado 80 ppl. October: Boulder High School 129 ppl. Beier Reception 120 ppl. American Planning Assn. 270 ppl. Hofer/ Juntunen 100 ppl. . I Co. Baptists Conference 400 ppl. RM Water Environment Assn. 50 ppl. Caring Pregnancy Center (L) 250 ppl. November: Estes Park Wedding Show (L) 1000 ppl. RM Evangelical Free Church 32 ppl. Family Life #1 525 ppl. Family Life #2 742 ppl. Holiday House (L) 1,500 ppl. December: Dullea/Thrasher reception 90 ppl. Neocatechumenal Way 70 ppl. 2009 Resort Communities Lodging Occupancy Comparison: Community Lodging Occupancy Avg. Room Rate Estes Park 49.2% $152.70 Vail 45.2% $249.41 Aspen 49.9% $334.61 Winter Park 30.4% $123.30 Steamboat 50.5% $142.62 Breckenridge 41.5% $168.95 Fort Collins 49.7% $84.89 Colorado Springs 56.6% $84.84 Visitor Services - Teri Salerno. Manager Visitor Center Traffic The Visitor Center saw for the first time over 300,000 visitors; the actual total was 301,839 in 2009. This equals 38,319 more visitors than in 2008, when we had 263,520 people come through our doors. This represents a 14.5% increase in the number of people coming to the Visitor Center over the previous year. It is interesting to note that Rocky Mountain National Park experienced a 2.11% increase in visitation in 2009 over 2008. Telephone Calls The total number of telephone calls received in 2009 equals 26,370 and we fielded 23,556 calls in 2008. This represents an increase of nearly 12% in the number of calls over the previous year. The Visitors Center Volunteers: The Ambassadors The volunteer Ambassadors gave the Town 6,502 hours of time in 2009. This equates to over three full-time staff and is higher than the 6,069 hours volunteered last year. Currently there are 72 Ambassadors on our roster; four of them are long-time Ambassadors who will retire before the busy season. Our goal is to have around 75 Ambassadors ready for the summer. The Ambassadors assisted visitors at the front counter daily from May 16 through October 11, and on weekends only during the other months of the year. As part of their training, Ambassadors visit lodging properties, retail businesses, and meet monthly for updates. Bond Park Cabin The cabin opened its doors to the public in 2009 on Thursday, June 18, with one seasonal CVB staff at the counter to answer visitor questions. It remained open Thursday - Sunday each week through the Labor Day weekend; open Noon - 5P Thursday, Friday, Saturday, and 11A-4P on Sundays. For the remainder of September, the cabin was open on Saturday and Sunday only. The cabin closed its doors for the season after Elk Fest on Sunday, October 4. A total of 4,462 people stopped by the cabin for assistance or information over the 51 days it was open, which is an average of 87.5 people per day. In 2008, the cabin saw the same daily average number of people per day: 87.5. CVB Complaint process The CVB complaint process, designed to address strained issues that may arise between a visitor and an EP business, received 16 complaints this year: 5 against lodging establishments, 2 against campgrounds, 4 against retailers (with 3 of those against the same business), 4 against activities; and 1 against a shuttle service provider. Retail Sales at the Visitors Center In 2009, CVB retail sales totaled $42,334. The year before, retail sales were $35,577. This represents a 19% increase in sales over last year. Retail items at the Visitors Center include the following items: books, post cards, and calendars. Estes Park 2009 Visitor Guide: Distribution from the Visitors Center Approximately 43,500 guides were distributed through the Visitor Center to visitors, area businesses, other Town departments, organizations, conferences, shows and groups. This number is slightly less than in past years. The reason for this is our mailing house ran out of copies; therefore, we sent most of the remaining guides we had to them. We felt it most important to get the Visitor Guides into the hands of potential visitors who had requested a copy. The distribution rate in 2009 is consistent with the number of guides distributed during the past several years. Last year 46,885 guides were distributed through the center. Senior Center - Lori Mitchell. Manager: Personnel Kelly Claypool was hired in 2009 as the new Senior Center Program Coordinator. She works 20 hours per week. She has experience in office management, program planning and is a graduate of Estes Park High School and the University of Northern Colorado, with a degree in Communications. Welcome Kelly! Environmentally-Sound Practices The Senior Center is making strides to operate with more environmentally sound practices. Here are some of the things we are doing: 7 Transitioning to CFL light bulbs wherever possible (indoors and outdoors) > 100% transition to compostable and recyclable Meals on Wheels and take-out containers > Transitioned to compostable and recyclable paper goods for fundraisers and large feasts > Ordering paper goods for everyday operations with recycled paper content 1 Addition of a single stream recycling dumpster in 2010 > Increased use of the e-mail subscriber list to reduce copy and mailing expenses > recycling newspapers and office paper Town Facilities Rental Program Senior Center staff manages three Town properties which are available for public rental: the O'Connor pavilion at the Fall River Hydroplant picnic area, the Estes Park Museum meeting room and the Estes Park Senior Center. Rental income provides revenue for the Museum and Senior Center and partially offsets operating and maintenance expenses for those sites. 18 2-009,-,motal.incomgotaled.$19,000 for {he three sites combined) Collaborations The Senior Center fosters and enjoys partnerships with several agencies: Park School District, Aspen Club of the Poudre Valley Health System, Healthy Hearts Club for Seniors, Family Medical Clinic, Estes Park Medical Center, Alzheimer's Association, Good Samaritan, Prospect Park Living Center, Disabled Resource Services, Estes Park Museum, Estes Park Police Blue Santa, Salvation Army, Larimer County Office on Aging, United Way of Larimer County, Larimer County Extension, Estes Park Home Care and Hospice, Estes Park Public Library, Coldwell Banker Real Estate, Larimer County Office on Aging, Special Transit, The Massage Center and more. Meal Programs - Meals on Wheels and Dining Room Services Staff monitors meal program usage and analyzes data related to the meal programs. In 2009: > The Meals on Wheels delivered 4430 meals as compared to 4736 in 2008. > The dining room served 8125 meals in 2009 as compared to 8625 in 2008. > The dining room operated at 67.15% in 2009 as compared to 67.75% in 2008. > The target rate for overall satisfaction with the meal programs is 80%. The overall . . I satisfaction rate from the 2009 survey is 99% for Meals on Wheels and dining room services combined compared to an overall satisfaction rate of 89% in 2008. k The Senior Center offered 18 special themed luncheons, suppers or feasts with total attendance of 1192. In 2008, we offered 17 events and had 1127 participants. > Staff identified a trend towards an increasing number of younger senior customers. These people tend to eat meals at the Senior Center regularly but come less often than the older seniors who tend to come on a daily basis. Younger senior customers are active with volunteerism, employment or travel. Of the older seniors, many have moved to other living settings or passed away. These factors combined with challenging economic times for those on limited incomes have slightly affected the number of dining room meals in 2008 and 2009. k The Senior Center kitchen and Catering for All Occasions received a rating of'Excellent' at the 2009 inspection by the Larimer County Department of Health and Environment. Programs, Events and Travel: Staff analyzes attendance at programs, events, classes and day trips. In 2009: 1 The Senior Center experienced an all-time high of 15,981 visits to programs as compared to 14,441 in 2008; overall attendance at programs has increased by 82% since 2004. 1 The Senior Center experienced an all-time high of 18,661 overall visits to the Senior Center as compared to 17,562 in 2008. > Overall visitation to the Senior Center has increased by 11% since 2004. > Attendance at programs operated at 102% capacity as compared to 95% in 2008. * 49 general education programs were offered as compared with 52 in 2008. > We offered 18 day trips and completed 15 trips with 192 participants; running trips at 76% capacity as compared to 88% capacity for 18 trips and 221 participants in trips in 2008. > The Senior Center offered fitness programs 5 days a week for a total of 6 classes per week with over 3104 visits to fitness classes. > There were over 2248 visits to the Senior Center for coffee /social time > There were 130 visits to Medicare programs. > The Estes Park Senior Center distributed 60 blizzard boxes to seniors in need. k The Senior Center hosted 133 people at the first annual Low Vision Fair with Disabled Resource Services (DRS) 1 127 volunteers gave 6247 hours of service including front desk reception, board and committees, fundraising, garden, bread delivery, meals on wheels, special event and decorating and much more. Estes Park Senior Citizens Center Inc. (EPSCC, INC.) EPSCC, Inc. provides an annual financial contribution for selected Senior Center projects. With the books yet to close for 2009, the estimated revenue from EPSCC, Inc is approximately $16,700. In 2009, EPSCC, Inc. membership reached an all-time high of 592 people. EPSCC, Inc. conducts fundraising breakfasts each summer. There were 1188 total served in 2009 as compared to 1163 served in 2008. Their 2009 income from investments, grants, donations, fundraising activities and memberships was $65,652. Work is almost complete on a Memorandum of Understanding with EPSCC, Inc. United Way After a competitive application and interview process, the Senior Center was awarded a continued contract with the United Way of Larimer County for the 2009-2012 budget seasons totaling $27,000, the full amount requested in the application. The Senior Center has applied for and received annual operating grants from the United Way from 1998 to the present with cumulative grant awards totaling over $77,790. These funds are used as operating support for Senior Center Meals on Wheels and dining room meal programs. Community Thrift Shop After a competitive application process, the Community Thrift Shop awarded the Meals on Wheels program a $2000 grant for 2009 and a $2500 grant for 2010. These awards are used specifically to purchase the Meals on Wheels food containers for one year. Larimer County Commissioners The Commissioners award grants to several senior centers in Larimer County. The Senior Center received $2475 in 2009 for general operating support. Program revenue Over the past six years, the Senior Center has added fee-based programs, classes and trips in order to create a source of revenue for the Center. Yet, a majority of programs and event remain free. Income from program fees provides revenue for Senior Center and partially offsets operating expenses for those sites. In 2009, revenue from programs was approximately $16,700. Public relations Press materials are published in the 50 Plus Marketplace, the Estes Park News and the Trail Gazette as well as on the website www.estes.org/seniorcenter. The Senior Center e-mail subscriber list effectively reduces postage and copying expenses and disperses information quickly to over 600 people Manager Mitchell hosts a once-monthly radio show on KEPL: 1470 AM radio and member Ned Linegar hosts a twice-monthly radio show called Senior Focus. Manager Mitchell presented programs to Kiwanis and the League of Women Voters. Richard Guest, Larimer County Human Services, interviewed Manager Mitchell regarding Estes Park senior issues and Senior Center operations. Senior Center Meal Programs Report 12.31.09 Meals on Wheels, Dining Room and Take-Out Meals Combined Meal Programs - Monthly Comparisons 1800 Month to month 1600 Comparison 1400 December --L i: 47 . 12OO 2005 1 /I / 1L i / 974 1000 - \ 2006 800 645 6OO 2007 867 400 2008 200 1057 0 2009 40#44*444#44 - 915 Combined Meal Programs - Yearly Comparisons 16000 - 2003 11,356 14000 h' - 2004 13,937 12000 , - 2005 14,730 10000 1 . 21989 8000 - 2007 13,644 6000 - â€¢ 2008 13,001 - 2009 4000 2009 2000 TOTAL 0 -- 12,555 Senior Center / Facility Overall Attendance 12.31.09 2500 -I- 2009 Dec. = 1,101 2000 Year total 18,661 77/ 4 \ â€¢ 2005 1500 Year Total h---2 l, 17,857 Dec.= 1,270 1000 .-en.-2. A 2006 17,471 Dec. = 617 500 -4,-- 2007 Year Total 18,510 0 Dec. = 868 ~f d'*19- ,;* .0 1~0013~ ~~4;f of ~04 Q#G -e- 2008 Year total 17,562 Dec. = 1,126 2009 Senior Center Rentals 2009 Senior Center Non-Rental Users January (0) February (O) Januarv March (0) TOEP meetings (5) Car club (29); Housing Authority (18); August April (0) Rider Advisory (7);NARFE (7) TOEP (5); Sister Cities (10); County May Ranch Meadows HOA Commissioner (22) Februarv meeting (35) CIA (25); Sister Cities (6) June Friehe party (70) NARFE (16) TOEP (32); Car Club (8); Special Transit September Criswel! party (29) open house (30); Low vision support July (0) March August (O) CIA (50); NARFE (15) group (3); County Commissioners (22); September Grosboll reunion (23) Sister Cities (5),TOE P (11) Sister Cities (5); Rider Advisory (7); NARFE (15); Vision Fair (133) October (0) November ( 34) Guzzy reunion TOEP (20);NARFE (18) ADril October December (0) Sister Cities (6) TOEP (38); Sister Cities (6); County Commissioners (15); Low Vision support MAX Group (0) 2009 Total rental users: 191 TOEP (28);Sister Cities (11) 2005 rental users = 393 Rider Advisory (10) TOEP (30); County Commissioner (16); November: 2006 rental users = 426 Car Club (17) NARFE (19);Parade of Years (77) 2007 rental users = 721 December: 2008 rental users = 599 County Commissioners ( 15 ); SCINC June board party (19); TOEP mtg. (6): Sister TOEP (13);Sister Cities (4) Cities (5); CVB (10) JUIY TOEP (30) 2009 Total non-rental users: 888 2005 non-rental users = 1295 2006 non-rental users = 286 2007non-rental users = 249 2008 non-rental users 270 TOWN oF ESTES PARIQ . Memo frmft TO: Community Development Committee From: Tom Pickering, Sales and Marketing Manager Date: February 7, 2010 RE: Sales & Marketing Quarterly Report Background: Under the Service Agreement and Food and Beverage Concession Agreement between the Town of Estes Park and Forever Resorts, there is to be an annual meeting in which both parties meet to review the performance of the Holiday Inn. This meeting reviews the terms and conditions of the agreement as set forth in Exhibit "A" of the agreement. The 2010 Conference Center Annual Partnership Meeting was held on Wednesday, January 20. Attending for Forever Resorts was Bill Butts and John Schoppmann, Vice Presidents of Forever Resorts, as well as Chris Cook, General Manger of the Holiday Inn. Representing the Town were Lowell Richardson, Betty Kilsdonk, and Tom Pickering. Exhibit "A" requires that Forever Resorts provide the Town with the following. 1. List of preventive repairs and maintenance. 2. 2010 operational guidelines. 3. Written reports and guest comment cards from 2009. 4. Proposed room rental rates for 2010. 5. Financial data on the performance of the conference center. 6. 2010 proposed food and beverage prices. 7. Certificate of insurance. Budget: There are no budget requests. Recommendation: Report Only Con,munity'=26.,Â·@- -7.Depat 0 1 0 g e $ 0 0 52 52 5 # 0=8 08* 88 g E Z g 0 2%0. CognoÂ© .1801 32235 7 9 :12 * m 2 m 228 0 V.1 q q n *g g NO Bm RR % A. A tr; C Ort- 88 1 * 00 N ~ * t3 R R N AR M M- 068-me 0 V - 0 0 0 M % 0 3% 0% 0 - -1 -it YOF & g 0.2 M es â€ž2 0.8 - R & 8 El .M M g 3 0 8 & 4 U Z e .5. I =22 Â£66 69 -32Â£002- N Nm H UM 2 18 -0 S U]O MONTH TO DATE YEAR TO DATE BUDGET vs. YTD (905280 (01 0000 (8Ly'l I ) (905't'HE) (6Z6'ELE) LES (7Â£8'Â£*) (l LE'lt) sum!puodxo DEC VAR VAR ratios Rev Budget 2009 2009 2,348 (20.090~ 10 86,099 8 40,596 39,298 (1.849) 83% 312,921 307,06 per on and Maintenance 5,135 6,884 0,7~9) 10,36 17% 73,488 60*'98Â£ 9600I 215'8 9Z'OLÂ£ UL'BLE (ait,) Â£8I'9+ IEL'St, :,suodxzl @Dueuolulew pue Uoile 52% 43 3 1,165 1,183 1 1 'le@K qoeo Jo Iquenb is I u! POM@031 Ounoo 41!K jUOUI@SlnqUI!01 VDI I 6001 Ose@IBI @mue.renS ' 00; 10JSUB.1 1!Uuod SPIE X)uno o jouruel 'solleqi snoouÂ·el[Ous,W g COMMUNITY DEVELOPMENT (101-1600) ARISON DAO SOnUOAN Jo Kouo!0yop/Ssobx3 # 0 0 ede 9 #8 8 28 RZE *51- --- 0 8%5 %5 0 9.t J -5 0 . I 0 e e e e ER =208 Avo th S O\ 2% 05 4 % 2% 40 Â» 01 . ==30 1 9 R UN 000 3 5 - 2.8 0 E â‚¬ 2 -2 0 8-t . Â£ 3 E.1 -3 3 8 9 .1&802 Â¢ U 00 E Ng 8 7 li 9 -3 8. 8 M~U & ~ &8 -- 9600I LEO'tEE +95'*ZE LEO'*ZE 8gL'Â£Â£â‚¬ Z'LE 80ttt MONTH TO DATE YEAR TO DATE YEAR TO DATE 2,454 8,724 6,270 292,073 155,727 ( 136,346) 99% 155,700 155,727 625* ZOE'LS 6309* 'Â£ oouuumuleDN pue suo 99Z'69Â£ 998'I8Â£ 081'6 9*t'BLE Oâ‚¬Z'6 9VE'OP 9Lt'6* osuadxa Joueuolulew pUE UO!181@d C I Â§8'liE) (999'tâ‚¬Z) (Ell'6El) (198'112) (6Â£L'28) I6Â£'5I (gtt" 1 E) (9Â£8'9f) sainlipuodxo VAR VAR ratios . Rev Budget 2009 (110) 3,634 1,688 (1.946) 8,800 6,161 295,707 157,415 (138.292) 100 15 PROTECTIVE INSPECTIONS (101-2300) MPARISON osuodxa 0 ouuu IDAO SOnUOAO.I Jo KouO!OUOP/SS@01(3 xel @sn - @nUOAOI 333 loptIOA a. > 0 y y 5 06 @ 2 0- > 7 32 0 0 9 32 &8 Z 1- 2 & 5 y y y 0- > 9 1 O LO g ~-2 g 0 h 0 O, 1 (\1 Monthly Building Permit Summary 2006 - 2010 % Change 9<~~hange tai Valuation revious otal Valuation ~~eavrious ~00~8~ Valuation Previous ~00~a~ Valuation revi ous uation revious January $2,030,683 -5 $3,487,495 72% $1,858,095 -47% $936,504 -50% $861,772 -8% 56*6- EU' L98$ 90ZS- 9K9'893'SUB 56* 1- 888'EL*'98 $ %98- 088'980' LE$ %8 L99'â‚¬03'817$ 0-1-A May $1,457,427 -31% $3,196,672 119% $1,890,680 -41% $739,589 -61 % %88- LLS'809$ EL' L62'*$ *LE'199'*$ %98 L LSâ‚¬'09â‚¬8$ ;sn6nv 5689 1 Z68'688'3$ 90,9- *69'8607$ %91 99*'96â‚¬'2$ 96 L '990'8$ JequleAON % L6- *981*99$ % LZ L 906'LEG'Â£$ %8Â£- 6*9'EZZ'2$ 96Â£98 88Â£8*9'EL$ Alnr % Change 9~~hange %Change March $2,995,104 -13% $3,045,601 $1,440,763 -53% $1,633,694 13% April $7,080,592 108% $1,529,733 -78% $6,030,855 294% $626,124 June $2,720,052 -57% $3,146,507 16% $1,335,442 -58% $1,215,173 -9% %9*- ZE L'089' L$ 5/ â‚¬9 LZe'390'Â£$ 0/0,2 8*9'Eze' LiB %99- *Et'* I.94$ Jequleides 920'29$ 5689- 0*6'9 Ltit ioet- 998'962' 1$ 998'892'BIB Jequieoea from from Year TOWN OF ESTES PARK February $3,458,209 $1,471,444 -57% $2,585,466 76% $3,026,716 Le- 828'99Z$ Â°/ BL 326'886'8$ %88Â£ 96 L'ZOE'2$ %88- 89+209$ Jeq010O 0 L08 01* 1!U.Iled Bu:Pl!ne\601002 Sli:IOdabl\SlbIOd38 31Â¥0-01-1343*\SlbIOdabl\83\6u!Pling\Aep-UIU100\EjeAJes\\ 0 0 g g NoooLOO 08 -m 00000000 00 ex- O. 09 00 0 0 $ 2 f a 0 0 g o E 0 0M 0 0 g 0 W O I M or=E@= 0 0* 0 GILD ~~h 0 0 00 K~ =f . 4 2 U) Z - mm@ 41 J m 2 & u 0-1 0.-a- S 12Â§ 11 I Y i{ af 0 C 4 Eafg:5 6 % 0 0 LI-u-82 M K 3 R 0 1 Y+pR fz dz dz MU)<tr Â¤IrnrnwO~ 2 E 02 EB 22 P $ 042 ZZ<g) azzzZZZ<2 E 64 -12 04 2-I 4*J 00 01 O= S 88*N E :4 E: 94 N 21*~0,2,@12 ==SM (5> 0> u. > I January February March April May June July August September October November December TOTALS 00.0$ OOZLL'198$ 00Â»0$ 00.0$ 00.0$ 00.0$ 00'0$ 00.0$ 00.0$ 00'EU' t98$ .NO VnlVA 0 LOE lee4S Jee*\0 Log Slblod38\91-MOd38 31Â¥0-0143Â¥3*\SlbIOd38\80\Su!.Pling\Aep UILLI00\218Ales\\ L eBed slituied Osiul 'Slapolue.1 'SUO!1!Ppe = AUOOAIV/PPV eloN L :60!PiS/MOpu!M :eoeldei!3/pooH UeAO :au!q'n-1- pu!M 2010 BUILDING PERMIT SUMMARY :suuued os!,1 Bulaollol ell; epnlou! osie suluied (Ze,) le!0.laulwoo :suu,ked os!IN 6uiaolio, all; apniou! osie stiuued (t,Et,) ienuapisew Cs)euualuv eoewn:I/Jel!0 JeweHI/30El,Un:1/1 E :lapoulaH/Jmdel JOU!,y E :lepOLUel/1!edebl J MOIi>IOBB/qUInld/eu!1 OAS/Jel :qu,ni eu 1 Total Residential Misc Permits: 5 YTD Total Commercial Misc Permits: 6 YTD L :Jelooo dea JaIOOo/0 Gas Pipe/Line: Joldeme jul pups/eseeJ g :Bu!PIS/MOPU :Jel!Ull uoilon.Ilsuog L Joo ATION $692,508.00 00**98'69KS NOI1Â¥n,VA Â£ I. - Sll (101) New Single Family Detached Remodel/Add Square Footage 1VIOWEIININOO 1V.L01 SillAIMBd 'AEICI sdadd Joi e6Je4O 0009:eloN RESIDENTIAL PERMITS dd/AIUConv not include Grading Pe t New Square Footage (103) New Duplex New Square Footage L. ,â€¢ * Park Theatre Mall Tenants Proposal January 22, 2010 The Town, Park Theatre Mall Tenants and Landlord recognize that there are 13 viable businesses who were devastated due to the fire on October 19, 2009. All parties acknowledge the negative economic impact on the community caused by such fire and the resulting aftermath. In order to counter the negative impact, the businesses affected would like to partner with the Town in order to reopen as soon as possible. The following is a list of Proposals for the Town's consideration. 1. Point of Contact: We request that one person be responsible to follow through with any proposals agreed upon between the Town and the Business Owners. The person in this position would also be accountable to communicate any and all issues that may arise and work to solve them. 2. Sales Tax Rebate: We feel that to help us reestablish our businesses that a Tax Rebate of 75% the first year, and 50% the second year would be essential to getting us successfully reopened. The two year period would commence the day the business reopens and the last date to qualify for the Tax Rebate program would be December 31, 2011. 3. Temporary Waiver of Fees 2010 or 2011: a. Business Licenses. b. All Permit Fees such as: signs and internal building. c. Visitor's Center advertisement space for notifying the public about our status. d. Signs at the site notifying the public of our status. e. Deposit on utilities. 4. Construct a Temporary Walkwav: Once the site is deemed safe, build a temporary walkway to connect the River Walk and allows us to have signs as mentioned above. 5. Expedite the Reconstruction of the Park Theatre Mall To waive all fees involved in such construction. We understand that until a plan has been submitted that this particular item may be premature. In closing, we feel due to insurance issues, high rents, the growing cost of inventory, and remodeling that the success of this proposal is necessary. Thank you for your time and consideration. We look forward to participating in this process with you. Sincerely, Park Theatre Mall Businesses Park Theatre Mall Businesses Devastated by the Fire 14 ers Cafe (8 years) Hiking Hut (15 years) Home for the Holidays (4 years) Intrigue Gift Shop (40 years) Last Outpost (4 years) Madame Vera (23 years) Memories Photos (20 years) Mountain Blown Glass (3 years) 1 Mountain Memories Scrapbooking (2 years) Musicbox Collection (22 years) Spectrum (35 years) Wynbrier (38 years) Park Theatre Mall (Built in 1915, Shopping area since the 1950s.) (Years in Business were estimated and not confirmed with each business owner.) iwil TOWN of ESTES PARIÂ© Memo I Â·Â·p . t'.....'i Â· .fGA- I **4 TO: Community Development Committee Trustees Levine, Eisenlauer and Miller From: Kate Rusch, Public Information Officer Date: February 4,2009 RE: Public Information General Report On-going Activities 1) The PIO assists all departments with public events and information including news releases, letters, brochures and website management. News releases issued since the last committee report are listed at the end of this memo. 2) The PIO receives and responds to all feedback and inquiries received via www.estes.om and provides responses to inquiries and complaints received through other forums including the monthly Mayofs Coffee-Chats. 3) The PIO provides on-going assistance to the news media. Recent inquiries include television channels 9 and 7, the Fort Collins Coloradoan, the Loveland Reporter Herald, Northern Colorado Business Report, the Denver Post and all Estes Park media. Backup PIO Laurie Button of the Community Services Department will serve as Deputy PIO in the event the PIO needs assistance during an incident. Laurie has completed two FEMA emergency management courses online and will attend the Colorado Division of Emergency Management training for PIOs April 1-2, 2010. She also serves on the Public Information Team. Other members of the team may be called upon for public information assistance as needed during a major incident. Emergency Management Training The PIO and Emergency Manager Rose are coordinating emergency management training and exercises for Town Department Heads and supervisors in preparation for an incident during which staff will fill various roles in the Incident Command Structure. Monthly meetings are held to facilitate the process. Bark Beetle Information Campaign The PIO is working with Public Works Director Zurn to create a series of educational articles on bark beetle mitigation and related Town services. These articles will appear in the local newspapers from February through April, with the last article highlighting the May 8 Tree Symposium. Page 1 Census 2010 Information Campaign The PIO serves as the local conduit for information on the upcoming 2010 Census. News releases will be issued during the months of February and March alerting the residents of Estes Park to the impbrtance of the Census, as well as the process for collecting information. PIO Training 1) Completed social media training with the Northern Colorado Public Communicators. 2) Scheduled to attend the Govemofs Conference on Emergency Management February 23-25. 3) Scheduled to attend FEMA's advanced PIO training in Emmitsburg, MD in July, 2010. Public Information Team and Newsletters b The Public Information Team has completed the latest newsletter, the 2009 Spotlight, which highlights the top stories of 2009. The eight-page newsletter will be mailed to residents by Friday, February 5. The next newsletter, the Bugle, \s scheduled for April. Website and Web Team 1) The PIO is conducting website management training at bi-monthly web team meetings. 2) The PIO has held several meetings with the Community Development Department to facilitate rewriting and restructuring of the Department's web pages at www.estes.orq/comdev. Revisions are expeded to be complete in summer of 2010. Fourth Quarter 2009 Visitation for www.estes.org Website visitation for the fourth quarter of 2009 increased more than 30% over the same period in 2008. Top pages included: â€¢ Estes Park DVD viewing and request â€¢ News Desk â€¢ Events (Elkfest and Rooftop Rodeo) â€¢ Human Resources (Job Openings) â€¢ Museum Fourth Quarter Overall Visitation: 2007 2008 2009 October 34,533 33,601 48,959 November 30,584 28,471 34,687 December 30,879 26,695 31,994 Total 95,996 88,767 115,640 Page 2 News Releases from the Public Information Office IDepartment iDate lor Division ,'Subject 1 iJanuary 27, 2010 ~Administration Town prepares for April 6 election - three seats on the Board of Trustees m t January 26, 2010 ZiAdministration Mayor's Coffee-Chat is February 3 January 22, 2010 ~Comm Dev iPermits required for temporary banners IJanuary 21, 2010 Administration Town Board will consider ordinance abolishing EPURA January 26 January 19, 2010 IPolice 2010 Town dog licenses are available at three locations in Town January 19, 2010 Administration IJoin us for the Fire Services Transition Ceremony on January 27 '' January 19, 2010 ]Administration Town Board and staff uphold voter-approved ordinance on EPURA January 18, 2010 ' Public Works Holiday Tree drop-off open through January 29 January 15, 2010 Administration Education, experience and dedication underscore Chief Kufeld's career i January 12,2010 ; Public Works Speakers and vendors needed for May 8 Estes Park Tree Symposium 1 1 January 11, 2010 Public Works Moccasin bypass will be closed on January 19 January 6, 2010 ; Administration EPURA Special Election results will be available on County website i January 4, 2010 2 Police Sign up for the Citizen's Police Academy by January 8 December 30,2009 > Administration Next Mayor's Coffee-Chat is January 6 December 28,2009 , Public Works Snow removal team clears 80 miles of streets, sidewalks and trails December 18, 2009 Administration 'Apply for the Citizens Information Academy by December 31 December 14,2009 Administration Town offices close December 24 and 25 and January 1 December 11, 2009 Administration Fremporary banners now allowed with a permit December 9,2009 Public Works Holiday tree drop-off open December 19 through January 29 IDecember 9,2009 1Comm Dev iMoratorium on wind turbines extended 90 days ~ 1 j (continued on page 4) Page 3 (news releases continued) December 9,2009 Events Rooftop Rodeo wins "2009 Best Small Rodeo" in the nation. December 7,2009 Administration Join in the Grandstands Groundbreaking on December 17 December 7,2009 Public Works Road repairs postponed for Red Tail Hawk Drive December 3,2009 Administration IHelping Hands collector Christmas ornaments still available December 1, 2009 Police ~Citizen's Police Academy registration; Police Auxiliary needed ~ December 1, 2009 Police IDonate to Blue Santa at locations across town through December 13 w November 30,2009 :Administration Town invites applicants for seventh Citizens Information Academy November 30,2009 ;Public Works Road repairs begin on Red Tail Hawk Drive November 30,2009 Public Works With Tree Board funding, Town staff plants trees at the CVB November 24,2009 Administration ITemporary moratorium instated on medical marijuana dispensaries November 20,2009 IEvents Rooftop Rodeo named "Best Small Rodeo" in Colorado and Wyoming ~ November 20,2009 Administration Senior Center delivdrs blizzard boxes to senior in need j November 20,2009 Administration Voters can prepare now for the EPURA Special Election ; ' November 20,2009 'Administration Mayor's Coffee-Chats will resume January 6 1 f i November 17, 2009 IPolice !Restorative Justice receives Award for Municipal Excellence November 17, 2009 Administration Town offices closed November 26 for Thanksgiving November 16, 2009 Administration ILocal Veterans honored with a free meal at the Senior Center November 16, 2009 :Public Works ;Public Works begins repairing downtown concrete November 10, 2009 Public Works !Prospect Avenue project begins with burial of electric lines iNovember 3,2009 Finance !Comment on the proposed 2010 Town budget November 3,2009 1Administration }Town extends a sincere "Thank You" for support during the fire November 3,2009 Comm Dev Wind Turbines up for discussion at November 12 special meeting Page 4 I . Estes Park Local Marketing District Memo TO: Town of Estes Park Community Development Committee - Trustees Eisenlauer, Levine, and Miller From Peggy Campbell, Estes Park Local Marketing District Director CC: LMD Board of Directors Oak February 4,2010 Re: Estes Park Local Marketing District 2010 Strategic Plan - Update Overview: In November 2008, an election was held creating the Estes Park Local Marketing District and approving a 2% lodging tax on stays of 30 days and under. The LMD was formed by an Intergovernmental Agreement (IGA) between the Town of Estes Park and Larimer County Commissioners. The collection of the 2% lodging tax went into effect on January 1, 2009. In the spring of 2009, Hannah Marketing Group, Inc. was retained by the LMD, and working with CVB staff, a 2010 Strategic Marketing Plan was created. LMD 2009 Highlights: â€¢ Functional Name is Destination Marketing Organization (DMO). The four employees moved to the LMD will function as Estes Park's Destination Marketing Organization (DMO). â€¢ Newly appointed Executive Director reports to (7) Board of Directors, all volunteers consisting of Estes Valley business leaders. â€¢ Thanks to the new 2% lodging tax, the DMO will have an estirnated annual budget of $1.245M to replace the $840K the Town has recently spent on advertising. Additional funds will go toward SEO, PR, Branding, Website, Market Research, digital rnedia. â€¢ The LMD Board approved a $30,000 expenditure to continue running important Denver area television spots during the fourth quarter 2009. â€¢ The LMD Board brought together all six tourism related associations to define synergies and to collaborate on marketing Estes Park. This 'Association Forum' joined forces to launch the highly successful January 2010 Winter Festival. â€¢ The LMD Board spearheaded increased participation in the Rocky Mountain Lodging Report and creation of the new Forecasting Report resulting in significantly enhanced trending data. â€¢ New BudgeVNew Marketing Strategic Plan for 2010 created by independent marketing consulting firm in collaboration with DMO staff will be implemented. Page 1 of 2 â€¢ The DMO will use the services of outside firms for highly specialized initiatives such as national Public Relations, Branding/Creative, Search Marketing/SEO, New Website Design and Market Research. In January 2010, for example, Guest Research, Inc. will begin Estes Park's first year-round Visitor Survey. â€¢ 2% lodging tax collected in first 3 quarters of 2009 is on track with $989k collected. â€¢ LMD/DMO Core Values: Accountable, Ethical, Proactive, Respectful, Responsive, and Transparent. LMD 2010 - 2011 Goals: â€¢ Visitor Study/Competitive Analysis: Market research to be used to suppbrt Estes Park's rebranding and repositioning of Estes Park. Will also be used to assist in determining 2011 budgets, identifying demand generators and competitive set, determining spending by segment and season, positioning and tagline testing. A market research firm will be retained. â€¢ Grow Group Business: Double Director of Sales selling time, focus sales prospecting along the Front Range, work with selected tour operators on longer itineraries, employ performance metrics. .. â€¢ Retain outside Public Relations Firm: PR firm to publicize Estes Park in both regional and national markets using both traditional and new media/social media. PR to include positioning Estes Park as a group/meeting destination and as an overnight destination. PR efforts will be coordinated with RMNP. â€¢ Internet Marketing: Retain search marketing firm to enhance Search Engine Optimization, paid search Marketing, online media management, social media marketing, online reputation management and email marketing programs. Assist in new website development. Transition over time from traditional media to on-line media. â€¢ Email Marketing: Aggressively expand the email marketing database and increase over time the amount of email marketing, replacing a portion of the Front Range print media used to attract event-goers. â€¢ Branding/Creative: Develop a brand identity & brand personality, integrate w/ Rocky Mountain National Park, migrate to URL VisitEstesPark.com, modify all creative applications including website, Visitors Guide, advertising to incorporate new brand identity. â€¢ New Website: Design a new, m6re interactive website that reflects the branding development Page 2 of 2 Estes Park Convention & Visitors Bureau Merro To: Town of Estes Park Community Development Committee - Trustees Eisenlauer, Levine, and Miller From: Peggy Campbell, CVB Stakeholder Relationship Manager and Local Marketing District Director CC: Local Marketing District Board of Directors Dale: February 4,2010 Re: CVB Stakeholder Services - 2009 Summary Report Overview: â€¢ There were no increases to any stakeholder advertising rates in 2009, induding the Official Visitors Guide (OVG). â€¢ Stakeholder annual services revenue was up slighlly in 2009 and is expected to remain flat in 2010. â€¢ Due to the economic dimate, Visitor Guide revenue was down but due to moving the project in-house, expenses were significantly reduced. Revenue and expenses for fulfillment and production are virtually the same. â€¢ Many stakeholders are moving their advertising dollars from print advertising to the internet. Still, stakeholders continue to see significant value in the OVG. â€¢ Stakeholder support continues to remain very strong. â€¢ The 2009 creation of the Local Marketing District is seen as a positive move by virtually all stakeholders. CVB Stakeholder Services 2005 through 2009 YTD Statistics: 2005 2006 2007 2008 2009 # of Stakeholders Supported Not Available 919 943 964 939 # of Total Fee Based CVB Services Fulfilled 460 766 990 1116 1161 $ Total CVB Services/Stakeholder Revenue $88,500 $156,317 $226,372 $244,084 $253,307 # Stakeholders Paying for Services 171 229 270 295 312 % Revenue Growth - CVB Services/Fees Not Applicable 77% 45% 8% 4% % Renewal Rate - CVB Services Not Applicable 95% 99% 98% 96% Estes Park Official Visitors Guide - 2005 through 2009 Statistics (for 2006 through 2010 OVG): Official Visitor Guide 2005 2006 2007 2008 2009 # of Advertisers 120 112 106 98 110 $ Amount of OVG Gross Sales $151,220 $171,410 $177,470 $195,095 $184,995 # OVG Pages 52 52 , 52 56 60 # OVG Books Printed 150,000 165,000 165,000 165,000 177,000 % Revenue Growth N/A 13% 4% 10% -5% Page 1 of 1 Estes Park Convention & Visitors Bureau Memo To: Community Development Committee From: Julie Nikolai, Group Sales CC: Peggy Campbell, Betty Kilsdonk, Jacquie Halbumt Date: January 29, 2010 Re: End of Year Group Sales Report - CVB Conference Center With the mid-year transition of the conference center from Julie Nikolai to Tom Pickering, end of the year figures are not included in this report. As a CVB Stakeholder, Julie will continue to work with the conference center to generate leads on their behalf and the conference center will be included on all promotional aspects of group marketing. In 2009, Julie assisted with the following groups that utilized the conference center: Dicty 09, Colo. Welfare Fraud, Snow & Ice, American Planning Assoc., Great Commission, Colorado PEO Annual Conference, International Code Council, Colo. Government Association of Information Technology, Colorado Wyoming Association of Museums and Colorado Mammography Society/Colorado Society of Radiology Technologists. Groups booked in 2010 with Julie's assistance indude Snow & Ice, Colorado Police Chiefs, Colo. Society of Radiology Technologists/ Mammography Society, Quilt Colorado, Colorado Heritage Camps and 4~1 Grazing Uvestock Conference. CVB Group Sales In 2009, Group Sales highlights induded: â€¢ Two meetings related trade shows. â€¢ Advertising in three national magazines: two meetings market, one reunions market â€¢ Advertising in one regional magazine: meetings maRet â€¢ Advertising in trade newsletters/directories: three in meetings market â€¢ Two bridal related trade shows. â€¢ Two educational conferences. â€¢ Worked with two college students and developed an internship program. â€¢ Produced and distributed 386 group leads in 2009. (attached) â€¢ Worked with 814 groups offering referrals for local events in 2009. (attached) Rocky Mountain Lodging Report The CVB continues to track Estes Park's lodging occupancy and Average Daily Rate through the Colorado Hotel and Lodging Association. This offers anonymity to our local hotels, while 1 Â¥., still giving the community a reference point to track numbers, as well as a state-wide comparisons. Monthly compilation of our tracking as well as year to year comparisons for Estes Park are attached. Based on the current economic challenges, Estes Park did fare well in comparison to many other communities within the state. ADR saw a decrease only during the month of December, while all other months in 2009 showed a slight, or in some cases, a significant increase. This helped Estes Park to maintain total lodging dollars spent in the community, generating sales tax dollars for both collecting organizations. Occupancy varied month to month with three months showing gains over 2008 statistics, though all months showed a decrease from 2007 numbers. â€¢ Page 2 222202222222@22 0 0 0 1 - W M - 00 - rf) p O â‚¬9 Â¢9 0 1 â€¢0 4 4 G c< 4 G N B w 6 01 N N N =1- u 00 00 EN M N N 1 gÂ£2212&2222223â‚¬3231 uÂ© 000 *01>0(Nt\Ch M M 00 04 0 0 er; â€¢r; c< 10 0< 4 0 U eâ‚¬ - N m rn tr) 5 00 00 5 W =1- 01 W 122232&2222&2322&22 .-4 - 00 G 0 M en -MOO O Â© lO N U w tr; 4 â€¢r; 4 4 4 0 0 01 M m =r h 0% 00 00 M en N 49 O. 6\ e. o. 0. 0\ \ 2 ji j: 22 h Ch M Ch O Ch h 2 5 N 00 0 B d 06 6 4 4 4 6 4 0 4 M 01 rn 01 01 =1Â· t- 0 00 DO M M N M 22 2 2 2 32 2 2 2 2 2 2 2 2 .9 1 o r- m Q 00 N tr) 1- O 0 - 0\ 911 1 oo 00 00 0 06 4 4 00 0 0 tr; N cri J Ng $ 01 01 - rn h 00 00 00 1- re; N 4 2 1 2 z= 2 22 12 Â£ Â£ j ze y f 1 01 1- O T; O% - . -4 9 0% W 0 h re) In. N = M = 4 I- 1 tr~ cr) J M - 01 01 01 1- O 00 h U 1- el 01 * MNP .9 .O \O + \O -O .0 -O \0 .O \P .O M Â© O. ON o. O- d. O\ d. O\ O\ O\ O\ O. 6. Â© 0 0 N 4- t- Ch 1- q O~ en rn - : 64 0 Â¢9 06 c< er; C G en - p: 4 E 4 0\ 1 M - 01 01 M t oo [7- U rt M - 1 2 4? 2 2 2 2 2 A 0.0.0. 4 k B; 0 0 \0 .0 NO \0 0 0 W Mr C> CO (D .9 Â© 9- CD h 10 Â© u w- 1-6 h h N 01 00 m M - 01 00 N 1- 0 00 h U 91- 01 - 4 =masm "1232\Â° .0 .0 10 \0 .0 \P g#2 A 00 0 C) LO O\ O\ O\ ON Â©\ + O- Â©0 (1 03 M %A ju u r-N M 000 N - en ~ Â© CO co . N - cloirchoor-t\=1-MNG Â¢4{%2~g w gy 4~222222~ Â©A tu 5 00 1-0 1- 0% Ch 00 M er, Â©A M N 1 h e 00 h * 01 N & N g; 2 22 &2 \0 \0 10 \0 .0 .0 2 1 0\ 0\ 0. 0\ 0. + , IN 300 r-=cow 00 - 2 91- 4 01 m 00 00 10 01 - 6,~ px (4 b th t, 6. t >1 6 6..m % 1 2 5 = â‚¬ a Ze 0.9..1.=.0-52%24 ggist,E *thon*2>u < @. 2<2442.ozap- 2 4~= 22 43 428 282 2007 2008 2009 â‚¬Â£8010$ 687013 212*01.$ '96$ LE'Â£6$ 69'48$ Â£2'01.1.$ 1Â£'60:$ 88-WI.$ Â£â‚¬96$ 69'46$ 19Â£6$ 0Â£10:$ 66'Â£6$ 68'Â£6$ LJOLL$ 68901.$ 29'BOMB 16'26$ 49' #6$ *W L8$ 9Â£'Le$ U 26$ 96'98$ 22'â‚¬01.$ 91.~1.01.$ LE'ZOI.$ 99'1,01Â·$ 2926$ â‚¬8'68$ 92'98$ L 91176$ ZZ 06$ *6'9ZLE 98'214$ 298213 14Â£1.1.$ ZOEL Lit N'Â£010$ t,ZOI.$ Orsâ‚¬10$ 90'Z6$ *8'00:$ 21.178$ *t'Â£91.$ 9Â£'89~ 264910$ LO'1+10$ 10'0*10$ 91/Â£Â£10$ 19'GELS 6Â£ Zâ‚¬10$ 004Â£1.$ 01*El.$ LZ'9ZI.$ *9'29~ 9K'99UB Â£028 lt LO'111,$ 41'891,$ 81291.$ â‚¬9EGI,$ tâ‚¬ 6*10$ Â£6191.$ 82â‚¬*13 29'241.$ 22*21,$ LSâ‚¬ZUR 281'91.$ 10~991Â·$ E'214$ 99'914$ 90'0*1.$ 08'Â£14$ 21,'914$ E gEL$ ZE~911.$ 69'891Â·$ 6*'LGLE Leâ‚¬9:$ LZ'Zf:$ 50'1.EL$ 92621.$ 66'61:$ 91/ELL$ 49-14:$ 8FLE:$ 21/1.n$ 13 44'ZE L$ 6Z'0â‚¬:$ 084Â£1,$ 998Â£10$ 22'01.1,$ 2*'821.$ 9*ZI.1.$ Z8't'OL$ 96 ELLE 62'66$ 19'*6$ Â£Â£ 614$ EL'Eld.$ LE'ZL ,$ ELBOLS 18901.$ 6Â£'91,10$ Â£0'28$ N/1.6$ 80'Â£01.$ L696$ L K96$ Estes Park Hotel Occupancies 1999-2009 Month 2004 2005 2006 2007 - Estes Park Average Hotel Rate 1999-2009 0.0% 25.8 LZ 614$ 01.'1.ZI.$ 8Â£'LZI.$ COIELS *9â‚¬14$ *Z'ZOI.$ 00*46$ 48'96$ Â£Â£ LXLE 09'68$ 99'60 LS laquie 0ZZ91Â·$ 92'9tlÂ·$ 29**1,$ ,101â‚¬1.$ 19'92Â¤B LE'ZZIÂ·$ ZZSZLE *9'ZZI.$ 68'ZI.L$ 86901.$ 6FP0LS 28% 1.8% all; Aq pejupdaJ 'Uodakd Bu!3Pol ue!.junow A>pow Aq pap!Aold SO!1silels 'luauniedaa 9una>pe'Al 19 sales dno]9 9,9/\Oped 53153 SIA / NOUNZANO) 21% 29% 37% 23% 42% 76% 90% --- m. .6 C. r. 1 1 0 D a . r . U 11 0. C . I U) r D 0. h L * p. P I a .... W 0 . M Â© $ 4 N 0 1 00 44 5 -- - # -. 92 92 D - 0 5 M Â© 16 - -16 16 -1 M 4, 4 r .: , r- f e r r. . L.. r I , .1 r. O -1 'i-e: b 1 %4. Â¤ Ce . g ...4 01 -O 1,- . , 5 r = I - A -1 4 Nj â€¢'0 - Â© . b 3-4 r9 vt M g~0 J 0 ~ ,Â© --- 6. 0 MGONWDE--â€¢9Â·flelt--N I. '] m ! . I # 9 q A . , - I L r 6 0 . U ~ 1 Q~ ~i W M D B M N M v r 0. 5 9 L M .4 .9 0: 0 U .1-3 :> 9 .. I r U 2 2 3â‚¬? 00 1.-,1 3 --D j te w Z C f.~ 0, e., D N ~ 10 N N -2 -NNION N -4 % I , U 90 4 43 1% -t r . .- . r Ft W 0 ;ed r / M N A - M 9, 03 .i 1 N - , W 6 1 - U W - 5 --=1 M MOOD--- 3 ' I . 1 . 9 43 6- r C 00Â¢NNÂ©Dtr,691Â· N W 1 - 5 Â» 4 f : M 26 1. . 9% 2 4,3 ./ 3 , 4 2 - S/ 1 03 " 6 b * 2 . 1.3 @ 8 '3Â© 0 111% Â©Â© Wedding We'd ;Totals - C e Â© tf/Â·IOI 09 Ir t, " . ~I / 99 , VZ . f I f 4:/107 gr 4 - t. 9I7 89 53 ZI 98Â£/rIg 55 ' *OZ ' Lt'Â£ . ffi 89I 29 32 118/40 1 1 Referrals Le ~ Referrals L ad i g q ~ Referrals Group Sales ads/Referrals 28 44 25 , I 61 . LE SI ' Â£ LI . 200~ 1 * ' Meetings M ~gs r ~ =1 uary . I ./ *-. I ./ . - + - . ' . 1 . a a 1- r. r . r 7 ' - 1 412 7 1, 8 9% 0 4 E- 44 - I 7 7 't I : I L C q . - 0 ~1 1 . :1 94 + 1 g g 32 4 1/ $; .3, 8 r A OW@N - 5 10 M V f -ANNM . - m. . 9 6 tA 6.1 .0 L . Ta -0 - ~u Z ~> S R R ., U, ~ 18 .- M Edt * . 'Its. I bo r - S ul- C. . %3~~ Z 2 &;'R' ./ 1 -1 2 11.. I . I $ 1 g g 051. e. i 'â‚¬7 - v~ Grotip - ~ 15 R ferrals Referrals 'Le ds f./ Leads 2005 - 48 35 2 8 Â·'492 / 357 ' 127 184 46 ~ 59 540 4 529 ' 7 146 : 274 54 13 726 / 319 98Â£ / PIN r 00 NIJ 55 111 89I , 6002 , 0, CVB Group Sales 2005 - 2009 Leads/Referrals CONVINnON & VISIT Râ‚¬ ion -' d Wedding 2008 149 299 78 30 777 / 420 .' .1 Estes Park Convention & Visitors Bureau Memo To: Community Development Committee - Trustees Eisenlauer, Levine, and Miller From: Peter Marsh CC: Peggy Campbell, Jacquie Halburnt, Lowell Richardson DabI January 25,2010 Re CVB Marketing Committee -Annual Summary Reports: as of December 31, 2009 1. 2009 Visitors Guide Requests: the volume of 86,347 requests exceeds 2008 by 48%, and is not surpassed by the volume recorded in any previous year. We had to complete the year by using 5,588 copies of the 2010 visitors guide in December 2. Visitors Guide Downloads: our Visitors Guide download activity ran 49.3% ahead of 2008. This comfort level demonstrated by the use allows us to discontinue the practice of mailing first dass to those expecting to arrive in Estes Park within 4 weeks of making the request. 3. National Media: the volume of advertising generated requests is also high, exceeding the 2008 level by 56.85%. As I have said before this is primarily due to our efforts on Colorado.com and with 4 magazine titles which have performed at exceptional levels this year. 4. Internet Advertising: our fall & Christmas event promotion on Denver Post, Channel 9, and Channel 4 web sites performed right to the end of the year. Our advertising dick through levels far exceed the advertiser dick through averages for these web sites. Google and Yahoo keyword search campaigns have continued 24/7 through the end of the year at a high rate of activity, and efficient cost per dick of around a dollar. 5. Program Planning: we have spent the last quarter transitioning to our new board of directors with the Local Marketing District. The transition continues to go very smoothly from our point of view. The Year Around Visitors Survey is up and running, PR consulting initiatives are being reviewed prior to selection, expansion of the digital campaigns is being evaluated for implementation. ACTION ITEM: None BUDGET/COST: None BACKGROUND: None RECOMMENDATION: None 1 / t Estes Park Convention & Visitors Bureau Memo To: Community Development Committee: Trustees Levine, Eisenlauer, Miller From: Suzy Blackhurst, Communications Officer CC: Jacqueline Halbumt, Lowell Richardson, Peggy Campbell Date: January 29, 2010 Re: Media Relations Report Year End 2009 Colorado Print Coverage Statistics: Colorado Print Coverage Placements - Through Dec. 31,2009 2008: 1,559 2009: 924 Colorado # of Inches - Through Dec. 31,2009 2008: 6,479 2009: 6,534.87 Colorado Advertising Equivalency Value - Through Dec. 31, 2009 2008: $269,929 2009: $314,610.05 National & Regional Web PR Program placements through Dec. 31, 2009 2008: 222 2009: 265 Web Blogs/Internet News through Dec. 31, 2009 Total Blog/Internet News Mentions: 615 Web Blog Tenor through Dec. 31,2009 Excellent: 24% Positive: 37% Neutral: 31% Below Desirable 6% Disparaging 3% 131 Special Requests during the year E-Newsletter Annual Total E-Newsletters mailed: 45,485 Unique open rate: 34.9% (National average: 32.7%) Click-through rate: 12% (National average: 9.8%) Familiarization Tours and Travel Writer Visits and Future Tour Arrangements: Aaron Dalton - an e-zine editor focusing on eco-travel. Resulted in one piece Adventure Tour - a group familiarization tour (Lynn O'Rourke Hayes, Dallas Morning News writing for familytravel.com, goodhousekeeping.com; travelmuse.com; Nikki Buchannan, Phoenix Magazine, Arizona Republic) Gunter Kast - From Germany Fodor's Travel Guide: Barbara Culligon German Fam: Kirk Kruse-Etzbach & Maria Bromberg (focus: Rocky Mountain National Park) Kathyrn Brockman - e-zine writer from California Japanese Media Fam - Japan Airlines and Japanese magazine. Oct. 20 issue London Lite: Ben Flelsenburg Denmark: Preben Hansen, travel guide - Destination Western United States Rania Ouddane, Oliver Shristophel: Blue Radio, Paris Malcom Davies, United Vacations (individual tour operator) United Kingdom Bruce Erikson - Norwegian Study Tour - 45 participants The Shining Package for European Travel Agent Promotion 2 1. Community Development Committee, Thank you for allowoing me to have my statement read about your Park Theater Mall Tenants Proposal. My opinion is that of my own and I know it will differ from yours and the others involved in the creation of this letter. First, let me state some facts, as I believe them to be: 1) The 13 businesses that were located in the Park Theatre Mall had no ownership in the Mall or building itself (with the exception of Sharon Seeley). 2) The ownership of the Park Theater Mall is by Park Theater Mall, LLC located at 1700 Big Thompson Avenue-Unit 14, Estes Park, CO having the registered agent of Sharon Seeley at 2334 South Balsam Lane, Lakewood, CO 80227. 3) Federal investigators say the fire that gutted the Park Theater Mall in Estes Park was an accident, ignited by a natural gas water heater. Secondly, let me state some realities: 1) Each tenant had a short term lease (monthly, I believe). 2) Insurance coverage was the responsibility of the tenants. 3) Each tenant was required to have or did have in place insurance to cover their assets. 4) Some, if not all tenants had insurance to provide for loss of business due to the fire. 5) There are more than 30 retail spaces available in Estes Park for lease. 6) The property owner owes the tenants nothing and the tenants owe the property owner nothing. 1. Point of Contact As to the proposal put forth to the Town of Estes Park, I find it ironic that this proposal comes from a group or at least a group whose property owner was adamantly opposed to EPURA. The town no longer has the ability to partner with private businesses. Your first paragraph suggests a partnership in order to reopen as soon as possible. That cannot legally happen anymore. Every single other business in Estes Park should be up in arms if such an exception were tried. The Park Theater Mall owners must follow the same process as would any other builder in Estes Park. The process is fair, public and lawful. There are several Points of Contact within the Town for good reason. The Building Dept. is going to be the owner's primary contact. 2. Sales Tax Rebate is not even legal. Businesses are the "collectors" of Colorado State Sales Tax. What right would the Retailers - NON-PROPERTY OWNERS - have in keeping other people's money? This idea has no merit. 3. Temporary Waiver of Fees 2010 or 2011 a. It is unfair to other businesses that pay for their Business Licenses to waive fees. The tenants are not obligated to lease space in the Park Theater Mall. That is their choice; this has all the appearances of simply a hand out.... b. Again, the property owner had insurance, the tenants had insurance and they should pay the same as everyone else. If fees have been paid that overlap new fees - credit should of course be given. 2 . 9 '' 1~. c. The advertising space would seem to be a reasonable request from the Visitor's Center. d. This should be the property owner's responsibility. The owner may want to place a rendition of the rebuild, signage to show the spaces and preleased tenants coming. e. Unless deposits were cashed in they should still be in place. If there were none then that tenant's credit should allow them to reconnect service without a deposit. 4. Construct a Temporary Walkway This is an issue for the property owner and the town to determine. As I understand it, the property own may rebuild across the river but must submit plans etc to do so. The owner may not deem it necessary. The city does not need to construct a bridge or walkway on private property. 5. Expedite the Reconstruction of the Park Mall Theater Mall If fees are waived for this project, why shouldn't they be waived for others. This is just not equitable fair to builders. In Summary, this fire was not caused by the Town or the town's people. They should not have the burden of expense to rebuild. This proposal is an attempt to get help from the Town in the form of a hand out or almost an entitlement. Somehow there is a misconception that this is a "we" problem! This terrible accident is the property owner issue when it comes to the rebuild. It is a tenant issue when it comes to relocation. Charley Dickey 265 Steamer Court