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PACKET Community Development 1994-09-24
* \E 0-td 0 Connor Prepared: September 21, 1998 Revised: September 22, 1998 AGENDA Town of Estes Park Community Development Committee Thursday, September 24, 1998 8:00 a.m. 1. MARKETING 1.a Advertising Report 1.b Conference Center Repon 1.C Marketing Advisory Council Report 2. MUSEUM 2.a Staffing 2.b Monthly Report 3. SENIOR CENTER 2.a Staffing 2.b Monthly Report 4. SPECIAL EVENTS 4.a Operating Manual Changes 4.b Request for Street Closure for Celebrate Estes 4.c Public Riding Use of Stanley Park: Citizen, Doug Davis 4.d Event Evaluations Scottish Festival Partners: Go Kan Races American Carriage Association The Community Development Committee reserves the right to consider other appropriate items not available at the time the Agenda was prepared. 0., Community Development Committee Advertising Program Report September, 24, 1998 1. Requests for Information: A. Requests for guides as ofAugust 31 47,728 - down 9% compared to 1997. Graph attached. B. Incoming 800 calls - Holding on AT&T information/confirmation. 2. Virtual Visitors Guide: A. E-mailed requests for the printed Guide in August totaled 468 B. Ofthose 468, 12.2% were the consequence of a magazine ad. C. Total year to date e-mailed requests for Guides is 4,436 which makes the Virtual Visitors Guide a significant response generator. 3. Fall Magazine Ads: A. Examples of the magazines in which we advertise B. Schedule includes 13 titles reaching 9,586,000 households. Estes Park Inquiries w/0 USA Weekend Requests for Information 1993-1998 70 59,057 60 55,128 52,676 50 49,141 -111 rt==-retrcttl? 171 tim»~ , · 4-15 17,728 51,622 ftwrm -4'El/ ..11111!!Mial.MMHel, ***mf*t Ri#:a 144/112 - 111#1.=alim,1-1 ~E-~!mi??EnniNEk=! -- #335*2 - C,0 -===-= 7- A 1.iii~i~!~!~:..11!limijiE imb--=al , -ill '.i~-32-2-0 F/-13, 1 I till'ili'll" _- -S-mm11"111121 4-/A-·4 -: -= 4 iE-~mmumma 20 --Ill/ .. - (Em©«31 ·· -- mufLE~~Ne -J'.1 ·r:minmin:ilii:mini-:~i 1993 1994 ; 1995 1996 1997 1998 Table 1 c Year-to-Date August 31 2- .9.12·9'B.:992•92. X. ...5.5.-6.33 Alkw 91*7*0 Q#ifterk JUsociation f;.(1 2 . 2.0. 00;[20562, Aniaquet¥:,4 *20 MAR:o 871S4-0562 11 ... - ?i ~6- ., k. 533:»r):3: 15:'3 September 4, 1998 Thomas Picke,ing Estes Park Conference Center Denver Sales Office PO Box 3582 Denver, CO 80155-35!Q Dear Mr. Pickering, We recently had a meeting ofthe Board of Directors for the New Mexico Quiltefs Association, and a report was given on a bus trip to Estes Park in June for a guilt show. Th~ report included veo appreciative comments about one ofyour employees, and I thought it important that you know bow helpful Linda Larsen, Conference Services Coordinaim, was to ourbeleaguered group of trave]lea. Because our group travelled in a tour bus, they were left without transpoitation around Estes Park for three days. Linda used her own vehicle to shuttle ow members to various meetings and classes Ibat were not within walking distanoc from their hotel. She did this on her own time, after hours, whenever a -taxi" was needed. Our group of ladies feet Linda went above wd beyond the dern•n,:Is of her job to assist our group in getting to all their appointments. which had been paid for a year in advance. Without Linda's bonevolence, the ladies in the group would had missed classes and other activities, even meals at restaurants. She penonally took care of'our ladies. And they want you how grateful they all are i for her e:=ceptional services. . Sincerely, »7% Trat Mary-Jo Mc(Jarthy Recording Secretary, New Mexico Quiltets Association co: Jane Hendlcy, NMQA President Y e.A * ic, O, i er,tr Ar=r, JUnn Mt>fr9-1 (1 1 €21 t·.rl>1 -4 Wo'29: 2~ 986 : -2 1 -2 ESTES PARK CONFERENCE CENTER FALLCONFERENCEREPORT SEPTEMBER: Sept 10-13 Scottish Highlands Festival 600 Sept 16-19 Am. Planning Assn. 250 Sept 20-22 Zeneca Corp. 100 Sept 2427 Adv. Life Support 200 Sept 2&30 Snow & Ice 1500 OCTOBER O€*1,2 coaL Snow & Ice 1500 Oct 4-7 Colo Coid Employees Assn. 250 Oct 8-11 Wildlands Conference 200 Oct 15-17 Micro-wave Update 150 Oct 16-18 Feders* Public Defenders 100 Oct 18-22 Ultra Electronics 100 Oct 22-25 State Beauty Supply 500 NOVEMBER Nov 5-8 Family Life Conference 700 Nov 9-11 Moore and Company 100 Nov 12-15 Family life Conference 700 . Nov 17-20 ; Colo Soil Conservation Dist 300 - Nov 21-22 CO/ WYO Optimists 100 Nov 27-28 Holiday House 800 Z -d PLEE ELL EZE N30 1%DO >lkled S31S3 WOU=1 AVES:5 5661-21-2 32 4 L ---5- 1 I .\ . VIEREFREZEDCS,[I,m] carmmlorm TUBBS SNOWSHOE COMPANY Media Contact: Meridian Communications John Gillis, Mark Tedeschi 781.826.1664 Kathy Murphy, Tubbs Snowshoes 800.882.2748 TUBBS OUTBACK SNOWSHOE FESTIVAL TREKKING TO ESTES PARK! "New age snowshoes are literally all-wheel drive vehicles for your feet enabling you to get outdoors in winterfor recreation, fitness, orjust plainfamilyfun!" -Ed Kiniry, President, Tubbs Snowshoes STOWE, VT - Looking for a fun, easy, low-risk way to try winter's hottest sport? Check out the Tubbs Outback Snowshoe Festival among the snow-capped peaks in Rocky Mountain National Park on December 19,1998! The first on a 10 stop tour throughout North America this winter, the Tubbs Outback Snowshoe Festival offers free trial, guided hikes and a host of events for the entire family! Designed for all ages and abilities, this free single day snowshoe party boasts a multi-faceted agenda and will run from 9:00 a.in until 3:00 p.m. Accessible to all, snowshoeing is a barrier free activity that combines outdoor recreation with low impact, high energy fitness. The Tubbs Outback Snowshoe Festival provides attendees the opportunity to "test drive" lightweight snowshoes of all shapes and sizes in guided hikes, fitness walks, nature tours and competitive "fun" runs. Tips are offered throughout the day by knowledgeable "snowshoe ambassadors" and outdoor retail professionals including how to get started, cross training on snowshoes, etc. Co-sponsored by Merrell Boots, Leki-Sport poles, Saucony footwear, Hind apparel, Polar Heart Rate Monitors, Revo sunglasses, Powerbar, Backpacker Magazine, American Hiking Society, Progresso soups and Smartwool socks, the festivals feature drawings for outdoor gear, plus product information and fitting tips. Directions: From the Estes Park Visitors Center (in town), follow U.S. Highway 34 west approximately 10 miles to Rocky Mountain National Park. The event will be held at the Hidden Valley Snowplay Area in the Park. There is a Park entrance fee of $10 per carload - you can then visit the park as often as you wish for one week. For further details, please call Tubbs Snowshoes, 800.882.2748 or visit Tubbs website at www.tubbssnowshoes.com. Or call the Estes Park Chamber Resort Association 800.44ESTES. e-mail: tubbs@together.net 0 ama,m:rt,Ic,t:mp=r:r•:mA Ixm,mmn - TUBBS SNOWSHOE COMPANY Media Contact: Meridian Communications John Gillis, Mark Tedeschi 781.826.1664 Kathy Murphy, Tubbs Snowshoes 800.882.2748 TUBBS OUTBACK SNOWSHOE FESTIVAL TREKKING TO ESTES PARK! "New age snowshoes are literally all-wheel drive vehicles for yourfeet enabling you to get outdoors in winter for recreation, fitness, orjust plainfamilyfun!" -Ed Kiniry, President, Tubbs Snowshoes STOWE, VT - Looking for a fun, easy, low-risk way to try winter's hottest sport? Check out the Tubbs Outback Snowshoe Festival among the snow-capped peaks in Rocky Mountain National Park on December 19, 1998! The first on a 10 stop tour throughout North America this winter, the Tubbs Outback Snowshoe Festival offers free trial, guided hikes and a host of events for the entire family! Designed for all ages and abilities, this free single day snowshoe party boasts a multi-faceted agenda and will run from 9.00 a.in until 3:00 p.in. Accessible to all, snowshoeing is a barrier free activity that combines outdoor recreation with low impact, high energy fitness. The Tubbs Outback Snowshoe Festival provides attendees the opportunity to "test drive" lightweight snowshoes of all shapes and sizes in guided hikes, fitness walks, nature tours and competitive "fun" runs. Tips are offered throughout the day by knowledgeable "snowshoe ambassadors" and outdoor retail professionals including how to get started, cross training on snowshoes, etc. Co-sponsored by Merrell Boots, Leki-Sport poles, Saucony footwear, Hind apparel, Polar Heart Rate Monitors, Revo sunglasses, Powerbar, Backpacker Magazine, American Hiking Society, Progresso soups and Smartwool socks, the festivals feature drawings for outdoor gear, plus product information and fitting tips. Directions: From the Estes Park Visitors Center (in town), follow U.S. Highway 34 west approximately 10 miles to Rocky Mountain National Park. The event will be held at the Hidden Valley Snowplay Area in the Park. There is a Park entrance fee of $10 per carload - you can then visit the park as often as you wish for one week. For further details, please call Tubbs Snowshoes, 800.882.2748 or visit Tubbs website at www.tubbssnowshoes.com. Or call the Estes Park Chamber Resort Association 800.44ESTES. Community Development Committee Museum Monthly Repon September 24, 1998 Staffing Curt Lyons has resigned to take a full-time position as a programs coordinator at the Golden Landmarks Foundation, which manages Clear Creek Ranch and the Astor House. Lisa Hanson, an Estes Park resident who is in the master's program in anthropology at CSU, is our new part-time assistant curator. Operations The Museum has been awarded a $25,409 general operating support grant from the Institute of Museum and Library Services, a federal agency. The grant rewards achievement in all areas of museum operations, including outreach, collections management, facilities, safety and security, education and research, financial management, governance, exhibits and long-range plans. Only 20 % of applicants (182) were funded nationally. Our museum was just one oftwo historical museums in Colorado to receive the award (along with the Ft. Morgan Museum). Upcoming Events Isabella Bird Chautauqua Program Tonight in Municipal Building room 203 at 7:00 p.m., Lynne Swanson of Cheyenne will present a program on Isabella Bird. Swanson will portray Bird after her return from the Rocky Mountains. She will answer questions in character, and then out of character. This program is supported by a grant from the Colorado Endowment for the Humanities. Swanson will also give a program at the EP Intermediate School at 1:00 p.m. this afternoon. Friends Annual Meeting .. The Friends of EP AHM annual meeting will take place Friday, October 3 at the YMCA of the Rockies, Main Building, Walnut Room. The evening includes a potluck starting at 5 p.m., business meeting, and program by Ernie Bernard, editor of a newly annotated version of A Laa>'s Life in the Rocky Mountains. There is no admission charge. Professional Development I have been named the state chair for the American Association for State and Local History awards program. This national program rewards achievement by historical societies, museums, universities and other entities which deal with local and regional history. Our museum received a Certificate of Commendation from this program for the exhibit, "Tracks in Time." 6 0.1 Museum Attendance 1994-1998 3500 3000 2500 2000- 1500 500 on-- 1 Wh i // Jan Feb March April May June July Aug Sept Oct Nov Dec [3 1998 // 1997 / 1996 . 1995 . 1994 Annual Attendance August Attendance 1998 YTD 8,939 Total: 3447* 1997 4,271 1996 11,539 ~ Colorado 33.2% ~ 1995 7,210 .4/1//r.-41 /77'rg:132#. 1994 7,977 ~ ~ Estes Park 7.8% i -HT /114*ZIE''ty- - | For/lon 2.2 1 | Out 01 State 56.996 ~ - *719 gallery visits + 2728 outreach activities rr Community Development Committee Senior Center Monthly Report September 24, 1998 Staffing A committee of Bill Marshall, Senior Center Board members, and I interviewed four candidates for the Senior Center director position on September 17, We have made an offer to a candidate and are awaiting her response. Operations The Senior Center served 1017 meals at the Center and 593 home-delivered meals during the month of August, for a total of 1610 meals or an average of 76.6 meals a day. On Tuesday, September 15, Senior Center Board members and volunteers, volunteers from the Key Bank, and staff from the Streets and Parks Departments cleaned out the Senior Center basement. Town Streets Department staff also moved in a pool table donated by Ben Stearn. The old pool table was given to the Fire Department. The Senior Center held an end-of-season barbecue on September 18 as a fundraiser and a way to say goodbye to summer residents. The Senior Center continues to receive many requests for programs and facility use. For example, on September 16, Betty Anderson, an oral historian who has been writing a book about EP High School graduates, hosted a reunion of people she had interviewed. Among those in attendance were Mayor Dekker, Trustee Hix, and Ex-mayor Bernie Dannels. - g MONOPOLY TOURNAMENT at Kids Unplugged Sat & Sun, October t' Vi I i ~1| j-i I ~24 ~~11' 2~ FM='I . P~Fly' 10 & 11,1998 . U. tAi . I 54 .-1-211 741 .4 4 Starts at 9 am Over $500 in prizes ! Come and join us at Kids Unplugged's 7 7 1 st game tournament ! Held as a fund raising event for both (DPENT TO the Estes Valley Youth Center, and ALL M 1.,£, the Estes Valley Senior Center. 1/12D A A $15 Registration fee gets you: Entrance to the tournament, Lunch, & Commemorative T-shirt. Register at Kids Unplugged, The Youth Center, or the Senior Center, or call 577-9942 for more information. Registration deadline is Tue, Oct 6th, and is limited to the first 80 people. Prizes from: Rocky Min Athletic Club, Colo. Wilderness Sports, Brass Junction, Pepsi, The Trail Gazette, Stage Western, Ace Hardware, Classic Hair Designs, Do-It-Best, The Talking Teddy, Bunny's Buns, Hometown Butcher, and many others. Monopoly Tournament Registration Form and Information Date and Time. • The tournament will start promptly at 9 a.m. on Sat. October 10. Please arrive 20 minutes early. • The first round will be timed and will end promptly at noon. • A lunch break will be from 12 to 1 p.m. • The second round will begin promptly at 1 p.m. and will end at 4 p.m. • If a third round is needed, it will start promptly at 6 p.m. and will end at 10 p.m. • If a fourth round is needed, it will start Sunday, October 11, at 2 p.m. and will end at 6 p.m., or earlier if a winner is crowned. Tournament Rules. • Official Monopoly rules will be followed. • The Kids Unplugged judge will settle all disputes. Decisions of the judge will be final. • Four to six players per game for the first round, players to be determined by a random drawing. • A banker will be selected by the judge from among the players at each table. If no one is willing to be the banker at any one table, a willing individual from another table will be asked to trade places. • The number of rounds and players for the following rounds will be determined before the start of the tournament. • One winner from each table will advance to the next round, unless the number of participants requires that a second place finisher advance. In that event, the person(s) with the highest money total by second place finishers will advance. • During the Final Round, a Kids Unplugged staff member will act as banker. • All rounds will have a time limit, the amount of time to be determined before the start of the tournament. Tournament Prizes and Benefits. The $15 entrance fee will get you: • Admission into Kids Unplugged. Any accompanying children will be charged the discounted rate of $3.00. • Commemorative T-shirt. • Lunch on Saturday. • Chance to compete for lst, 2nd. 3rd. and 4th place prizes. Exact prize descriptions will be available on Friday, October 9. Registration Form Name Address Phone # Referred By: Youth Center Senior Center Paid $15 registration fee. YES NO Payment must be made by Oct. 9,1998. T-shirt Size M L XL Thank you for your participation, and please arrive before 8:45 on Saturday morning. POLICY STATEMENTS 1. The Stanley Park Fairgrounds operates on a seasonal basis under the direction of the Estes Park Special Events Depart- ment, Town of Estes Park. 2. Lease of any facility at the Fairgrounds is by contract between the user (tenant) and Stanley Park Fairgrounds. 3. The Town charges for use of the facilities. Fees will be reviewed and adjusted as needed to reflect changes in operating costs. 4. It is the tenant's responsibility to be aware of and abide by all policies, rules, and regulations pertaining to use of the Fairgrounds. Rules are included in this policy. 5. Tenants are responsible for damages to the contracted facilities which occur during the contracted period and periods of set-up and take-down. 6. Major policy changes and capital improvements are reviewed by the Special Events Department and are subject to approval by the Town Board of Trustees. OPERATING PROCEDURES 9<-t,«0»1 Booking Procedures All facilities are reserved on a first-come, first-serve basis. Prospective tenants must contact the Director of Fairgrounds to determine availability. An organization holding the camc event on the came date for two consecutive years is recognized as having a "historical date". These dates will bc automatically reserved each year for these users. The Fairgrounds docs not guarantee anyone's historical dates to be the same each year, as dates periodically change due to placement of weekends within months of the year. Thc Fairgrounds calculates their annual calendar on a monthly basis, counting full weekends (Saturday and Sunday) within each month, with each weekend in the month counted from---one - to four. The signed contract and proper proof of insurance are,due at . least 30 days prior to the event: All signed contracts must . provide the name and persons/organizations providing security and stall management. All events are subject to review by the Stanley Park Fairgrounds, Special Events Department, Estes Park Fire Department and Estes Park Police Department. All new users of the Fairgrounds are responsible for familiarizing themselves with requirements for use of the facilities. All users shall set-up an appointment for a walk-through of the grounds with the Fairgrounds Foreman at least 30 days prior to the event, said walk-through to take place at least one week prior to the date of the event. 7 POLICY STATEMENTS 1. The Stanley Park Fairgrounds operates on a seasonal basis under the direction of the Estes Park Special Events Depart- ment, Town of Estes Park. 2. Lease of any facility at the Fairgrounds is by contract between the user (tenant) and Stanley Park Fairgrounds. 3. The Town charges for use of the facilities. Fees will be reviewed and adjusted as needed to reflect changes in operating costs. 4. It is the tenant's responsibility to be aware of and abide by all policies, rules, and regulations pertaining to use of the Fairgrounds. 'Rules"are included in this policy. 5. Tenants are responsible for.damages to the contracted facilities which occur during the contracted period and periods of set-up and take-down. 6. Major policy changes and capital improvements are reviewed by the Special Events Department and are subject to approval by the Town Board of Trustees. Wh ogasob FCGh.. . OPERATING PROCEDURES bocaw,4-) Booking Procedures All facilities are reserved on a first-come, first-serve basis. Prospective tenants must contact the Director of Fairgrounds to determine availability. The signed contract and proper proof of insurance are due at least 30 days prior to the event. All signed contracts must provide the name and persons/organizations providing security and stall management. All events are subject to review by the Stanley Park Fairgrounds, Special Events Department, Estes Park Fire Department and Estes Park Police Department. All new users of the Fairgrounds are ' responsible for familiarizing themselves with requirements for use of the facilities. All users shall setlip an appointment for a walk-through iof the grounds with the Fairgrounds Foreman at least 30 days prior to the event, said walk-through to take place at least one week prior to the date of the event. Payment of Fees A rental deposit may be required. All rental fees shall be payable at the end of the rental date agreed upon. An account unpaid after thirty (30) days shall be charged a finance charge of 1.5% per month, which is an annual percentage of 18%. g STANLEY PARK FAIRGROUNDS RENTAL R*trES 1999 ARENAS - THREE OUTDOOR Arena A - with grandstand & P.A. system ; ..9 I With stall rental $200 per day U.9 350 Without stall rental $500 per day u..9' 160 Arena B - $125 per day 6-9,46 Arena C - with bleachers & P.A. system $150 per day u-*'so Arena D - with bleachers & P.A. system $150 per day ue's o 1. One warm-up arena is provided with rental of one arena. ('1. Includes working of arena twice during the day. (Water and harrow before event begins and one additional). Additional workings are $20.00 each. < 3. Arena lights - first hour no charge - 2nd and additional C- hours billed at an hourly rate. BARN W - Without stalls $200-$500 per day Negotiable BLACK SMITH SHOP - $25 per day Mt>© HORSE SHOW OFFICE/COMMITTEE ROOM $35 per day u* \n . ¥ ~ COMMUNITY ROOM; - ~<'&,aft*&2~ $100 pi3r day Lke lE Negotiable HORSE BARNS - East Stalls (370) 9X9 $ 8 per day U.19 2% Doubles 10 per day 45** a West Stalls (202) $ 10 per day Lue,2 2 East Tack Stalls $ 3 per day Stall rental does not include bedding or cleaning of stalls during shows. /A 0.1 STAGE - Portable (16' X 23') $100 per day P.A. SYSTEM - Off premise use Two speakers $ 40 per day $ 25 per day Four speakers DUMP STATION - $ 5 per use CAMPER SPACE - With show ground rental: F Water & electric hook-ups $ 10 per day u-* 1 Dry camping $ 6 per day ujpK RV Rally rental: Water & electric hook-ups $ 15 per day Dry camping $ 9 per day Available for RV rallies or with events renting the fairgrounds only. Not open to public use. RV Rallies subject to approval in writing by local RV campgrounds stating they are unable to accommodate the rally. No tent camping is allowed. TENTS - Tents are rented only if local Rent-All is unable to provide and then at going rate. Tents regulations are available apon request. *** Grounds rental requests for festivals, rallies, etc. will be determined on an individual basis by fairgrounds staff with confirmation by Estes Park Town Board based on usage. - ll . CELEBRATE ESTES Request closure of Elkhorn Avenue from Riverside Drive to Moraine and Moraine to Spruce for: November 28 at 8 am thru November 29 5 pm December 5 at 8 am thru December 6, 5 pm The Celebrate Estes Event (2nd year) will provide entertainment in the * Mall* area for these four days. The Police Chief has arranged for proper signage to route cars around to Moraine 36 West and 34 Bypass, and will provide traffic control at Riverside & Elkhorn Avenue during the day. The Moraine & Big Horn intersection will remain open. . IR SPECIAL EVENTS EVALUATION 1998 LONGS PEAK SCOTTISH HIGHLAND FESTIVAL DATE: September 10-13 NO. OF YEARS: 22 years NO. OF DAYS: 4 MANAGEMENT: Longs Peak Scottish Highland Festival, Dr. James Durward PURPOSE: To promote shoulder season in Estes Park. Encourage participation of celtic events. ACTIVITIES: Parade, concerts, seminars, field game events, food, celtic vendors, bands and demonstrations. ADVERTISING: Local newspaper, frontrange newspapers, radio, mailings, trade magazines. SPECTATORS: 10% Local; 70% Colorado; 20% Out-of-State 1993 1994 1995 1996 1997 1998 NO. SPECTATORS: 25M 28M 30M 50M 50M Town Expenses: 12,966 13,182 19,156 20,298 20,868 (not including advertising) Town Revenue: 362 160 160 762 1,387 440 . GROWTH POTENTIAL: Good - weather is always a factor. COMMENTS: Excellent event - well managed. It rained both days, but management puts much effort into pre-sales. Total attendance will not be known until October, Safeway presales are still outstanding. . I3 SPECIAL EVENTS EVALUATION 1998 PARNTERS GO-KART RACE DATE: August 29 & 30 NO. OF YEARS: 1st NO. OF DAYS: 2 MANAGEMENT: Partners Of Estes Park $ PURPOSE: A money maker for Partners Of Estes Park I .1 ACTIVITIES: Street Go-Kart Race for youth and adults ADVERTISING: trade magazines and Partners Newsletters ATTENDEES: 1% Local 99% Colorado % Out-of-State - 1998 NO. ATTENDEES 700 NO. DRIVERS 160 TOWN EXPENSES - not including advertising TOWN REVENUE 0 GROWTH POTENTIAL: This was a very successful 10t year event. It could double in a couple of years. - COMMENTS: Organizers did an excellent job let year in organizing this event. It was much larger than anticipated, requiring a lot more volunteers and help from local interested people. They will be meeting soon to decide on ~ 1999. 1 1 · . . lH '40 7 r . . SPECIAL EVENTS EVALUATION 1998 American Carriage Association DATE: September 16-20 NO. OF YEARS: 1st NO. OF DAYS: 4 MANAGEMENT: American Carriage Association PURPOSE: Yearly Conference of Association Members ACTIVITIES: Meetings, Carriage Contests, Driving Contests ADVERTISING: None ATTENDEES: % Local 10% Colorado 90 % Out-of-State 1998 NO. ATTENDEES 270 NO. EXHIBITORS 10 NO. ANIMALS 37 RENTAL INCOME - ARENAS 250.00 STALLS 1,548.00 TOWN EXPENSES - TOWN REVENUE 3,264.00 .. COMMENTS: - Group had a wonderful time in Estel Park. Their horse and carriage numbers were lower than anticipated due to the VS outbreak in Colorado and the strict state requirements to return to their home states. Their conferences are set in other areas for the next three years, but will look at returning in 2002. They appreciated our track and arenas for driving contests. One morning they traveled to MacGregor Ranch with their carriages for a breakfast. 19 Prepared: August 20, 1998 Revised: August 25, 1998 AGENDA Town of Estes Park Community Development Committee Thursday, August 27,1998 8: 00 a.m. 1. MARKETING 1.a Advertising Report 1.b Conference Center Report 2. MUSEUM 2.a Introduction of Curt Lyons, Assistant Curator 2.b Cabin and privy restoration - permission to bid 2.c Monthly Report 3. SENIOR CENTER 3.a Staffing 3.b Monthly Report 4. SPECIAL EVENTS 4.a Rooftop Rodeo Committee Appointments 4.b Parade Request - Carriage Association of America 4.c Event Evaluations Rooftop Rodeo t. £ Hunter-Jumper Horse Show 2 Miniature Horse Show Arabian Horse Show Westernaires Gold Wing Motorcycle Rally 4.d Policy Manual Update The Community Development Committee reserves the right to consider other appropriate items not available at the time the Agenda was prepared. Community Development Committee Advertising Program Report August 27, 1998 1. Requests for Information: A. Requests for Guides as ofJuly 31, 1998: 45,491 - down 6.6% (3,237) from the same period in 1997. Graph attached. B. Incoming 800 calls as ofJuly 31, 1998: 40,481 - down 14.6% (6,927) from the same period in 1997. Graph attached. 2. Virtual Visitors Guide A. E-mailed requests for the printed Guide in July totaled 677, compared to 408 last July. B. E-mailed requests for the printed Guide year-to-date, July 31: 3,968 - exceeds 1997 total year by 1,169 e-mailed requests (42% over total year last year). 3. Front Range Research A. Overview of mailback/telephone survey results attached: B. Summaries of Estes Park's popularity based on 1. Colorado Destinations Visited - # 1 2. Single Colorado Destination Visited Most Frequently -#1 3. Favorite Single Colorado Destination - # 1 . Estes Park Inquiries w/0 USA Weekend Requests for Information 1993-1998 55 53,219 51,651 48 778 ®Ill"Urin"Immff 47,051 111111 1 45,491 44,907 45 -.*a#1 - 1==~ lv 92 aillii 59*= L - -Jjr z *d .~'1!litem 2--=~.MEN **EiMIP , ,+ ---i_ ' -iril -211,01111 I 11 kL·~E- 2*58'886 [4--... I -1 'llm,Firl *1111111=i~~ ~. =~ 311!4.- f# lit*Wt - *=IzE+·FP 25 7 4 13~ .®0=NE=* ~- .-2&1@1:;0R Er- "'4!_ ~Illrr= ~ ~~,IiL__ mET!1[MN:J~:= :APMENE2. -~T-~- El 1 L-=1'U -ild -1 bila= **m@Ef€: E --%81,|7/ ./lill 20 1 2 ~+~~1- 15 __1 2„ _99..../559& '11=ii=*, Il I !! :mNRK,HEL:'~71 1 ,~~R. , 7// 4 :-mia *SE'--'2 10 -rd = *plmIHPI 1- =G~11*11 1 . 1-1 -1.1 1 ~~j~TEimt.- ' III&7///=1 =mlmmi~0.--~r'11 --:==miM~-- /1111'///lid*1.4 T I rIL - ' --1Im1T«19 11······652"54 911 - ftnl ·r : 62~214:ri -1=2121!@31 V- =F- ' 1.2 //Fm=*„'H ,--&00!12~11- W#-*-MI~~nimng t;221 0 1993 1994 1995 1996 1997 1998 . Table 1 c Year-to-Date July 31 Thousands Estes Park - WATS Line Calls 1993- 1998 July 31 55,000 52,206 51,548 50,579 50,000 -....L'.......„ . ' tlg.rl 47,408 • ~* ~ ~ . 4 * ; ~' ~~,~.1' - 45,000 . -- . L. 17,12 40,481 40,216 =. 'i„.-, t ~ r··: 40,000 -.. ... &*1'4195*'1;Si -- 451..t - 3 t. r.3 Me€··=· :2kt:671;~ 35,000 -Liz-z ---~ V . ,*N . ;J ~'. f.*: .-·: .t. ... t. --e.%.. , ~·-Mty= 1: 5€71.-Ct 30,000 -.1.6 -t-,„ *.... 7 L.: ~ 1 - L r. .. .. --r-r- -9 -4 4- Tv· €·11 ~ 7'tr..... 1. .r. +-: '--1-- = .-t, .. . .t 4 . . . . :. + ..~'C 25,000 -.. -7:-..4- - 1993 1994 1995 1996 1997 1998 ESTES PARK FRONT RANGE PROFILE STUDY SPRING/SUMMER 1998 OVERVIEW - KEY FINDINGS FROM THE MAILBACK/ TELEPHONE RESEARCH • Estes Park is a favorite Colorado destination among all Front Range counties surveyed. • Only 12 percent of the Front Range residents that responded have never visited Estes Park in the last five years. • On their last trip to Estes Park, more than one-quarter ofFront Range residents stayed overnight (28%), while a little less than three quarters (72%) visited just for the day. • Two-thirds of Front Range residents viewed Estes Park as a " primary pre-planned" destination. • Day visitors need little time to plan their trip to Estes Park, whereas half of overnight visitors need fwo to four weeks or more than a month in advance. • Overnight visitors use information sources in planning trip to Estes Park more heavily than day visitors. • The female head of household is the member primarily responsible for planning overnight trip to Estes Park • General sightseeing/ touring and Rocky Mountain National Park are the top two reasons for visiting Estes Park. • One-third of Front Range residents feel Estes Park has improved as a place to spend a vacation, compared to 16 percent who feel the area has declined; the remainder feel it has remained the same. • An overwhelming 77 percent felt Estes Park should maintain the old character ofthe,area (small business, family owned, rustic, etc.). • Parking availability and traffic are the lowest rated attributes based on respondents' recollection of their last trip to Estes Park. • Improved traffic circulation, improved parking, and better selection of restaurants/dining are the top three potential improvements Front Range residents would like to see happen to Estes Park. . 4 • . Likelihood o f return to Estes Park remains strongest during the summer months with likelihood of return declining during the fall and spring and even lower likelihood of return during the winter months. RRC ASSOCIATES 3 ESTES PARK FRONT RANGE PROFILE STUDY SPRING/SUMMER 1998 DESTINATIONS VISITED/ PlANNING YOUR TRIP/ REASONS FOR VISITING Colorado Destinations Visited Last Summer (1997) Estes Park / Rocky Mountain National Park lead all major Colorado destinations visited last summer (62 percent) by Front Range residents. The Colorado Springs / Canon City / Royal Gorge area ranks second with 47 percent. The Breckenridge area, Glenwood Springs and Vail / Beaver Creek round out the top five Colorado destinations with 35, 31 and 25 percent respectively. Durango/ Mesa Verde/ Southwestern CO, Grand Junction, Grand Lake/ Grand County and Aspen/ Snowmass were all visited by 20-21 percent. FIGURE 2 WHICH MAJOR COLORADO DESTINATIONS DID YOU VISIT LAST SUMMER (1997) Percent Responding 0% 10% 20% 30% 40% 50% 60% 70% 1 1 Estes Park / Rocky Mountain National Park ~ ~ 62% - Irl I Colorado Springs / Canon City / Royal Gorge 47% Breckenridge area ~ 35% Glenwood Springs ~ 31% Vail / Beaver Creek 25% Durango / Mesa Verde / Southwestern CO 21% Grand Junction area 21% Grand Lake / Grand County area ~21% Aspen / Snowmass area 20% Other Summit County 174 Steamboat Springs area 179 1 . Buena Vista / Collegiate Peaks area 16% Crested Butte / Gunnison area 14% Telluride / Ouray .5% 1 Other Colorado 24% RRC ASSOCIATES 5 ESTES PARK FRONT RANGE PROFILE STUDY SPRING/SUMMER 1998 Single Colorado Destination Visit Most Frequently The most frequently visited Colorado destination of Front Range respondents is Estes Park / Rocky Mountain National Park (27 percent). The Colorado Springs / Canon City / Royal Gorge area is second with 14 percent, followed by the Breckenridge area and Other Summit County with 7 percent, and Crested Butte/ Gunnison, Steamboat Springs, Vail/ Beaver Creek and Grand Junction each with 5 percent. FIGURE 3 WHICH SINGLE COLORADO DESTINATION Do You VISIT MOST FREQUENTLY Percent Responding 0% 5% 10% 15% 20% 25% 30% Estes Park /Rocky Mountain National Park ~ 27% Colorado Springs / Canon City / Royal Gorge 10% Breckenridge area 7% 1 ~her Sunmn County ~ 7% Crested Butte / Gunnison area 5% Steamboat Springs area 5% Vail / Beaver Creek 5% Grand Junction area 5% Glenwood Springs 4% Durango / Mesa Verde /Southwestern CO 3% Grand Lake /Grand County area 3% Aspen / Snowmass area ~ 2% Buena Vista / Collegiate Peaks area .2% 2 Other Colorado 1£-% RRC ASSOCIATES 6 ESTES PARK FRONT RANGE PROFILE STUDY SPRING/SUMMER 1998 Colorado Destinations Visited By Front Range County Overall, Estes Park leads all Colorado destinations in terms of visitation/ most frequently visited/ and favorite area. It is interesting to note, however, that Front Range residents chose to visit Colorado destinations based primarily on where they live (Table 1). Destinations Visited: Boulder and Larimer counties show the highest visitation to Estes Park based primarily on the proximity to the Estes Park area. Likewise the southernmost Front Range county, Douglas county, has the highest visitation for Colorado Springs / Canon City / Royal Gorge area. Most Frequently Visited Destination: Choosing a most frequent Colorado destination also depends on where the Front Range respondent lives. Boulder and Larimer counties are the two closest Front Range counties and respondents report that Estes Park is their most frequently visited Colorado destination. Favorite Destination: Of even greater significance, is the fact that Estes Park is a favorite Colorado destination of all Front Range counties. Depending on where one lives is of little significance in terms of influencing which Colorado destination is the " favorite." RRC ASSOCIATES 8 ESTES PARK FRONT RANGE PROFILE STUDY SPRING/SUMMER 1998 TABLE 1 COLORADO DESTINATIONS VISITED / MOST FREQUENTLY / FAVORITE BY FRONT RANGE COUNTIES Adams Arapahoe Boulder Denver Douglas Jefferson Larimer MAJOR COLORADO RESORTS VISITED ./ I ,:fl, Estes Park/ Rocky Moutitain National Park. 6 ·'> 69% 4· u"58% -1.*· 84% ·. 49% i 1-: 47% 3 49%:. · 79% Colorado Springs / Canon City / Royal Gorge 63 50 39 49 65 45 , 44 - - " ' '* '-6- ' ;2-'I d9-9,~.*242 ir.Y 431 1, .lg30:1:6 5:271 2 . ...: 381 . *.' ~28 33'Breckenridge area z, - :.: . ... 1.'1-4..1 5, J..... ...r I .€--' 34 42 29 32 24 32 23 Glenwood Springs , 1 ..: '7,. Vail/Beaver Creek, , i.- .14,. " i..,Lf . - .' 20 1 12 . 26 t··.4- , 24 3 ~ ·'. 2604 1 '13 .. . ...23 1. 21 . 2 - , Other Colorado 34 29 12 34 12 24 15 · ....... 1 - r. , D 5, :Durango/Mesa Wrde/Southwehtem CO ' :i -t? 17 .71 1 24 1.21 24*<--3·515 2%18-1 ..(42i ..4 18 Grand Junction area 23 26 20 26 24 15 18 ' 7Grand Lake) Gradd C@.Irmiarea "- ' 1 +- ' 2.17.2'EL.131",-f. it.3241312lit: )29,118...<·i .£126 :.34( .33 ,' ; Aspen / Snowmass area 23 21 20 17 18 24 13 74Z other Surnihit Couriti) _.. ' ·~t o.4 ' 4 34 " f,F..20 '15/2-:26;'Ti:- -2,10 - -''4'3421,1-2.2,1'.1.* 24.1,. t'. 16 2, ..,. 70 ~- 4 . I Steamboat Springs area 17 13 18 15 24 20 10 . t·51,6ukrlavista/ Colle'giate PeAks Weala....L-i Z.9.17;3332328.223_-~.:.14:~->,4.22119-t~ .56... 6 2.-2.1.Ti2 22 . .4 :';J5 ' . Crested Butte / Gunnison area 6 11 20 17 12 14 13 I ly-*/pl. I -7 4¥-7:. -· -2, *1<7~«r·I - M -: I..# '2~&'TeliWidel.00*69 2·3·.~ 3.r-" ~.~~-' «-'~ ·75~<2.-I Jet #Trfi'Fg 3 ~-2~7:&~.0/:17:3. ..}4.611 1'.-: ~ 21.1::C7 ... -421 1,91 :5 ·' At..·...~... .2*ld DIda•V.NUN a.• -· COLORADO RESORT VISIT MOST FREQUENTLY <p~->Estes Park j Roc14 Mountain NatioriAl Pa&,I.. . '· ~ -~> 7 - - ¥ - ¥ . I -I::··-:·u - -·...rr~$(:0' >~'~>~~·v,· ~ :...$, 22%51.2, -44619%31 32 3....4.*-2 3% 1-218%23: - 14%~I : 73% Other Colorado 26 19 9 I 20 | 16 7 . tib Colo[ado Springb / Canon ¢ity /.Roy@ Gorge.. 12 4.,e.:17 '-, jo121·14-2 ,2-5 ~:6..:*'19y.t./bite.Al ·4·':416:.. .,347 , 7 -14 Breckenridge area 13 4 9 6 18 6 0%31(~r summitt®422322:22'..2€64 £22«41%2'19242...ft.52721 jAiEFOR~%.a~&.12**~..3",~3 Crested Butte / Gunnison area 4 5 9 9 4 3 .•r ·,pr · ~+ . 7 '22 14117-3/4 -*BlF•g:..7 7<* "«ri "..·gt :ci.:USt¢ambdhibprings.ared L,-2=2..ci., ,.„bri.'.:N.. .'2 -.·2.132.<C,uu~*121>j:&*6: >p.14 Vail / Beaver Creek 11 9 6 3 31/ ?23.:diahci jud86niteaLF-0-YtiF - - 1.:;3'7 *' ~-717:§'-il -'MUFA~'r'EF7'2$?7'> t'l·.9?3' v ... -- ....9.....$*.-2-· ._...... , ..6... a« ~.--*1.-44-*..*v,„k-6. ...~t. .-9~b,12 -4.V...4~W/+vvt./2..4 Glenwood Springs +747Durarioo /.Meda Vbide'/ SouthwestdindO'-"4:77,-~~rg~~~,~If~~9frlt. , v..:.~. ~. .t m.:~ ..6- .;: b t.i-t..., ., 2. Grand Lake / Grand County area 2 3 18 6 ..:*44n/Snowit~**di 203.7,-Ii-'32- r»<*,97.- Kk,4,4377:-21.27<'17'6 ·4.4.».4., 092--547:€'1. 69. Buena Vista / Collegiate Peaks area 2 6 3 FAVORITE COLORADO DESTINATION '42¢stes Park/ Robky MouniaitiNauonll Park .:-' I 4 2796ft. .:.26%7 :824% .r.'f 21% 09~ pi25%%.514'23%': ~ :~-29% i Other Colorado 23 18 4 13 8 20 14 11*'buidn#6/ M-esiVerde/ Sou#~eitern COT-2-J-I.jil·9.I.2.~3.:63~E,1~...':4.37*Irloolpil811.i.~-I.8 .-1 .1 73_,7 11:, 2 · Aspen/ Snowmass area · 7 9 . 7 10 8 6 6 4:..·ij r.i:v.: 4,_ :,0.#474"42;52'·'Pi"V ;'t-, 1 it·7~Q Breckenridgearea .:. .-te,2./4. .: 1 0. .2.1.1~7221*~ ~:-.9.6.'14.abe~. 8 6 14 Colorado Springs / Canon City / Royal Gorge 3*Glenwood S~Ang; ...1. -2."'-2.12011.... .tf..2·7-21'.',A~-~,~97£241+~ 23.21iU3Fp~-lfp? 8 --. 12 g 222*ested»utte/GunAison-afeif:/2.„7_....:62 ~ .~....~aR +4: 21*1~?0..1.I.*2~i.0... ._z~-.~ 1 ...2™.7 .0 · Steamboat Springs area 9......1 -...tit..1.-6 'Al.....L ~10 a. Vail / Beaver Creek 4 17 6 3 ,c- *.,--....9. .;. .;er..,.,167,-4.r.gu,·1·'70«-m,"t#cr~11,~2.8f:173>F ,2 3.6 "f Of.lIGiandiake/Grand Countyarea.. :,,1 . 15 -.~. ;T.' f •32,.1 ...·.bili.11-.ti.... i .r4.... .: ..4,1 Telluride / Ouray . .vi:= 3-7 ---7~33'~.gr "r2~r ~T.11334~'77*:7.- - .~. i~r.' 2 +-5.43 ; .... .... Ar .* . 4. , - t. -4-3-'Other Summit Courity. 3 h & . . G ··14 • . I ... . I-.bdve. ···· ~~ Buena Vista / Collegiate Peaks area 4 3 'Ar. Grand Junction areal /1 : 6 .22 - . RRC ASSOCIATES 9 OrE *ys ESTES PARK FRONT RANGE PROFILE STUDY SPRING/SUMMER 1998 Favorite Single Colorado Destination Estes Park / Rocky Mountain National Park is the favorite Colorado destination among Front Range residents (24 percent). The Colorado Springs / Canon City / Royal Gorge area which was second in terms of visitation and most frequent destination drops sharply into the fifth position for favorite destination. Durango / Mesa Verde / Southwestern CO ranks second with 9 percent, followed by Aspen/ Snowmass and Breckenridge each with 7 percent. FIGURE 4 WHICH SINGLE COLORADO DESTINATION IS YOUR FAVORITE Percent Responding 0% 5% 10% 15% 20% 25% 30% Estes Park / Rocky Mountain National Park 24% Durango / Mesa Verde /Southwestern CO 940 Aspen / Snowmass area 7% Breckenridge area 7% Colorado Springs / Canon City / Royal Gorge 6% -6 Glenwood Springs 6% Steamboat Springs area ~ 6% Crested Butte /Gunnison area 5% Vail / Beaver Creek 5% Grand Lake / Grand County area 4,4 Telluride / Ouray 3% Other Summit County .la Buena Vsta / Collegiate Peaks area ~ 1% Grand Junction area ~ 1% Other Colorado 14% RRC ASSOCIATES 7 ... Community Development Committee Museum Monthly Report August 27, 1998 Assistant Curator Curt Lyons is our new part-time (20 hours/week) assistant curator, replacing Michelle Zupan. Curt started August 10. Curt has a B.A. in History, has a social studies teaching credential, and was recently responsible for the "Silent Echoes; Ghost Towns on the Prairie" exhibit at the Fort Collins Museum. Cobb-Macdonald Cabin and Flutie Ruple Privy As you know, these buildings have been located on the Museum grounds since 1985. In 1991, with the help of a federal grant, we were able to get a condition assessment of the buildings from Long Hoeft Architects. The assessment outlined what the buildings need in terms of repair and restoration. The project has been in our budget before, but our first attempt to get local contract bids was unsuccessful. In June we received a free consultancy from Jim Rakke, former facilities manager for the City of Greeley Museums, through a program offered by the Colorado-Wyoming Association of Museums. Jim worked with us to simplify the RFP to make it more doable for local bidders. Jim will also assist us in implementing the project. At this time we are asking for permission to bid the project, which is budgeted at $9,500. Activities History Camp Two sessions of History' Camp were held this year, July 26-30 and August 3-7. The theme was the MacGregor Ranch 125th anniversary. This year's camp was supported by the MacGregor Ranch, the King Foundation, and the Bemiss Scholarship Fund, as well as the Town of Estes Park.We had a waiting list of more than a dozen children, and are considering adding a third session in 1999. MacGregor Ranch 125'h Anniversary Celebration During the celebration, August 28-29, the Museum will have a tent for the "Ranch Memories Project." The project goal is to document people's remembrances ofthe Ranch through videotape or completing a form. Also available will be information on how to interview family members. t Participants will get a sticker and a free Museum pass. September 24 Isabella Bird Program This year also marks the 1254 anniversary of Isabella Bird's visit to Estes Park. To commemorate this event, the Museum received a grant from the Colorado Endowment for the Humanities for an Isabella Bird impersonator. She will give a program for Estes Park school children at 1:00, followed by a public program in Municipal Building room 203 at 7:00 p.m. Professional Development I have been asked by the Colorado-Wyoming Association of Museums to head their scholarship program. This program assists professionals and volunteers in the two-state region with financial support to attend the organization's annual meeting, workshops, and programs. Museum Attendance 1994-1998 2500 2000 1500 1000 ii-•. 500 1 o; d dkni Ir- Jan Feb March April May June July Aug Sept Oct Nov Dec E] 1098 / 1997 / 1996 ~ 1995 ~ 1994 Annual Attendance July Attendance 1998 YID 5,492 Total: 1221 1997 4,271 1996 11,539 1995 7,210 Est# Park 17.6% 216 ~ 1994 7,977 ~ Forilon 1.4% 17 ~ Out of Stati 58.0% 684 | U Estes Park ~ Colorado ~ Out of State ~ Foreign 0 6, 3 Museum Attendance 1994-1998 2500, 2000 1.11 1500 1000 500 0 Jan Feb March April May June July Aug Sept Oct Nov Dec ~ 1998 / 1997 / 1996 ~ 1995 ~ 1094 June Attendance Annual Attendance 1998 YTD 2,967 Total: 654 1997 4,271 ~ Colorado 26.096 160 | 1996 11,539 1995 7,210 1994 7,977 ~.1 -, \ ~ For,lon 2.0% 13 1 Out of Btati 60.1% 390 [3 Estes Park ~ Colorado ~ Out of State ~ Foreign '4, Community Development Committee Senior Center Monthly Report August 27, 1998 Staffing Senior Center director Jan Donovan has decided to return to her prior position overseeing the meals program. We are advertising for a part-time director to oversee the general operation and administration of the Senior Center. Operations July and August have been busy months for the Senior Center. We are transitioning into our remodeled facility and becoming a Town entity. Our grand opening August 7 and 8 had an attendance of about 300 people. During July, the Senior Center served 965 in-house meals and 560 meals on wheels, for an average of 49 per day. During part of the month, meals were served at the Estes Park Elementary School. Senior Center meals and programs are supported in part by federal and county funding. As part of the transition, finance director Monte Vavra, Jan Donovan, and I met with Shelley McGraw from the Larimer County Office on Aging on August 19 to review financial and reporting procedures necessary to continue this funding. We are anticipating that the Senior Center will be used for meetings, family reunions, anniversaries, and many other events. For this reason, the Building Committee and staff' have drafted a facility use document, including fee schedule, regulations, and application form. This document will be presented to you at the next Community Development Committee meeting for your comment and approval. The Center already has three events booked during the next month. ... ROOFTOP RODEO COMMITTEE 1998/1999 MEMBERSHIP NAME WORK HOME ADDRESS Adams, Jo 6-6601 6-3463 PO Box 509 Brown, Mitch 6-3749 6-4819 PO Box 1272 Buckert, Jacquie 6-5072 249 Old Man Mountain Carra de Salero, Trudy 6-8133 577-1830 PO Box 195 Cunningham, Carol 6-8310 6-0223 PO Box 4166 Cunningham, Don 6-8310 6-0223 PO Box 4166 Dill, Ridk 6-6898 6-8477 1260 Manford Ave Downing, Bobbi 6-2411 6-0416 1861 Raven Ave. B-1 Downing, Paul 6-2411 6-0416 1861 Raven Ave. B-1 Frazier, Shawn 6-7850 1111 Fairway Club Circle Holgersen, Debbie 6-3430 6-0628 2351 Dry Gulch Road Jenista, Chief 577-9330 PO Box 360 Kitchen, Joyce 577-0638 1901 Fish Creek Rd LPR McPhee, Dave 6-8195 6-3869 PO Box 4271 McPhee, Judy 6-5331 6-3869 PO Box 4271 Murray, Sean 6-8085 PO Box 1472 O'Connor, Gary - Pres. 6-5331 6-3653 717 Birdie Lane O'Connor, Vickie 6-5331 6-3653 717 Birdie Lane Reutinger, Scott 6-6969 810 1/2 Bailey Lane Seifert, Bob - VP 303-659-1710 6-6655 PO Box 3641 Seifert, Mary Jo 6-9581 6-6655 PO Box 3641 Sishc, Kelly 6-6108 PO Box 1241 Thomas, Sue· 6-6465 PO Box 4448 Urista, Janelle, Sec. 669-3721 2743 W. 28th St. Urista, Paul Loveland, CO 80538 Van Horn, Joan 6-1162 Box 121, Glen Haven, 80532 Watson, Bonnie 6-1149 PO Box 2594 HONORARY MEMBERS Hobert, Ken 6-2280 6-9519 PO Box 1992 Thomas, Chuck 6-1240 6-3883 MR Box 31967 Whiteside, Betty 6-4695 6-0561 PO Box 152 APPLICATION (Please type or print all information) DATE OF REQUEST: 7 / 11 FS TYPE OF EVENT (Check the applicable one): ATHLETIC - SPECIAL - BRIEF DESCRIPTION Foot Race, Parade, etc): Rome-bracon Cker, age /ParaJe_ ORGANIZATION INFORMATION n , ORGANIZATION NAME: t.-arna~e Aesocc ali on of Awee LA ADDRESS: 13-3- PDATER,s - Atxb \Arn · 'ROAB CITY & STATE: 3Aue AA #3- O9861Mt PHoNE:(609, 9,35-(le(4:) CONTACT PERSON: .31 1-- L- 2NDEE- tiTLE: Exec . V'P PHONE: dod| ) 936 -1(0(lo DESCRIPTION OF THE EVENT DATE(S): Beginning: 09 /1(3 / 618 ·TIME: Beginning: PM - Ending: 061 /101/98 Ending: IC) ; 30> (~L PM - NOTE: If times will vary on subsequent days, attach explanation. LOCAT.ION: (State.Highway and Mileage) PROPOSED ROUTE(S): PROPOSED DETOUR(S)· Manfbrd Aie; Bro 4 95 44&04 36, 6 1 Khorn Ave J A.e<Grlerve-ucud -*bcA*Ag~ 106 coe,2 8-orna (-alrdl; ~ 9-1 K.hot Aue 6 36 6 4 1-4 St .,5 'faugrbonds. ~DESCRIBE THE NECESSITY OF HAVING THE EVENT ON A HIGHWAY: AbbeAed<=244 · 4 . . DESCRIPTION OF EVENT IN DETAIL (include number of participants, description of the activity to be conducted on the highway, number and type of animals, description of any vehicle or materials to be used. Use additional sheets if necessary. Attach a map): 30-40 horse -d ra u,n ve Li cle, +ckling (not- loaQ-,16 Cr~c© The undersigned hereby agrees to pay the total actual cost to the State Patrol and the Department of Highwa~ for conducting any highway closures related to the event described herein and to submit payment in advance for the estimated cost of such closures and to pay for and provide liability insurance in an amount to be determined by the Chief of the State Patrol. The under- signed understands thal any costs in excess of the estimated cost must be paid to the Colorado State Patrol following the event and that if the estimated cost exceeds the actual cost, Ihe balance will be refunded. 1, the undersigned, further certify that the statements contained herein or attached hereto are true, accurate, and complete to the best ol my knowledge and belief. /n 1/ c.arriati€ Assoc. dj- 406 ce ( _ 1- Le.-e-- ~07 - a ~ 148 ORGANIZATIDN SIGNA~~E SPECIAL EVENTS EVALUATION 1998 ROOFTOP RODEO DATE: July 7-12 NO. OF YEARS: 72 NO. OF DAYS: 6 MANAGEMENT: Special Events Department & Rooftop Rodeo Committee PURPOSE: Provide western entertainment for tourists and bring in additional visitors to Estes Park. ACTIVITIES: Rodeos, parade, dances. ADVERTISING: Local newspapers, front range newspapers, local and two front range radio stations, posters, rack cards SPECTATORS: 17% Local 33% Colorado 50% Out-of-State 1992 1993 1994 1995 1996 1997 1998 RODEO SPECTATORS 6,691 5,673 6,928 6,857 7,003 6,598 7,579 CONCERT-GOERS 1,973 1,859 848 0 0 0 0 TOTAL ATTENDANCE - Paid & not paid 18,000 16,000 14,500 9,667 10,000 9,400 8,969 TOWN EXPENSES -127,590 120,000 124,264 120,555 98,016 110,554 TOWN REVENUE - 92,291 90,835 84,267 89,148 75,926 76,088 82,960 VOLUNTEER HOURS - 936 1,200 1,200 1,200 GROWTH POTENTIAL: Increased sales by 980 tickets. While there are still some nights to fill, Tuesday night had a substancial increase in attendance figures. COMMENTS: Rodeo was excellent. The Rooftop Rodeo Committee worked well together and equally hard to provide this year's great.rodeo adtivities. The stock contract was rendgotiated this year. SPECIAL EVENTS EVALUATION 1998 SILVER DOLLAR HUNTER-JUMPER SHOW DATE: July 17 - August 2 NO. OF YEARS: 16 years NO. OF DAYS: 18 - MANAGEMENT: Colorado Hunter-Jumper Association PURPOSE: Education and promotion of Hunter-Jumper horses ACTIVITIES: Performance classes ADVERTISING: Trade magazines & direct mail by the show management. Town of Estes lists on their Year Events Schedule and ads with a calendar of events on it. Local newspaper has free article coverage. EXHIBITORS: 0% Local 70% Colorado 20% Out-of-State 1992 1993 1994 1995 1996 1997 1998 NO. SPECTATORS 1,000 1,100 900 900 900 1,400 ·1,400 NO. EXHIBITORS 1,094 1,000 1,000 1,000 1,050 1,200 1,100 NO. ANIMALS 342 380 345 390 420 485 460 RENTAL INC./ARENAS 5,455 4,370 4,195 5,270 5,270 4,550 5,700 /STALLS 22,539 19,840 18,588 23,817 36,834 43,036 48,231 TOWN EXPENSES - 38,924 46,861 43,426 45,918 58,475 69,192 TOWN REVENUE - 48,573 40,821 39,213 52,673 82,158 96,100 99,118 GROWTH POTENTIAL: Sold all 538 stalls. Good show management. Grounds and arena maintenance is the key. COMMENTS: The Hunter-Jumper horse industry is excellent, all Hunter-Jumper shows have increased across the country. The show has a $15,000,Grand Prix held each Saturday. The audiencd at these jump-offs is good. The, youth are once ~again enthused and interested in competing on the show circuit. Majority of exhibitors are here for two weeks--showing in both shows. Show management wants to see some improvements on the grounds. They are looking at three weeks for 1999. SPECIAL EVENTS EVALUATION 1998 MINIATURE HORSE SHOW DATE: June 24-28 NO. OF YEARS: 14 NO. OF DAYS: 6 on grounds MANAGEMENT: Rocky Mountain Miniature Horse Association PURPOSE: Education and promotion of miniature horses ACTIVITIES: Halter and performance classes ADVERTISING: Local newspaper, Estes Park event calendar and trade magazines EXHIBITORS: 0% Local 40 % Colorado 60% Out-of-State 1992 1993 1994 1995 1996 1997 1998 NO. ATTENDEES 800 800 600 600 500 400 400 NO. EXHIBITORS 540 600 450 400 380 220 230 NO. ANIMALS 160 200 192 152 136 76 105 RENTAL INC. /ARENAS 750 750 750 750 750 750 750 /STALLS 3,671 4,674 4,406 4,107 4,872 2,444 3,103 TOWN EXPENSES 7,947 9,230 8,873 12,026 13,602 14,072 TOWN REVENUE 6,465 8,016 7,151 6,871 8,326 4,872 5,402 GROWTH POTENTIAL: Don't see a lot of change in the industry at this time. Show management changed the dates this year and that did help with the number of horses. COMMENTS: Effortless show to have on the grounds for staff. Second year of 3-year contract. . I SPECIAL EVENTS EVALUATION 1998 ARABIAN HORSE SHOW DATE: July 1 through July 5 NO. OF YEARS: 50 NO. OF DAYS: 5 MANAGEMENT: Colorado Arabian Horse Association Purpose: Education and promotion of Arabian horses ACTIVITIES: Halter and performance classes ADVERTISING: Local newspaper and Estes Park Events Calendar. SPECTATORS: 0% Local 70% Colorado 30% Out-of-State 1992 1993 1994 1995 1996 1997 1998 NO. SPECTATORS 2,000 2,000 3,000 2,000 1,500 1,200 1,400 NO. EXHIBITORS 1,116 1,000 1,100 600 420 450 450 NO. ANIMALS 349 280 220 220 140 230 230 RENTAL - ARENAS 1,250 1,350 1,075 1,075 1,000 1,085 710 STALLS 6,618 7,265 5,952 5,923 3,814 7,569 5,711 TOWN EXPENSES - 16,937 18,230 17,788 18,083 17,356 24,546 TOWN REVENUE - 13,483 12,632 11,401 11,985 8,492 14,911 13,696 GROWTH POTENTIAL: Don't expect much change for 1999. COMMENTS: This was the droup' s anniversary year and had more spectators due to its celebration. Asked for contract for 1999. - SPECIAL EVENTS EVALUATION 1998 WESTERNAIRES DATE: August 14 & 15 NO. OF YEARS: 40 years NO. OF DAYS: 2 MANAGEMENT: Westernaires PURPOSE: Grounds rented by Westernaire Group to provide equestrian entertainment. ACTIVITIES: They produce two shows for the general public consisting of precisfon riders and western acts - all youth. ADVERTISING: Local newspapers and poster SPECTATORS: 5% Local 85% Colorado 10% Out-of-State 1992 1993 1994 1995 1996 1997 1998 NO. SPECTATORS 1,000 1,100 1,200 1,200 1,300 1,360 1,200 NO. EXHIBITORS 903 900 850 675 693 680 660 NO. ANIMALS 301 280 225 224 231 203 210 RENTAL INC./ARENAS 300 300 300 300 300 300 300 /STALLS 1,204 1,220 1,292 1,244 1,565 1,485 1,832 TOWN EXPENSES - 4,478 5,308 5,838 6,419 5,849 7,276 TOWN REVENUE - 3,655 3,663 4,062 4,114 4,978 5,217 5,205 GROWTH POTENTIAL: Attendance growth is possible - weather always plays a big part in drawing the tourists in the evening. Marketing program.of Westernaires in Estes week of determines attendance. 0 4, SPECIAL EVENTS EVALUATION 1998 GOLD WING MOTORCYCLE RALLY DATE: August 21, 22, 23 NO. OF YEARS: 1 NO. OF DAYS: 3 MANAGEMENT: Gold Wing Touring Association of Colorado PURPOSE: Gold Wing owners gathering for fun and instruction ACTIVITIES: Seminars, vendors, riding tours ADVERTISING: None ATTENDEES: .5% Local 99.5 % Colorado % Out-of-State 1998 ATTENDANCE - Registered 196 RENTAL INCOME - $1,239 TRAFFIC COUNT US34 TOWN EXPENSES - not including advertising TOWN REVENUE $1,239 4 0 - GROWTH POTENTIAL: This is a regional event. COMMENTS: They change locations each year. Might return in three years or so. \ 4, \ 4 -7 4