HomeMy WebLinkAboutPACKET Special Events Committee 1994-07-28.'zotzuA 47..„
AGENDA
SPECIAL EVENTS COMMITTEE
Thursday, July 28, 1994
8:00 A.M.
1. Agreements:
A. Scottish -Irish Highland Festival.
B. Christmas Parade. - (414vgd.,
")
2. Event Reports:
A. Duck Race/Parade
B. Kite Fly
C.,, Art Walk/Jazz Festival
D. Wool Market
E. Quarter Horse Show
F. Miniature Horse Show
G. Scandinavian Festival
H. Arabian horse Show
1. Rooftop Rodeo
J. Downtown Parks
3. Rooftop Rodeo Committee - Report.
4. Staff Comments.
The Special Events Committee reserves the right to add or delete
items from the agenda as necessary.
AGREEMENT
THIS AGREEMENT, made and entered into this of
, 19 , by and between the TOWN OF ESTES
PARK, a Colorado Municipal Corporation, hereinafter referred to as
"Town" and LONG'S PEAK SCOTTISH-IRISH HIGHLAND FESTIVAL, INC.,
hereinafter referred to as "Festival."
W I T N E S S E T H:
WHEREAS, the Festival desires to hold its Scottish -Irish
Highland Festival at the Estes Park Fairgrounds at Stanley Park
(hereinafter referred to as "Fairgrounds"), Estes Park, Colorado
and to make contractual agreements for the use of the facilities at
the Fairgrounds and services to be furnished by the Town in
connection with the use of said facilities.
NOW, THEREFORE, IT IS AGREED AS FOLLOWS:
1. The term of this Agreement shall be for a period of six
(6) years on the following dates:
September
n
"
"
"
n
8 - 11, 1994
7 - 10, 1995
12 - 15, 1996
11 - 14, 1997
10 - 13, 1998
9 - 12, 1999
Upon mutual agreement of both parties, this Agreement may be
renewed for one additional period covering five annual festivals,
commencing in the year 2000 under the same terms and conditions as
herein contained.
2. The Town agrees to furnish at no -charge to the Festival,
the use of the grandstand and Arena A on said dates.
3. The Town agrees to furnish at no -charge to the Festival,
the use of Barn V for animal storage. The Town will not furnish
any feed or straw for any of the animals nor cleaning of the
stalls.
4. The Town agrees to furnish, at no -charge to the Festival,
all available RV hookup sites with water and electric facilities.
The Town will not furnish any cleaning of the facilities. All
vehicles with self-contained sewage storage units must be dumped at
the sanitation dump station located within the Fairgrounds. Each
vehicle using said dump station shall be assessed the standard fee
for each use of the sanitation facility.
5. The Town agrees to furnish to the Festival all available
automobile parking in the Fairgrounds. The Town will not furnish
any cleaning of the parking or pasture areas.
6. The Town assumes no responsibility or liability for
injury, sickness or death of any person or animal, nor for the
loss, damage or destruction of personal property of any person,
while on the Town's property in accordance with the provisions of
this agreement. The Festival agrees to hold the Town harmless for
any liability or expenses from any third party claims for losses,
damages, or injuries including attorney fees and costs, which are
caused or alleged to be caused directly or indirectly, by the
Festival, its employees, invitees, agents, animals or equipment.
7. The Town shall provide, at no -charge to the Festival, the
grandstands and Arena A, utilities, public address system,
microphone, amplifiers and lighting for all night performances.
Festival shall turn-off arena lighting within one half-
hour after each night performance. The Town shall not be
responsible or be required to provide any spotlights for the
Festival. The Town agrees to staff the arena to the best of its
ability until 10:00 P.M.
8. The Town shall not furnish parking attendants, security,
ticket sellers or takers, to or for the benefit of the Festival.
9. The Town shall have at least one representative on the
Fairgrounds during the time the Festival is using said Fairgrounds
as herein provided.
10. The Town agrees to store various Festival equipment. The
Town may use this equipment to their advantage during the year
except for the dates described above.
11. The Festival shall provide comprehensive general
liability insurance with minimum policy limits of One Million and
00/100 Dollars ($1,000,000) for each occurrence and One Million and
00/100 Dollars ($1,000,000) aggregate. The policy shall be
applicable to all premises and operations. The policy shall include
coverage for bodily injury, broad form property damage, personal
injury (including coverage for contractual employee's acts),
contractual and independent contractors. The Town shall be named
as additional insured on this policy.
Festival shall furnish certificates evidencing the above
insurance requirements including the addition of the Town as
additional insured on the general comprehensive liability policy,
at least thirty (30) days prior to the beginning of each year's
event.
The parties to this agreement understand and agree that
the Town is relying on, and does not waive, by any provisions of
this Agreement, the monetary limitations or terms (presently
$150,000.00 per person and $600,000.00 per occurrence) or any other
2
rights, immunities, and protections provided by the Colorado
Governmental Immunity Act, 24-10-101 et. seq., C.R.S., as from time
to time amended or otherwise available to the Town or any of its
officers, agents or employees.
12. Festival acknowledges that the Estes Park Lion's Club has
an exclusive for the sale of food, beverage, and tobacco products
for the Grandstand Area and for the blacktop in front of the
Grandstand Area during the time of the Scottish -Irish Highland
Festival.
13. All dogs and other small animals that are on the Town's
property must be on a leash and under the control of the owner or
custodian of said animals. The provisions of Chapter 7.12 of the
Estes Park Municipal Code will apply to all dogs on the Town's
property.
14. The parties agree that during the time pertaining to this
agreement, persons not affiliated with the Festival shall not be
permitted to utilize the stalls or barn area assigned to the
Festival except as herein provided.
15. The Town's representative shall be Bob Scott, Special
Events Director. The Festival's representative shall be James A.
Durward.
16. This agreement represents the entire agreement between
the parties and shall not be amended by either of the parties
hereto without written consent of the other party.
17. This agreement shall be binding upon and inure to the
benefit of the parties hereto, their successors and assigns.
18. All of the Festival's participants, guests and employees
shall comply with the ordinances, rules and regulations of the Town
of Estes Park.
IN WITNESS WHEREOF, the parties hereto have subscribed their
names the day and year first above written.
TOWN OF ESTES PARK
By:
Mayor
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ongs Peak Scottish Irish Festival
P.O. Box 1.820 • Estes Park, Colorado 80517
(303) 586-6308
1994 Lofis PEAK SC(TTISH-IRISH MILYAL
EREPARAIIWNUEDS - TOWN OE_ESTU PARK
TUESDAY, SEPTEMBER 6, 1994
1. Set up castle
2. 1940 military vehicles need barn access
with Key, to start staging
3. Check flag poles
4. Public Works - help transport World War II vehicles
from Loveland to Estes Park, Tuesday, Sept. 8th,
through Thurs lay, Sept. 8th and return to Loveland,
Monday, September 12 through Thursday Sopt. 15, 1994
WEDNESDAY, SEPTEMBER 7, 1994
1. Perimeter fencing
2. Perimeter flags
3. Signs
THURSDAY, SEPTEMBER 8, 1994
1. Bleachers set up
2. Main stage set (towns)
3. Cattle corrals set, Bleachers, etc, (field)
4. Tattoo 6:30 Doors Open (Fairgrounds)
a. field prepared
b. lights and P.A. System
c. stadium checked - chairs, toilets
FRIDAY, 6EPTEMBER 9, 1994
1. Parade stages set
a. W. Elkhorn Ave.
b. Bob & Tony's
c. Outdoor World
d. Winona Knits
2. One -Way traffic and Highway
ady for Saturday 7:00 AM.
7 Two -WY
10014 at.
SAT & SUNDAY
7 A.M, to 3 P.M.
3. Tattoo 6:30 DOor8 Open (Fairground
a. field prepared
b. lights & P,A. System
c. stadium checked - chairs, o
4. Finish set-up on field
. Bond Park 1 P.M. concert
Longs Peak Scottish Irish Festival
P.O. BOX 1.820 • Estes Park, Colorado 80517
(30S) 5866308
SATURDAY, SEPTEMBER 10, 1994
1. LOCAL TRAFFIC ONLY
a. Hwy 34 and Mall Road
b. Own Security (7 AM to 12 PM)
Saturday and Sunday
2. HWY 36 &
a.
b.
3. PARADE -
a.
D.
c.
4. TRAFFIC
a.
b.
c.
34 & ELKHORN AVE (7 AM to 12 PM)
Police
Saturday & Sunday
Stages all in place before 6 AM
Best if done by Friday morning
Cones and parking restricted Elkhorn Ave
9:30 AM to 10:00 AM - West & Elkhorn Ave
traffic clear for parade
FLOW
Hwys 36 & 7 SOUTH on Hwy 7:tip Manford Ave
.2 lanes (one way)
Manford Ave - 2 lane a (pne:way)EAST to
Community Drive
Festival will control traffic at fair-
grounds and from Manford Ave and Community
Drive one way NORTH to Hwy 36.
5. FAIRGROUNDS
a. Parking area controlled from 7:30 AM to
3:00 PM.
b. Shuttle service parking to Main gate
10:30 AM to 5:30 PM
6. TATTOO
a.
b.
c.
d.
7. TROLLEYS
a.
b.
c.
d.
6:30 PM - doors open - fairgrounds
field prepared
lights & P.A. System
stadium checked - chairs, toilets
8:00 AM - 9:30 AM - Main gate at festival
field (Stanley Park) - shuttle parade
participants to West Park Center
9:30 AM - Parade starts
10:00 AM - 11:00 AM - Busses SO Trolleys
to parking lot off of Hwy 36 (across the
river from Chamber of Commerce Building).
Shuttle parade participants back to the
Stanley Park field.
Trolley shuttle to run from festival field
to downtown from 9:30 AM to 5:30 pm both
Saturday and Sunday, September 10 & 11.
tot ist,.
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c - r ' �, Longs Peak Scottish Irish Festival
o P.O. Box 3.820 • Estes Park, Colorado 80517
.> . W� 1 ,; ,, ' o,
"r (303) 586-6308
SUNDAY, SEPTIMBEN 11, 1994
1. Traffic control same as Saturday.
2. Parade stages moved back to fairgrounds,
(Maybs Monday)
3. Parking control 7:30 AM to 4 PM
4. Shuttle service 10:30 AM to 5:30 PM
5. Take down castle (at least fork lift part
MONDAY, SEPTEMBER 12, 1994
1. Put away I!!
2. Thanks !!!
3. 1940 vehicles may take
back - need key access to barns.
several days to take
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July 1, 1994
LETTER OF UNDERSTANDING
The following shall serve as the understanding between the Town
of Estes Park, hereafter referred to as "Town", and Connie
Boschen d/b/a Connie's Cartoons, hereafter referred to as
"Coordinator", regarding coordination of the 1994 Christmas
Parade, hereafter referred to as "the Parade" or "the Event".
1. The Town will pay $10,000 to Coordinator in return for
services as Christmas Parade Coordinator for 1994.
2. It is understood that the services to be rendered by
Coordinator include coordinating the efforts of the various
entitles and individuals; administering the contracting for
services, equipment and personnel; submitting invoices for same;
planning the general character and presentation of the Parade;
directing the general character and presentation of the Parade;
directing its formation; and causing it to be presented at the
appointed time. The appointed time is agreed to be approximately
dusk on the evening of Friday, November 25, 1994. Coordinator
shall not be responsible for acts of God and conditions beyond
the control of Coordinator, which may delay, postpone or cause
cancellation of the Parade.
3. Town agrees that Coordinator shall have option to coordinate
Christmas Parades, or such similar activities and celebrations as
may replace the Christmas Parade, in 1995 and 1996, subject to
the Town and Coordinator agreeing on the terms and conditions of
the coordination of those events.
4. It is understood that the proposed budget to be submitted by
the Coordinator on or about August 2, 1994, will be tentative in
nature, and that amounts associated with specific line items may
be substantially adjusted. However, the Coordinator will not
contract for rentals, materials, or services in amounts totalling
more than $2,500, without the express written authorization of
Town. The $2,500 is in addition to and separate from the above -
referenced $10,000 for service.
5. It is understood and agreed that the $2,500 budget is
essentially for items associated with mounting of the Parade.
This includes such items as lights, generators, sound systems,
stages, decorations, sanitary equipment, decorations for street
and stages, and rental of costumes and props. It is understood
and agreed the $2,500 is insufficient to provide for the
construction and presentation of floats and characters associated
with the Parade. Coordinator will attempt to obtain
"sponsorships" of floats, characters and combinations thereof, by
soliciting funds from merchants, lodging establishments, and
other business people and organizations.
Funds raised by Coordinator in the form of sponsorships
shall first be used to create and construct sponsored floats
and/or characters; and secondly to compensate Coordinator for
creative services, obtaining of materials, and for labor involved
in the construction of the sponsored floats and/or characters.
Any and all agreements between the Coordinator and sponsor shall
be solely by those parties and should not in any manner involved
the Town.
6. It is understood and agreed that the size, extent and
character of the Parade is contingent upon and subject to the
level of success Coordinator may or may not achieve in obtaining
sponsorships, and no warranties or guarantees are made or implied
by Coordinator regarding the level of success that coordinator
may eventually achieve in attempting to obtain such sponsorships.
Coordinator agrees to use best efforts to obtain sponsorships and
thereby to maximize the size and extent of the Parade. Town
agrees to use best efforts to assist Coordinator.
7. It is understood and agreed that Coordinator shall own the
salvageable portions of the floats and characters, whether in
whole or in part, as well as the creative design of the floats
and characters, and sponsorship rights to any floats or
characters shall be limited to this year's Parade. However, to
the greatest extent possible and financially feasible, sponsors
shall have the option of sponsoring the same floats and
characters in successive years at costs similar to 1993 and/or
adjusted at levels consistent with cost of living indexes.
8. It is understood and agreed by the parties hereto that the
Coordinator is an independent contractor. This letter of
understanding shall not be construed as establishing the
relationship of employer/employee, joint -venture, partnership, or
any other like legal entity, with regard to the relationship
between the Town and Coordinator.
9. It is understood and agreed that. the Town shall be
responsible for obtaining liability insurance of the Parade.
(be4ng—rewritt'en—by Attorney White to provide that the
,,C6ordinator will prOxide Workmen's Compensation Insurance).
******************
10. It is understood and agreed that the Town shall also be
responsible for the following:
a. All advertising and promotion as previously planned in
the 1994 Town approved budget;
b. Postage and copying costs of Coordinator relating to
coordinating the event;
c. Personnel to drive floats and other vehicles associated
with the Parade or its presentation; and construction
and transportation of stages, stands, and/or related
structures;
d. Supervisory personnel and facilities for parking;
e. A convenient storage area for equipment, costumes,
characters and other materials related to the event.
As an indication of agreement and understanding of the
above, the Parties have signed as follows:
ATTEST:
Town Clerk
TOWN OF ESTES PARK
By:
Mayor
Connie Boschen
Connie's Cartoons
Connie Boschen
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SPECIAL EVENTS EVALUATION
1994
DUCK RACE & PARADE
DATE: May 7, 1994
NO. of YEARS: ? 1st year under new management
NO. of DAYS: 1
MANAGEMENT: Noon Rotary Club of Estes Park
PURPOSE: Benefit of local charities. Promote a Spring Kick -Off
for tourism.
ADVERTISING:
ATTENDEES: % Local % Colorado % Out -of -State
1994
NO. ATTENDEES
TOWN EXPENSES -
TOWN REVENUE -
Minimal - Staff Only
No Direct
GROWTH POTENTIAL: This is the first year that the Rotary Club
has participated in the Duck Race. They are very enthusiastic
and expanded the 1994 Duck Race Day with a 6orning_paxa e and
e tertainment in the Riverside Plaza wring the race. They are
already making plans---f-or--3 99-5—and—hope to expand even more with
entertainment. Rotary's hope is to create an event which will be
the "big start" for the tourist season.
COMMENTS: The Duck Race has always been a good event for the
Town and community. It was started by individuals as a benefit
and with the support of the Rotary Club and expanded activities
it could become an event drawing many visitors from the
frontrange, etc. It already has a big following from several
groups who bus in for the weekend from Kansas.
SPECIAL EVENTS EVALUATION
1994
KITE FLY
DATE: May 14
NO. OF YEARS: 6
NO. OF DAYS: 1
MANAGEMENT: Special Events, Optimists Club, Park 3 School,
Chamber of Commerce, Trail Gazette, Estes Valley Recreation
District, Skynausaur, Inc.
PURPOSE: Promote kite flying for all age groups
ACTIVITIES: Kite Fly - 4 age groups, free pop, free kites
ADVERTISING: Insert, local newspaper, news releases
ATTENDEES: 546 Local 466 Other Colorado
1992 1993 1994
NO. ATTENDEES 100 130 100
NO. EXHIBITORS 56 70 52
VOLUNTEERS HOURS 50
REGISTRATION FEES - None
TRAFFIC COUNT US34
TOWN EXPENSES - not including advertising - staff expense only
TOWN REVENUE - None
Volunteer Hours - 50
GROWTH POTENTIAL: Very good. We have not pushed advertising on
this event. Local advertising given by the Trail Gazette as
their sponsorship and the insert in the frontrange are the only
newspaper advertisements being done. It could be a Regional Kite
Fly, involving several hundred people and several days, if we
joined with a Club in the local area and put on a more
professional competition. To do this a minimum of $5,000 would
be needed. If a professional competition were to be held the
Optimists Club would not be involved, their direction is for a
"fun kids day". There are always a number of flyers who do not
register and fly only for the fun of it during and after the
competitions.
COMMENTS:
This is a fun event with nominal work involved for the Special
Events Department. Day -of -manpower is volunteered by Optimists
Club, Chamber. of Commerce, Recreation Department, and Special
Events. We had exhibitors as far away as Littleton, and a number
from Greeley, Fort Collins, Loveland, and Longmont.
Elemenatry School participation was down. The new administration
was not aware of the event until March. Not being familiar with
the Kite Fly, they may not have promoted it as much as in
previous years.
SPECIAL EVENTS EVALUATION
1994
JAZZ FEST & ART WALK WEEKEND
DATE: May 14 & 15
NO. OF YEARS: 4
NO. OF DAYS: 2
MANAGEMENT: Max Wagner, Estes Park Gallery Association & Special
Events Department
PURPOSE: Introduce and promote Estes Park as an active arts and
music community. Bring visitors to Estes Park on shoulder season
weekend.
ACTIVITIES: Jazz concerts in Riverside Park and a tour of open
houses at various art galleries throughout town.
ADVERTISING: Local newspaper, six front -range newspapers,
poster, programs, insert.
SPECTATORS: 2596. Local 65%. Colorado 1096. Out -of -State
1991 1992 1993 1994
NO. SPECTATORS 800 1,600 3,000 4,000
TOWN EXPENSES - no advertising 1,000 2,100 2,000 2,900
TOWN REVENUE 0 0 0 0
Volunteer Hours - 480
GROWTH POTENTIAL: Jazz Fest: Good growth potential as long as
sponsors and funds are available to provide popular bands.
Art Walk: Will continue to grow each year just being the quality
event that it is. Both need continued advertising in the
frontrange and Denver area.
COMMENTS: Jazz Fest: Having Mama Rose's and Poppy's as sponsors
again this year made a great difference in the quality of bands
we were able to hire. Dotsero, Hot Tomatoes, and Images
generated a great deal of response in the Jazz community. Many
calls were received during the week asking for information
concerning their playing time, etc. We hope to continue the
sponsor relationship with Barlow so that we can continue upward.
We will also ask for other sponsorships along Riverside Plaza.
Max Wagner should be asked to continue to direct this event.
Total direct expenses for Jazz Fest 94 was $5,200. Attendance
guess 3,000 for Jazz only. Art Walk: EP Gallery Association
does an excellent job promoting this event. The galleries were
very pleased with the increase in audience numbers. These two
events work well together.
SPECIAL EVENTS EVALUATION
1994
COURAGE CLASSIC
DATE: June 11 & 12
NO. OF YEARS: 2 (not always in Estes Park each year)
NO. OF DAYS: 2
MANAGEMENT: Children's Hospital of Denver
PURPOSE: Benefit for Children's Hospital
ACTIVITIES: Cross country bicycle tour.
ADVERTISING:
ATTENDEES: o Local % Colorado o Out -of -State
1994
NO. ATTENDEES 2,500
NO. EXHIBITORS 2,000
RENTAL INCOME - None
TRAFFIC COUNT US34
TOWN EXPENSES - Minimal - Staff only
TOWN REVENUE - No Direct
GROWTH POTENTIAL:
COMMENTS: This event uses the High School facilities. Some
riders camp at the school. Event management brings in all food.
Chamber of Commerce, Police Department, High School and Special
Events help coordinate the activities while they are in town.
Easy event to have in town - some additional traffic problems for
the Police Department. However, event management does a good job
of traffic control with volunteers. They are well organized,
meet with local contacts frequently and keep in touch with
changes, etc.
They may choose a different tour route in 1995.
SPECIAL EVENTS EVALUATION
1994
WOOL MARKET
DATE: June 9-12, 1994 (second week of June each year)
NO. OF YEARS: 4
NO. OF DAYS: 4
MANAGEMENT: Special Events Department & Wool Market Committee
PURPOSE: 1) To be an educational and entertaining event for
those interested in fiber and fiber animals; 2) A family event;
3) Attract an audience from outside the Estes Park area, staying
several days during the shoulder season; 4) Selling opportunities
for fiber artists and the showing and marketing of animals; 5)
Provide for the general public a hands-on educational experience
plus a market for the purchasing of yarns, fleeces, equipment and
garments.
ACTIVITIES: Workshops, animal shows, spinning contests, spinning
and weaving demonstrations, fashion show, fleece contests, skein
contest, children's hands-on tent.
ADVERTISING: Local newspaper, six front -range newspapers, five
trade magazines.
SPECTATORS/PARTICIPANTS: 5% Local 60% Colorado 35% Out -of -State
1991 1992 1993 1994
NO. SPECTATORS 3,000 6,000 7,500 8,500
NO. EXHIBITORS 231 319 574 613
NO. ANIMALS 265 401 573 628
RENTAL INCOME - STALLS $ 741 $ 5,966 $ 8,738 $11,242
REGISTRATION FEES $8,555 $13,267 $15,620 $20,799
TOWN EXPENSES - not adv $30,418 $36,810 $50,927
TOWN REVENUE $18,012 $27,277 $40,638 $49,489
VOLUNTEER HOURS 648
GROWTH POTENTIAL: Participation in all areas, except the
commercial vendor area, grew this year. Workshop participants
nearly doubled. Commercial vendors and animal shows, except
goats and llamas are at their maximum without more facilities
(and this is OK, as the quality can be controlled). There is a
great need for fiber education and a place for breeders to
promote their animals in our area. As long as the weather
continues to be favorable the spectator numbers should continue
to increase. There is a great deal of interest in fiber
education. We will be increasing the number of workshop classes
again in 1995, but will have to change classes back to the high
school to obtain more space. The AOBA Conference and the Wool
Market Workshops have out grown the conference center facilities
and in order for both to grow we need to move. Workshops bring
attendees in for several days and provide good revenue, both to
the Town and the event.
COMMENTS: Our 1994 goals were all met: 1) increased exhibitor
and animal numbers; 2) increased involvement of each exhibitor;
3) doubled workshop attendance; 4) Implemented a new volunteer
program for the benefit of the volunteer and the Wool Market for
a long time relationship; 5) Continued the high quality of the
event.
As the Wool Market Committee works toward 1995 we again keep
quality as our major objective. The educational value of our
event continues to be brought to our attention by public comment.
The Estes Park Wool Market, in just four years, is well on it's
way to becoming one of the top fiber festivals in the nation.
The Alpaca Association (AOBA) will once again hold its conference
during the Wool Market in 1995 and we have be contacted by the
National CVM Sheep Association to hold their 1995 National Show
here.
WOOL MARKET COMPETITION FIGURES
1991 1992 1993 1994
LLAMAS:
Entries 150 177 338 411
Llamas 109 99 228 236
Exhibitors 90 95
SHEEP:
Entries 99 133 324 364
Sheep 99 133 235 260
Exhibitors 12 21 32 34
GOATS:
Entries 36 54 82 88
Goats 29 36 78 76
Exhibitors 7 14 19 17
ALPACAS:
Entries
Alpacas
Exhibitors
0 48
0 46
0 18
LLAMA FLEECE:
Entries 0 0
Exhibitors 0 0
ALPACA FLEECE:
Entries
Exhibitors
0 9
0 6
59 56
57 56
22 32
9
7
17
9
16
9
15
10
WOOL FLEECE:
Entries 97 104 175 170
Exhibitors 22 30 43 46
CASHMERE FLEECE:
Entries 0 87 35 0
Exhibitors - Unknown
SKEIN CONTEST:
Entries 91 59 77 101
Exhibitors 61 38 46 64
SHEEP/SHAWL:
Entries - Teams 3 3 4 1
LUNCHES:
Fashion Show 100 162 158 200
Thursday 75 150
VENDORS: 49 50 58 58
WORKSHOP ATTENDANCE: 76 116 98 185
SPECIAL EVENTS EVALUATION
1994
SCANDINAVIAN FESTIVAL
DATE: June 24 & 25
NO. OF YEARS: 2
NO. OF DAYS: 2
MANAGEMENT: Scandinavian Club of Estes Park
Liz Betts
PURPOSE: The purpose of the Scandinavian Festival is to continue
and strengthen the traditions and heritage of the Scandinavian
people.
ACTIVITIES: Raising of the May Pole. Traditional dances, both
by professionals and audience participation and vendors, held at
Bond Park. Bonfire and dancing was held at the Marina on Friday
evening.
ADVERTISING: A mention in the insert piece, 1994 EP Events
Calendar, Scandinavian Newsletters.
ATTENDEES: % Local
unknown
Colorado % Out -of -State
1993 1994 1995 1996
NO. ATTENDEES 1,000 1,200
NO. EXHIBITORS 7 Vendors 14 vendors
NO. ANIMALS NA
RENTAL INCOME - ARENAS NA
STALLS NA
REGISTRATION FEES NA
TRAFFIC COUNT US34
TOWN EXPENSES - not including advertising
150 500+
TOWN REVENUE -not including Sales Tax
NONE
GROWTH POTENTIAL: Second year event was again very well
organized. There is a large population of Scandinavians in the
area and they are now aware of what it takes to put on an event
of this kind. They can do alot more advertising in their
newsletters and earlier notification will increase their
attendance. This event has good potential - could get too large
for Bond Park in four years.
COMMENTS: A good addition to the June events schedule. Town
employee involvement was minimal. Town advertising was minimal.
They have already reserved Bond Park June 1995. Would like to
see them receive good encouragement from the Town. This could
become a very large audience event.
SPECIAL EVENTS EVALUATION
1994
ROOFTOP RODEO
DATE: July 9-16
NO. OF YEARS 68
NO. OF DAYS: 7
MANAGEMENT: Special Events Department & Rooftop Rodeo Committee
PURPOSE: Provide western entertainment for tourists and bring in
additional visitors to Estes Park.
ACTIVITIES: Rodeos, country western music, carnival, parade
ADVERTISING: Local newspapers, front range newspapers, local and
two front range radio stations, posters, rack cards
SPECTATORS: 17 % Local 33 % Colorado 50 9r, Out -of -State
1990 1991 1992 1993 1994
NO. SPECTATORS RODEO 5,530 5,621 6,691 5,673 6,928
NO. SPECTATORS CONCERT 2,040 2,226 1,973 1,859 848
TOTAL ATTENDANCE -Paid &
not paid 20,000 20,000 18,000 16,000 14,500
TOWN EXPENSES - not adv
TOWN REVENUE
VOLUNTEER HOURS
$159,774 161,281 127,590 120,000
91,190 92,291 90,835 82,041
936
GROWTH POTENTIAL: In direct relationship to the fairgrounds
facilities. Additional 30% to 50% possible. The addition of the
Top Hands, Inc. and their new events will create larger
attendance along with a new expended audience. Concert date
change and less expensive act had a direct effect on total
attendance and income for 1994. The volunteer committee will be
taking a hard look at the total event for 1995.
COMMENTS: Has grown 400% since 1981. Weather conditions have a
direct relationship to attendance.
SPECIAL EVENTS EVALUATION
1994
COLORFUL COLORADO QUARTER HORSE SHOW
DATE: June 16-19
NO. OF YEARS: 9
NO. OF DAYS: 5
MANAGEMENT: Colorful Colorado Quarter Horse Association
PURPOSE: Education and promotion of quarter horses.
ACTIVITIES: Halter and performance classes
ADVERTISING: Local newspaper and Estes Park Events Calendar
SPECTATORS: 0 .0 Local 90 % Colorado 10 5 Out -of -State
1990 1991 1992 1993 1994
NO. SPECTATORS 150 200 200 300 300
NO. EXHIBITORS 368 684 736 736 780
NO. ANIMALS 115 214 230 245 313
RENTAL INCOME - ARENAS $525
STALLS $1,594
TOWN EXPENSES -
TOWN REVENUE -
$915 $1,015
$3,680 $4,166
$1,188 $1,430
$4,355 $4,766
$6,650 $8,791 $11,674
$3,168 $6,840 $8,809 $ 9,475 10,275
GROWTH POTENTIAL: Possible Regional or District Shows with
indoor facility. Could increase to 500 animals or more with a
Regional Show.
COMMENTS: They have grown from a two day show to four day show
since 1990 by adding Buckskin and Palamino horses.
SPECIAL EVENS EVALUATION
1994
MINIATURE HORSE SHOW
DATE: June 22-26
NO. OF YEARS: 10
NO. OF DAYS: 6 on grounds
MANAGEMENT: Rocky Mountain
Miniature Horse
Association
PURPOSE: Education and promotion of Miniature Horses
ACTIVITIES: Halter and performance classes
ADVERTISING: Local newspaper and Estes Park Event Calendar
EXHIBITORS:
NO. SPECTATORS
NO. EXHIBITORS
NO. ANIMALS
0 o Local 30 o Colorado 70 o Out -of -State
RENTAL INCOME - ARENAS
STALLS
TOWN EXPENSES
TOWN REVENUE
1990 1991
800
396
124
800
441
138
$750 $750
$2,846 $3,137
$5,514
$4,795 $6,291
1992 1993 1994
800
540
160
800
600
200
$750 $750
$3,671 $4,674
$7,944 $9,188
$6,465 $8,016
GROWTH POTENTIAL: Minimal without indoor facility.
COMMENTS: Effortless show to have on grounds for staff.
They have voted to return in 1995.
600
450
192
$750
$4,406
$7,020
SPECIAL EVENTS EVALUATION
1994
ARABIAN HORSE SHOW
DATE: June 30 thru July 4
NO. OF YEARS: 41 years
NO. OF DAYS: 5
MANAGEMENT: Colorado Arabian Horse Association
PURPOSE: Education and promotion of Arabian horses
ACTIVITIES: Halter and performance classes
ADVERTISING: Local newspaper and Estes Park Event Calendar
EXHIBITORS: 0 % Local 40 % Colorado 60 % Out -of -State
1990 1991 1992 1993 1994
NO. SPECTATORS
NO. EXHIBITORS
NO. ANIMALS
RENTAL INCOME - ARENAS
2,000 2,000
1,344 1,043
420 326
2,000
1,116
349
2,000 3,000
1,000 1,100
280 220
1,475 1,575 1,250 1,350 1,075
STALLS 11,695 9,107 6,618 7,265 5,952
TOWN EXPENSES - 17,054 16,937 18,230
TOWN REVENUE 18,321 15,957 13,483 12,632 11,401
GROWTH POTENTIAL: Growth could be better with indoor facility.
Otherwise number of exhibitors and horses will probably remain
just about the same. Weather is always a factor.
COMMENTS: Lower income is a result of decrease in the number of
days on the grounds and decrease in numbers because of personal
differences within the Arabian organization. A larger than usual
number of spectators for Sunday and Monday. The number of
interested people calling the office from the valley seemed to be
much larger than has been the last 6 or 7 years - brings back
memories of the 80's interest.
DOWNTOWN PARKS
1994
RIVERSIDE PLAZA - 18 performances
BOND PARK - 5 performances
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