HomeMy WebLinkAboutMINUTES Advertising and Public Relations Committee 1968-08-22se
RECORD OF PROCEEDINGS
Advertising and Public Relations Committee
August 22, 1968
Committee: Chairman Petrocine; Trustees Swanson and Steele
Attending: Chairman Petrocine
Also Attending: D. Ned Linegar, Ray Laessig, Wm. H. Hintz -
Chamber of Commerce; Town Clerk Hill
Absent: Trustees Steele and Swanson
Mr. Ray Laessig, Chairman of the Chamber of Commerce Advertising Commi-
ttee, submitted a financial report showing the sum of $7,045.57 paid or
committed from Town of Estes Park funds. A copy of this report is
attached to and made a part of these proceedings.
There being no further business, the meeting adjourned.
Dale G. Hill, Town Clerk
AUG 2 6 1968
TOWN OF ESTES PA;fl ,(
t BOARD OF T7,USTEES
Nature of Promotion Expense
AREA PROMOTION EXPENDITURES
CHAMBER OF COMMERCE
AS OF AUGUST 15, 1968
Total Amount Amount Paid Total Amount Committed
Paid From Town Committed From Town
Funds _ Funds
I. Local Advertising
1. Estes Park Trail
2. Winter Advertising $150.80
3. Winter Wonderland 69.80 $69.80
4. Vacation Edition 400.00 400.00
5. Spring Advertising 89.80
6. KKEP Radio
II. Regional Advertising
1. National Western
Stock Show
2. Colorado Guest Guide
3. Denver Post
Mountain Living
4. Radio Daily Reports
KLOV, Loveland
5. Radio Advertising
August 15 to Oct. 15
6. Colorado Magazine
7. Yellow Cab Co.
Signs
8. Empire Magazine,
The Denver Post
III. National Advertising
1. Holiday Magazine
2. Major Midwest
News papers
3. Sunset Magazine
4. Travel Shows
$189.09
595.95 595.95
78.40 78.40
99.20 99.20
395.00 395.00
303,80 303.80
1,015.11 1,015.11
7.81 7.81
560.39
y J .'artwork, Photography
Layout, Design
1. Art 194.50
2. Photography 377.00 377.00_
3. Symbols 37:50 37.50
$60.00 $60.00
$180.00 $180.00
900.00 900.00
572.00 572.00
297.50 297.50
595.00 595.00
Nature of Promotion Expense
Total Amount Amount Paid Total Amount Committed
Paid From Town Committed From Town
Fnnda kiln s
V. Brochures
1. Trail, Visitors'
Guide $1,099.00 $1,099.
2. Area Maps 500.00
3. Trail Ridge
Road Tour 319.85
4. Fall River
Road Tour
VI. Administration
1. Clipping Service 106.00
2. Weather
Service 102.00
3. Public Relations 632.00
4. Billboard on
Chamber 84.00
$200.00
fi 1,085.10
TOTAL
Total Paid and
Committed
Total Paid and
Committed from
Tawn Fends
$7,7143.07
$a4, 9711 .57
$3,889.60 $2,804.50..