HomeMy WebLinkAboutMINUTES Advertising and Public Relations Committee 1971-05-13r
RECORD OF PROCEEDINGS
Advertising and Public Relations Committee
May 13, 1971
Committee: Chairman Prosser; Trustees Dannels and Petrocine
Attending: Chairman Prosser; Trustees Dannels and Petrocine
Also Attending: Town Administrative Dale G. Hill, Chamber of Commerce
representatives: President George J. Hix and Manager
Ronald J. Reiland
ADVERTISING AGREEMENT:
The Chamber of Commerce met with the Advertisng and Public Relations
Committee to discuss the agreement regarding advertisng.
The history of the agreement and the reasons for the various provisions
were explained at length.
The Chamber of Commerce representatives informed the Committee there
will be suggestions offered to the Town regarding changes in the adver-
tising agreement. The major change discussed was the provision in the
agreement that does not allow the Town funds to be used for administrative
expenses such as those incurred in answering inquiries, postage, etc.
FINANCIAL REPORT:
The financial report that is attached to these proceedings was reviewed
by the Committee.
There being no further business, the meeting adjourned.
MAY 2d1 1971
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3; TU1.`Jii Ut E: ES
BOARD OF TRUSi":S 5
7 i'
// 7 (2/7
Dale G. Hill, Town Administrator
NATURE OF PROMOTION EXPENSE
BUDGE' 4;i13,000.00
1.
2.
LOCAL ADVERTISING
A. motes park Trail
B. Mountain Gazette
C. KKEP
D. other
REGIONAL ADVERTISING
A. Denver post
B. Rocky Mountain News
C. Guest Guide
D. Colorado Magazine
E. Radio & TV
F. poster Signs
G. The Other papers
3. NATIONAL ADVERTISING
A. Major Newspapers
B. Travel
4. ARTWORK -PHOTOGRAPHY
A.
B.
C:
D.
E►
Fi
Layout and Design
Offset and prints
Typesetting, proof
Art
photography
Typing and Preparing
5. BROCHURES
A. Area Maps
B. New Directory
C. New Brochures
D. Transportation
6. ADMINISTRATION
7.
A. Weather Service
B. public Relations
CONVENTION
TOWN OF ESTES PARK
ESTES PARK, COLORADO
AREA PROMOTION EXPENDITURES
CHAMBER OF COMMERCE
APRIL 1, 1971
TOTAL AMOUNT PA1D
AMOUNT FROM
PA1D TOWN FUNDS
A
134.86
48.00
115.U0
158.26
678.72
20.00
67.55
48.00
115.00
158.26
20.00
TOTAL FUNDS PAID AND
AMOUNT FROM TOWN COMMITTED
COMMITTED COMMITTED THIS PERIOD
C D E
49.95
130.76
339.36 339.36 678.72
365.00 365.00
238.36 25.00 140.08
1841462 3645460 3645.60 90670
126418
132.58
525►98
.'32.25
169.38
126.18
4.5U
500.00
3495.0U 3495.00
1949.79 1949.79
126.18
67.69
525.98
18.45
123.33
TOTAL , 4221.19
Total Pall `and omitted
H & C 14015.94
Total paid and Comuitted
From Town Rands, B & D 10859.24
Balance in
Town Fund 21 /0.76
1064.49
9794.75 9794.75 2767.84