HomeMy WebLinkAboutMINUTES Advertising and Public Relations Committee 1975-02-27RECORD OF PROCEEDINGS
Advertising and Public Relations Committee
February 27, 1975
Committee: Chairman Wagner; Trustees Prosser and Dannels
Attending: Chairman Wagner; Trustee Prosser
Also Attending: Town Administrator Hill, Chamber of Commerce
Manager Rogers
Absent: None
CHAMBER OF COMMERCE ADVERTISING PROGRAM:
The attached news paper advertising schedule was submitted to the
Committee.
ADVERTISING AGENCY:
The Chamber of Commerce has engaged the advertising firm of
Forrest G. Meyer Advertising as their agency. The Committee
recommends this firm be appointed.
There being no further business, the meeting adjpurned.
MAR 10 1975
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BOARD OF TRUSTEES
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Town Administrator, Dale G. Hill
NEWSPAPER ADVERTISING UTILIZED
BY THE ESTES PARK AREA CHf iBER OF COMMERCE
UUT-OF-STATE i•IETROPOLITAN NEWSPAPERS:
3 col. x 84 line ad: "YOUR KIND OF FUN:"
Chicago Tribune
Dallas Times Herald
Des Moines Register
Kansas City Star
Milwaukee Journal
Oklahoma City Oklahoman
Omaha World Herald
St. Louis Post Dispatch
Wichita Eagle Beacon
April 6
LOCAL/REGIONAL NEWSPAPERS:
3 col. x 84 line ad: "Your Kind of Fun:"
Lincoln Journal -Star April 6. 27
Grand Island Independent
Topeka Capital -Journal "
Hutchinson News "
Cedar Rapids Gazette "
Tulsa Daily World
Amarillo News -Globe
Lubbock Avalanche -Journal "
Rockford Register -Stare
Peoria Journal Star / j
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DENVE R rOST .
col x 4 dines 10 insertions
T 4/29 W 5/7 Th 5/15 F 5/23 W 5/28
Th 6/5 F 6/13 T 6/17 W 6/25 T 7/1
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3 col. x 84 line ad:
April 13
April 13
April 27
April 27
April 27
nay 4
May 4
lay 4
May 4
ADVERTISING SCHEDULT TO TIE-IN WITH
STATE OF COLORADO NEWSPAPER AD SCHEDULE
(SPRING 1975)
Chicago Tribune
Milwaukee Journal
Dallas Times Herald
d
Des Moines Register
St. Louis Post Dispatch
Kansas City Star
Oklahoma City Oklahoman
Omaha World Herald
Wichita Eagle Deacon
RADIO PROlOTION IS PENDIiNG
In addition to the above advertising, an extensive effort to place
news releases throughout our major media market will be attempted
by members of our staff. / good example of this program is an
article appearing in the March issue of, "Better Homes and Gardens"
in tha Rocky Mountain Section.
In another advertising effort, we will have a booth at the Denver
Sport, Boat and Travel Show this week (;larch 4 through March 9th).
If you are interested and care to work any night, please contact
our office immediately. We will be happy to distribute your
brochures at any time during the week. Merely call Nita and let
her know, drop the brochures off at the Chamber office, and I will
take them to the booth. We apologize for the lateness in letting
you know of our efforts at the shot:, but, as I am sure you are woll
aware, we have had to make some "new beginnings" since Jan. 1 and
things have been a bit hectic. We hope our efforts are in the right
direction to fill your business to capacity throughout the coming
season.