HomeMy WebLinkAboutMINUTES Community Development & Community Services Committee 2016-10-27RECORD OF PROCEEDINGS
Town of Estes Park, Larimer County, Colorado, October 27, 2016
Minutes of a Regular meeting of the COMMUNITY DEVELOPMENT /
COMMUNITY SERVICES COMMITTEE of the Town of Estes Park, Larimer
County, Colorado. Meeting held in Town Hall in said Town of Estes Park on the
27th day of October, 2016.
Committee:
Attending:
Also Attending:
Absent:
Chair Walker, Trustees Holcomb and Norris
All
Town Administrator Lancaster, Assistant Town Administrator
Machalek, Directors Hinkle, Hunt, and Fortini, Manager
Mitchell and Recording Secretary Beers
None
Chair Walker called the meeting to order at 8:00 a.m.
PUBLIC COMMENT.
None
CULTURAL SERVICES.
REPORTS.
Reports provided for informational purposes and made a part of the proceedings
• ^ryum Report - Director Fortini provided highlights on his report stating the
20?fflonH ? PUrSUe the Hist0ric Home Tour which was on hiatus after the
Fclc D d,: T!le event was originally a Museum event but was turned over to the
Estes Park Museum Friends and Foundation, Inc., as a non-profit fundraiser
owever for various reasons the Friends group were not able to pursue the event’
rannt0 po.pulanty’ th® div'S'on brought the event back and staffed the event
eamed9al2n000nDrofittth0 Wh'Ch S0Jl°Uiand had 3 30 person wait list- The event
1 *$2’000r.S fthls year and the dlvisiori l00ks forward to bringing the event
ack next year. Different regions and historic structures, were identified working with
the property owners/homeowners to help develop text and
historically. Director Fortini stated the Museum has Completed a SS o artifaS
concemmg ocal bistory from the Estes Valley Library DistS whTch iCdCdfsome
shelving units The Library was able to provide 2 sets of artifacts in their local historv
thPntha Which would allow the Museum to unbind and digitize 1 set while keepkig
f ,r se ^^act. Digitizing increases access and preserves the artifacts but does
not replace the object. The Drawn to Black Canyon: The Beauty of MacGregor
sucoesJfuTPTmstee Hoi WOhd be C,l0Sed °n 0ct0ber 30,‘'' which has been vent
successful. Trustee Holcomb guestioned why programs have increased and
fha1n??Ce haS 90ne d0Wn‘ Director Fortini stated there are a number of variables
that determine attendance including choosing the right subject matter tonic
presentation, systematic selection of speakers and weather to name a few ’ P ’
Collections and Research Facility Presentatinn _ Director Fortini presented a
hateehtatl0n 0H the hlSt0ry 0f the Museum and its use of storage facilities which
anrabSl2nMdaesteratp|and ftrtifcCtS at riSk' This led to a feasibility study in 2008
?^dnnn2a°Jil ^ w P ?■ h the Sen,0r Center- The Museum has approximately
35,000 artifacts and continues to acguire items that are specifically unigue to Estes
Park. In the event that the Museum denies objects, efforts are made to find an
ha^ClSoa T Hace f0ri?e ltem' The Museum has deaccessioned 350 artifacts and
has Identified an additional 3,500 items for deaccession. With the Library’s
collection, the Museum is now the number 1 repository for local history The
rseSwNrrera iHS researchers wh0 Put in 120 hours and does not include staff
dkni^^f H ,nCre?Se Wlth the addition of the Library collection. Director Fortini
Srtton/efod Tfin9S °i a 3,000 f q‘ ft- concePtual design for a Museum and a new
collections facihty and space for growth. Director Fortini elaborated on the
hnCH 0f th? dfSl9n and layout’ stating that grant funding to build the facility
would be dependent on how they serve the public. 2018 is the projected goal for
RECORD OF PROCEEDINGS
Community Development / Community Services - October 27, 2016 - Page 2
completion of the building if the Museum can secure two grants staff has identified.
Director Fortini stated that the research facility would allow the Museum to obtain
accreditation, by meeting minimum standards of excellence, which validates the
work put in and allows the Museum to apply for grants. The Estes Park Museum
Friends and Foundation, Inc., are committed to raising $1 million. After the kick-off
event in September they have raised approximately $400,000. Trustee Norris
questioned to what extent the Museum has shared the presentation with local and
regional media. Director Fortini stated they have shared the presentation with their
members to gain support and with the attendees of the fundraiser, with the intent to
share the presentation with the community at some point.
New Museum Loop Presentation — The Museum sought a logo and tag line that
would enhance branding efforts and create a unique identity. The Museum hired a
professional designer to develop a brand story, logo and tagline which has been
approved by Administration.
Centennial Celebration Verbal Update - Coordinators Johnson & Benes gave an
update on the Centennial Celebration. Funds raised for the use of the logo on
merchandise and donations would be used for restoration of the Knoll Willow open
space. The Museum would apply for a grant to stabilize the Birch ruins to ensure
the safety of the area. Supervisor Berg reviewed the trails and signage to improve
the learning experience. Local businesses have shown interest in using the logo.
Information would be located in the Knolls Willow parking lot in the form of a kiosk
Coordinator Benes stated the logo use and fees are modeled around the Nof'oo^1
Park’s centennial celebration. Visit Estes Park has been working closely with the
Committee in developing the logo.
COMMUNITY SERVICES,
REPORTS. Shuttle Update - Coordinator Wells presented a preview of an end of the year
report Ridership for the year has eclipsed 101,000 with the Red and Brown rout®s
showing growth. He stated the average riders per day showed 9^
with 13,000 per day, and summer season ridership at 96,264. Th's ®qu®t®s
roughly 3 people per car and approximately 33,000 cars taken off the streets^
Coordinator Wells stated there are two revenue opportunities, including an increase
in shuttle map and schedule size to allow additional sponsorship and interior
advertising within the buses. Coordinator Wells stated that exterior advei^sin9 is m
progress and staff continues to investigate funding opportunities The Centennial
logo would be advertised in the shuttles during 2017. Coordinator WeHs prov^ed a
informational flyer on the Rural Transportation Authority (RTA). The Committee
agreed to discuss RTA further and would like more information about the program.
• \/ic:itnr Center Update - Manager Salerno stated that 2016 was the busiest 3
quarter with July-September visitor counts increasing by 19.05/o over last year, this
kicrease represent 41,500 more people, for a total of 259,349 visitors in the 3
quarter. Bob Holcomb is the new President of the ambassadors for J11® .v's't°r
Center. Manager Salerno stated the budget contains funds for a display behind the
front counter of the Visitor Center to shovycase events at the Events Center. The
Visitor Services division updated their Mission Vision and Values.
• Events Report - Coordinators Johnson & Benes gave an update on recent ®v®llt^
o Elkfest took place October 1st and 2nd which drew approximately 15>0°9
people. This year they sold their first presenting sponsorship which was held
by EP News. ,, , . ,
o Vintage Market Days was held at the Events Center and has agreed to return
in 2017 for two more of their events. The group highlights a non-profit
organization at their events to increase awareness and funds for that group,
o Mercedes Benz Showcase highlighted the use of the Events Center and
provided spectacular marketing material for future use.
RECORD OF PROCEEDINGS
Community Development / Community Services - October 27, 2016 - Page 3
o Bond Park events were full for the summer.
o The Catch the Glow parade is approaching and some non-profits in town are
currently building their floats,
o The Tree Lighting ceremony is on November 19th.
o Winter Festival is January 14th and 15th and is the kick-off for the Centennial
celebrations, hosting a mini museum, vendors, breweries and wineries.
Coca-Cola would provide exposure in the form of bottle hangers for Winter
Festival.
Sales Report - Manager Lynch gave an update on events for the last 60 days,
including resigning USA Gymnastics for 2017, Rails of the Rockies at the Pavilion,
and the Bridal Expo at the Events Center. She provided an update on the IMEX
America trade show stating it was a success with positive engagements with
potential businesses. Trustee Norris questioned whether an invitation from the
elected officials would help procure events, which Lynch responded yes and
welcomed the offer.
COMMUNITY DEVELOPMENT
RECOMMENDATIONS TO THE TOWN BOARD.
HARMONY FOUNDATION, INC. FEE WAIVER REQUEST.
Planner Gonzales presented a fee waiver request for a variance and annexation
application by Harmony Foundation. The foundation offers addiction/rehab services for
the community which falls into the department’s non-profit organization providing low
income health and human services per the fee waiver request policy. Planner Gonzales
stated the lot is currently split in two different locations, half of the building is situated in
the Town of Estes Park and the other half in the unincorporated Estes Valley. The
applicant would annex the western portion into town limits. The variance application
refers to the minimum lot size. The proposed development application would clean up
the area, annex parcels, and provide legal lot size. There are two different property
owners involved, however. Harmony Foundation has requested $3,225. Planner
Gonzales stated the budget would not be significantly impacted and requested the item
be placed on the consent agenda. The Committee recommended the Harmony
Foundation Fee Waiver Request for Variance and Annexation Application, be
included as a Consent Item on the agenda at the November 8, 2016 Town Board
meeting.
REPORTS.
• Verbal Updates and Committee Questions — Director Hunt provided a verbal update
on progress relevant to vacation home regulations, ADU’s and sign code revision.
The Committee decided to hold any updates on the Hydrology Study progress for a
later meeting.
There being no further business. Chair Walker adjourned the meeting at 9:53 a.m
toria Beers, Recording Secretary