HomeMy WebLinkAboutMINUTES Community Development Committee 1999-10-28BRADFORD PUBLISHING CO.RECORD OF PROCEEDINGS
/Community Development Committee
October 28,1999
Committee;
Attending;
Also Attending;
Absent;
Chairman Barker, Trustees Doylen and Gillette
All
Town Administrator Widmer, Directors Kilsdonk, Hinze,
Advertising Manager, Clerk O’Connor
Director Thompson
Chairman Barker called the meeting to order at 8;00 a.m.
MUSEUM.
Monthly Report. Approximately 75 participants attended “An Evening Out in 1899"
presented at the Annual Meeting of the Friends of the Museum on October 9th. New
Friends Officers are Dick Brown, President, Jon Sypher, Vice President, Frank Mix,
Treasurer, and Mary Lou Smith, Secretary. New board members include Ron
Kuhns, Jack Landon, and Lisa Hanson.
“Beauty Secrets of the 1800s: A Musicai Minidrama” was planned October 23rd.
Upcoming events include; a Museum Free Day, October 31st, and an opening
reception for the “Enos Miiis and the American Conservation Movement is planned
November 19th. A related program, Chiidren’s History Hiker Program, similar to the
Junior Ranger Program at RMNP, will also be presented.
Total attendance in September was fair (44% of goal), however revenues are up.
Electric Service - Request approval of Expenditure. In 1997, the Museum
received a two-year federal grant to upgrade the collections storage area. As part of
the grant match, the Town is funding installation of an HVAC system. During the
installation process, it was discovered that the Museum’s electrical service was
insufficient to support the new system. Upgrades were undertaken immediately, as
the Museum’s forced-air heaters had already been removed and the building was
without heat. The upgrades were performed by the Light and Power Dept, and by
Estes Valley Electric. A portion of the cost is the responsibility of the contractor.
Service Experts. The remainder is a Town expense. Staff is recommending
approval of $1,968.83 to pay for upgrades to the electrical service. The Committee
recommends approval of the budget expenditure of $1,968.83 with a budget
supplement to be presented in the near future.
SENIOR CENTER.
Heritage Garden. A Ground Breaking/Ribbon Cutting Ceremony was held at the
Center September 24th for the Heritage Garden. The Senior Center, Inc. Board is
acting as the general contractor and has hired Will Monks as Field Contractor. The
initial phase includes the perimeter block wall, laying of bricks and installation of a
gazebo in the center. Construction costs are estimated at $6,970 and the cost of the
gazebo is $2,700. Senior Center, Inc. received a $10,000 landscaping grant from
the Gates Foundation for this project. Plans for the Garden were formulated 4 years
ago as a fund raising project. Engraved bricks have been sold at $50/ea., and
approximately 250 bricks have been sold to date. The cost of each engraved brick is
$13.50, thus the net proceeds from brick sales to date are $9,125. The Seniors plan
to use the sale of engraved bricks as an ongoing fund raiser. Profit Resources in
Denver has been the provider of the bricks and advised the Seniors that exact
duplication of color would be difficult over time. Therefore, 2,000 blank bricks have
been purchased, many of which will be used in this initial design and replaced with
engraved bricks as they are sold.
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Community Development Committee - October 28,1999 - Page 2
Meals.
wheels.
The September meals counts were 746 congregate and 262 meals on
Activities. Recent programs have included several Seniors’ medical issues as well
as special luncheon entertainment. Community-wide flue shots were given at the
Senior Center. Planning is currently underway to hold Thanksgiving and Christmas
Feasts.
Director Kilsdonk read a letter from Skyler Ruggles, Recreation Instruction/Denver
Parks & Recreation commending the hospitality the seniors conveyed to her group
and the beauty of the Senior Center itself.
Special Transit has added service on Thursdays.
SPECIAL EVENTS.
Horse Show Agreements: The Committee reviewed the standard agreement for
the Rocky Mountain Miniature Horse Club June 21-22 and 24-25, 2000.
The Colorado Hunter-Jumper Association is seeking a 3-year agreement for three
weeks each. The dates for 2000 are July 24 - August 13. Director Hinze is
proposing a flat fee of $25,000/week, and this fee has been accepted by the
Association. Following discussion, it was determined that the Agreement should be
for one year with two 1-yr. options. In addition, the Agreement includes a fee
increase not to exceed 20%/yr. Director Hinze confirmed that the Westemaires have
been made aware of the scheduling change.
The Committee recommends approval of both Horse Show Agreements as
presented.
E.V.R.P.D. - Agreement. The EVRPD has submitted an Agreement for the use of
Barn W for In-Line Skating and Dog Obedience Classes beginning January, 2000
through April, 2000 for a fee of $10.00/use. The Committee recommends
approval of the Agreement as presented.
Event Critique;
Surprise Sale Days. Held October 10th and 11,h. This 9th year event is
dependent upon the weather-growth is determined by advertising and
weather. Most businesses reported good sales on full price items, as well as
sale items. Additional businesses join in this effort every year. Staff believes
a “quality sale”, not “odds and ends” should be stressed.
Elk Fest.. The Special Events Dept, and a committee consisting of Sam
Hewson, Travis Behning, Guy Young and Bob Hewson managed this new
event held October 16th and 17th. The event has excellent growth potential;
advertising was superb, and attendance was satisfactory pursuant to the
inclement weather. The elk viewing tours were a success and the committee
intends to expand this portion of the event in 2000. Sam Hewson offered
further comments, and in summary, stressed the importance of (1) marketing
Estes Park’s natural elk habitat by establishing/promoting “Elk Fest”, (2) the
entire community should come together to promote the event, (3) improving
the advertising/marketing, and (4) elk education and management. In
addition, Mr. Hewson has written to Governor Owens requesting he name
Estes Park as the “ Elk Capital of Colorado." The Committee expressed their
appreciation to the Elk Fest Committee for a job well done.
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Community Development Committee - October 28,1999 - Page 3
Upcoming Events;
The Christmas Parade is scheduled on Friday, Nov. 26th, and Celebrate
Estes is planned December 11th and 12,h. Director Hinze commented that
plans for Celebrate Estes include carnage rides on the previously approved
street closure (Elkhom Ave. from Riverside Dr. to Moraine, and Moraine to
Spruce Dr.). The previous carriage concessionaire in no longer in business
and the new owner has submitted his request to conduct carriage rides to the
Planning Commission for their consideration November 16th. The
Committee recommends approval of the carriage rides contingent upon
Pianning Commission and Town Board approval of Special Review.
MARKETING.
National Geographic’s Traveler and Adventure magazines were presented that included
good coverage of Estes Park.
Overall requests for information are up 8% as of the end of September, compared to 1997
(56,122 V. 51,932). E-mailed requests are up 1,664 or 35% as of the end of September
(6,415 V. 4,751). Overall editorial coverage (Colorado newspapers only) as of the end of
September over the past five years has grown substantially, an increase of 15% over last
year alone.
Manager Marsh and Suzie Blackhurst/Market Reach briefed the Committee on the Media
Relations Program and the clip reporting service.
CHAMBER RESORT ASSOCIATION.
Chamber Director Thomas reported on plans for the “Wonders of Colorado” to establish
Colorado in the international market place. Good contacts were made at recent meetings,
plus Estes Park will host British Ainvays Tours in the near future. Excellent cooperation
with accommodations on comp rooms has been achieved; and the Marketing Advertising
Council intends on preparing a very aggressive proposal in this regard.
The Chamber Resort Association (CRA) has scheduled a New Year’s Eve Celebration, from
9:00 p.m. - 1:00 a.m. for $50/person. The event will be limited to 550 people, and it is a
CRA fundraiser in joint cooperation with the Conference Center.
HOLIDAY MEETING DATES - DISCUSSION/CANCELLATION.
The scheduled Committee meeting dates for November is 11/25 (Thanksgiving) and
December 23 (Christmas holiday). The Committee recommends both meetings be
cancelied. Should an item need approval prior to January 27, 2000, staff is
authorized to piace the item directly on a Town Board agenda.
There being no further business. Chairman Barker adjourned the meeting at 9:23 a.m.
APPROVED
NOV 9 1999
TOWN OF ESTES PARK
BOARD OF TRUSTEES
Vickie O’Connor, CMC/AAE, Town Clerk