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HomeMy WebLinkAboutMINUTES Community Development Committee 1996-05-02BRADFORD PUBLISHING CO.RECORD OF PROCEEDINGS Community Development Committee May 2, 1996 Committee; Attending; Also Attending; Absent; Chairman Doylen, Trustees Barker and Marshall All Town Administrator Klaphake, Museum Director Kilsdonk, Advertising Manager Marsh, Marketing Director Pickering, Clerk O'Connor Community Development Director Stamey, Special Events Director Hinze Chairman Doylen called the meeting to order in the Meeting Room located at the Stanley Park Fairgrounds at 8;02 a.m. COMMUNITY DEVELOPMENT; 1996 Advertising Report. Manager Marsh presented copies of the May 5th Insert; the primary topics are the Art Walk and Jazz Fest, Rooftop Rodeo, Western Heritage Days, Wool Market, Lakefront Arts Fest, and full summer Calendar of Events. The insert has been reduced from eight pages to 4; however, the Advertising Committee is pleased with the result in lieu of using a full page for the cover, the cover now begins the sequence of articles. Approximately 180,000 copies are distributed in the dailies of Boulder, Longmont, Loveland, Greeley, Fort Collins, Cheyenne, and Estes Park. Staff will check on a Conoco CBS travel spot featuring 4-5 travel spots throughout the country that opens with Estes Park/RMNP. Manager Marsh reported on the 1st and 4th quarter statistics on inquiries and 800 calls. The Ad. Committee focused their advertising dollars on the "open all year campaign , ^nd the data verifies the Town is sustaining their market 3% increase above the same period in 1995. conference center Report. Director P«s®nted ^^e 1996 conference Schedule. Pursuant to the Holiday inn remodeling project that affected conferences, staff anticipates conference statistics to be slightly under those of 1995. The committee reviewed a customer survey that all conferees; copies of these surveys will be included in rne loLittel pickets from this point on. The properties themselves also receive copies of customer surveys. conferenceScentereoperations!*^eBill^has -reS^i°dnon£thre eC=nt pr^ildg^fop Rof o Bill's position. The National Guard Conference was at thB annualar^r-ii 56-28 and staff presented a copy of rneir annudj. conference magazine which contained a photograph of t^® Sinter. This brochure will travel around the state juid it Should help promote the conference center. This is third time this groupP hLs been in Estes Park, and they are on a 3-year return cycle. BRADFORD PUBLISHING CO.RECORD OF PROCEEDINGS Community Development Committee - May 2/ 1996 - Page 2 MUSEUM: John Carr, Curator, has resigned as of April 17 currently underway to fill his position. A search is "Flood! The big Thompson Flood of 1976" Exhibit opens Friday, May 3 with a free public reception from 5:00-7:00 p.m. Town Trustees and staff can view the exhibit at 4:00 p.m. The Museum and Friends of the Museum have been nominated for the El Pomar Foundation Award for Excellence by their Selection Committee. The Awards program recognizes outstanding non-profit organizations and their contributions to Colorado communities. Recipient(s) will be notified in October. A stipend is attached to the award. A grant writing workshop, "The Appealing and Appalling Proposal Process" was co-sponsored by the Museum and the Colorado-Wyoming Association of Museums. The workshop attracted 21 participants from museums, health organizations, and other non-profit organizations. The workshop was a step in meeting two goals outlined in the Museum's Strategic Plan. Upcoming events include a Marketing brainstorming session May 10 (private) with Mayor Dekker facilitating. International Museum Day May 18, Parade of the Years May 25-26, and on May 30 the "Fact and Fancy in the Life of Enos Mills" Program/book signing by Alex Drummond. statistics. Director Kilsdonk was directedConcerning statistics. Director Kilsdonl retain a five-year history on each graph. to SPECIAL EVENTS. Rooftop Rodeo Committee Report. Rooftop Rodeo Committee President Gary O'Connor reported on the 1996 Rooftop Rodeo and Western Heritage Days, a Festival of the Old West. All six PRCA rodeos will be held in the evening (the two matinees have been replaced with evening performances) and Rodeo Week is July 9-14. Two events have been added: Wild Horse Rape which is one of the first three original rodeo events, will take place at 7:00 p.m. prior to all rodeos, and the Livery Man's Race is being returned. On this race, the liveries provide their best horse and rider and race to a finish liup. The race will finish in the center of the arena. In addition, the Parade has been moved to Saturday, July 13. Buckaroo Day be the Kickoff on July 9th and this event is geared for kids of all ages. It will take place at 10:00 a.m. in Bond Park, and all will be encouraged to dress western. Events include a Parade around Park Lane, prizes, races, face painting, and hotdogs. Western Heritage will take place Saturday and Sunday, 7/13 and 14. This is the second year for this event and confirmed acts include: Mountain Man Rendezvous, Calamity Jane, Southern Plains Indian Dancers and Singers, a quick draw artist, doggers, storytellers, cowboy musicians, antique ranch equipment, mustache contest, cowcamp, charros, and black pioneer exhibit. In an edition of the North Colo. Business Report (including southern Wyoming), Western Heritage was ranked 7th out of the top 25 for events in the area. Along with Western Heritage, Estes Park had two of the top seven events, the other being the Scottish Festival. Audience comments supported the positive change in the Rodeo associated events. Administrator Klaphake noted that volunteers will be asked to assist on the Parade as overtime wages for Saturday are not authorized, similar to the Scottish Festival. Staff anticipates a significant increase in BRADFORD PUBLISHING CO.RECORD OF PROCEEDINGS Community Development Committee - May 2, 1996 - Page 3 attendance. 1996 Christmas Parade Contract. Administrator Klaphake reported that this Contract will be continued to the June meeting. Entertainment Permit/Downtown Parks. This item was presented at the April meeting, and Chairman Doylen, Dick Orleans and staff met to discuss/prepare guidelines for an Entertainment Permit. In checking with Breckenridge, Vail and Aspen, staff found that Breckenridge allows entertainers on a selected basis, they are paid to perform and tip jars are not allowed. Vail issues an entertainment permit only for designated areas, with freelancing being prohibited. They are concerned with sound amplification. Aspen is developing a new process. They formerly allowed entertainers on street corners, however, this occurrence is now unmanageable; they requested a copy of the Town's permit when it is finalized. Staff is recommending the following: 1. 2. Applications shall be made through the Special Events Dept. A person(s) would: A. B. C. D. assuming responsibility for the entertainment Complete a Park Use Application. Jury the entertainers and assume responsibility for their quality and character. Schedule the entertainers with the Special Events Dept. 14 days prior to the performance (includes the date, starting and ending time, location and type of entertainment). The Special Events Dept, would make the final decision on the entertainers. If complaints are received (for any reason), it will be the applicant's responsibility to address them. 3. Any performance which consists of extraordinary liability will be required to furnish evidence of insurance, with the Town of Estes Park named as additional insured. Performers such as musicians, storytellers, singers, and the like will be required to sign a waiver agreement. 4. No sale of goods or merchandise is permitted. Expectations to the current Park Use Regulations include: 1. No amplification allowed at any performance. See Committee action below. 2. Entertainers will be required to prominently display signage stating the performance is "an approved event by the Town of Estes Park." 3. Gratuities will be permitted, if passively requested. One (blanket) business license will be required by the Applicant. 4. The parks available for use include: Bond Park, Tregent Park, Riverside Plaza and Barlow Plaza. 5. The Park Permit will be revokable at any time if deemed necessary by the Special Events Dept, or the Town. 6. The Entertainment Permit will be reviewed at the end of the season to determine whether this permit should be continued. Chairman Doylen confirmed that the Entertainment Permit is a secondary document to the Official Park Use Regulations. The permits would be issued on a first-come basis. 'Those items necessitating clarification include; sound—when is It too loud; discussion on hours of operation at Barlow Plaza BRADFORD PUBLISHING CO.RECORD OF PROCEEDINGS Community Development Committee - May 2, 1996 - Page 4 with owner Dick Barlow; stipulation on "passively" asking for gratuity; and stipulation that acts would not be booked in competition with existing large venues, i.e. Rooftop Rodeo and Scottish Festival. Dick Orleans and Bob Aiken reported that spectators enjoy the entertainment and therefore, do not object to using a tip jar. CACEP President Paul Saunders reported that the Executive Board met with Mr. Orleans, etal, and the Board is canvassing their affiliates on this proposal. President Saunders questioned if artists (caricature) had been considered and whether they would be allowed to sell their paintings. Staff commented on the Town's containment provisions in the Zoning Regulations whereby all sales are to be conducted under a permanent structure. Staff believes that if an entertainer could develop a working relationship with an adjacent merchant, they could advise the spectators that their merchandise could be purchased in that store. Stating that the Permit will be managed/negotiated by Special Events Director similar to the existing Park Use Permit, and that staff has received the Committee's direction as identified as those items requiring further clarification above, the Committee formerly offered their support to the Entertainment Permit Policy. The Committee commended Director Hinze for her initiative on this project. May Events. Chairman Doylen acknowledged the work that Sally Anderson/Market Reach performs by sending Press Releases to all 70 media outlets along the front range. Duck Fest '96 takes place this weekend, and coming events include an Art Exhibit, Cowboy Poets Night, Heidi's Chronicles play performance. Big Thompson Flood Exhibit, Parade of the Years, and the opening of Trail Ridge Road. Following completion of all agenda items, the Committee adjourned to tour the restroom construction site, and inspect the Exhibit Hall relocation proposal. Vickie O'Connor, CMC/AAE, Town Clerk f. A ’’-'i'. ft. X y* ‘ V Jr. j f.tr, f. MAY 1 4 1996 tOiT:! Of fSTES fV;/X BOARD or TSUCfrrs