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HomeMy WebLinkAboutMINUTES Community Development Committee 1993-01-07BRADFORD PUBLISHING CO.RECORD OF PROCEEDINGS y Community Development Committee January 7, 1993 Committee: Attending: Also Attending: Absent: Chairman Barker, Trustees Hix and Dekker All Mayor Dannels, Trustee Habecker, Town Administrator Klaphake, Community Development Director Stamey, Sales & Marketing Director Pickering, Advertising Manager Marsh, Museum Director Swain, Clerk O'Connor None Chairman Barker called the meeting to order at 10:00 A.M. 1992 ADVERTISING PROGRAM - UPDATE. Director Stamey presented an Interim Year-End Report on the 1992 Advertising Program. Requests for information have exceeded 76% during the years 1990, '91 and '92 while the cost per inquiry has not increased. A final year-end report will be presented in February. CONFERENCE CENTER - DPDATE. Director Pickering submitted a list of 1993 conferences: 36 of the groups are actual conferences and 5 groups are associated with other events. Staff will continue to market November, 1993, which at this point includes one event. Seven (7) major conferences have been booked thus far for 1994. Estes Park is ranking at the top of the list for food and service and staff commended the Holiday Inn for their superb job performance in this regard. Concerning the recent passage of Amendment 2, Director Pickering noted that there have been no cancellations to date. The University of Colorado Master Degree Program in Marketing reviewed Estes Park's Marketing Plan and found the plan was well positioned and the target markets were sound. The only recommendation they offered was to continue to be as visible in the community as possible. One of the Town Board's goals included maximizing the use of the Center - Director Pickering will address this goal in February. CULTURAL ARTS COUNCIL OF ESTES PARK ICACEPI - REQUEST FOR FUNDING. Director Stamey reviewed a letter dated December 31, 1992 submitted by CACEP Representative Alice Sullivan requesting the Town retain the $7,500.00 1993 budget proposal for support of the Arts. The arts and cultural groups have come together in a remarkable show of solidarity, cooperation and insight for planning the future of the arts in the area. CACEP Vice President Lew Wallace confirmed this statement adding that the Town's Advertising Program will prove very beneficial to CACEP where there is such a competitive arts market. Noting the strides that CACEP has accomplished and the coordination of all groups, the Committee recommends funding CACEP's request in the amount of $7,500 be approved. Trustee Gillette was applauded for his efforts as the Town's Liaison to CACEP. MUSEUM - REPORT. 1993 Program Schedule. The Committee received a tentative listing of the 1993 Schedule containing 17 programs. Work-Study Position. Director Swain reported that the 6-month BRADFORD PUBLISHING CO.RECORD OF PROCEEDINGS Community Development Committee - January 7, 1993 - Page 2 full-time seasonal position will be converted to a work-study position. A high-school student from the High School Business Program will be employed at $4.50/hour for 20 hours/week. Free-Standing Monument Sian. The proposed 1993 Budget contained matching funds for a free-standing sign. Upon adoption of the budget, the Town's funding was deleted. The "Friends of the Museum" have since raised the entire cost for the sign plus installation. A drawing was displayed indicating the sign will be 10' wide X 5' high (ground level); delivery is expected the end of January. Landscaping. The Committee reviewed a landscaping concept plan as prepared by Special Projects Manager Joseph. The Plan utilizes berms, wild flowers, native grass, annual flowers and sodded area. The landscaping project will be accomplished in conjunction with the installation of the sign. Long Range Plan. The Museum Long Range Planning Committee developed and presented a concept plan for a new museum building to be located on the corner of State Highways 34 and 36, connected across the river to the Chamber of Commerce Information Center by a covered bridge. The Plan includes a partnership with the Chamber of Commerce and a 2-level parking area, with future parking areas possibly being constructed east of the Chamber building. The proposed 25,000 sq. ft. building, with an estimated cost of $2% Million would include collection storage, exhibit space, administrative/auditorium space, and kitchen. Director Swain requested approval of the concept plan as presented. Administrator Klaphake reviewed seven (7) conditions attached to the Long Range Plan; construction funding—donations and election for approval of matching funds; operating expenses; funding sources; recognition of other Town capital improvements; traffic patterns; original Park Headquarters Building—original function; and existing cabin and outhouse, large agricultural tools— incorporation into exhibits in the interior of the new building. Comments relating to the suitability of the current site and exploration of new sites, fund raising, and service to the community, and land costs were heard from Frank Hix and Polly Garrett. The Committee expressed their appreciation to Director Swain, Museum Advisory Board Members and "Friends", noted that approval of the concept plan was premature at this time, and recommended any decision be postponed at this time, directing staff to review and comment on the Plan and provide a priority list for this project. REPORTS. Director Stamey requested approval of a resolution supporting Larimer County in the application to the State to create an "Enterprise Zone" in Larimer County. The Larimer County Overall Economic Development Planning Committee would act as the agency to provide oversight, public input and inter-jurisdictional coordination for Zone administration and the planning process. Loveland, Fort Collins, Berthoud and Wellington have issued their support which will provide for State tax credits for a wide variety of businesses, plus job creation. There is no cost or obligation to the Town. The Committee recommends approval of such a resolution. Administrator Klaphake requested approval of a budget expenditure of $1,000 which would be available from the PRPA Economic Development Funds to be used in conjunction with "Ride the Rockies" BRADFORD PUBLISHING CO.RECORD OF PROCEEDINGS Community Development Committee - January 7, 1993 - Page 3 event; additional information on this event will be available in the near future. The Committee recommends approval of the budget expenditure, as requested. There being no further business. Chairman Barker adjourned the meeting at 11:17 A.M. Vickie O'Connor, CMC, Town Clerk W!PRO¥EO| 12 1993 vf UVES I'/vaK